N O B L E S S E O B L I G E strategie
management
Web 3.0 Evolutie of Revolutie Regelhulp Conferentie 2011, Diederik Burer
Diederik Burer Noblesse Oblige BV Anthony Fokkerweg 61 1059 CP Amsterdam M. 06 4123 07 03 E.
[email protected] W. www.noblesseoblige.nl
N O B L E S S E O B L I G E strategie
management
strategie
management
The Web is Dead,
Long Live the Internet
Wired Magazine September 2010
N O B L E S S E O B L I G E
N O B L E S S E O B L I G E strategie
management
Vroeger was alles beter
N O B L E S S E O B L I G E strategie
200
management
1969 ARPANET was born. 4 nodes were inter-connected: UCLA,SRI,UCSB, U. of Utah Charley Kline from UCLA sent 1st packet. First RFC by Steve Crocker.
1972 @ was chosen by Ray Tomlinson to separate the userid and hostname.
150 First computer-to-computer chat program at UCLA. 1976 Queen Elizabeth II sent out an email.
1970 RFC maintained by Jon Postel (the RFC-editor). ARPANET used NCP (Network Control Protocol), first end-to-end protocol
1973 Ethernet was invented by Bob Metcalfe's (Harvard PhD Thesis)
1978 TCP splited into TCP and IP.
1971 15 nodes were connected. Ray Tomlinson of BBN invented email program.
1975 First mailing list was created by Steve Walker.
1974 TCP (Transmission Control Protocol) was invented by Vint Cerf and Bob Kahn.
1981 BITNET (Because It’s Time NETwork) was started.
1982 DoD used TCP/IP to inter-connect networks. Thus, the Internet!!!
1984 DNS (Domain Name System) was introduced. > 1000 hosts.
1986 NSFNET was created, connecting 5 supercomputers. IETF was formed. NNTP was created.
1988 First Internet Worm released by Morris. CERT (Computer Emergency Response Team) was formed as a result. IRC was created.
1990 ARPANET ceased. AOL, CompuServe provided dial-up service.
50
0
69
- Jun70
Oct-70
Dec-70
Apr-71
Oct-72
Jan-73
Jun-74
Mar-77
Dec-79
Source: WeeSan Lee
[email protected]
100
N O B L E S S E O B L I G E strategie
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1991 WWW was created by Tim Berners-Lee from CERN. Linux was released by Linus Torvalds.
20000000
1996 Browser war (Netscape vs. IE) began. tv.com sold to CNET for $15,000.
15000000
10000000
1999 First online banking. business.com sold for $7.5M Napster released. Al Gore invented the Internet???
Internet Hosts
1995 NSFNET was reverted back to research-only network. Realaudio started. Netscape IPO. Win95 released.
1997 www.whitehouse.com online. business.com sold for $150,000
2000 Millennium bug. Dotcom → dotgone. Clinton made first webcast.
1992 > 1,000,000 hosts. MBONE was created.
1998 2M domain names registered. Compaq bought altavista.com for $3.3M. Google founded.
2001 Wikipedia launched. 2002 Myspace launched 2003 Facebook launched
5000000
2006 > 439M hosts. 10 new computers joined the Internet every second.
0 Dec-69 Apr-71 Mar-77 Aug-83 Nov-86 Jan-89 Jan-91 Apr-92 Apr-93 Jul-94 Jan-96
N O B L E S S E O B L I G E strategie
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N O B L E S S E O B L I G E strategie
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Het Internet
N O B L E S S E O B L I G E strategie
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Het WEB (1.0)
N O B L E S S E O B L I G E strategie
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Social WEB (2.0)
N O B L E S S E O B L I G E strategie
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N O B L E S S E O B L I G E strategie
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Internet 2010 in nummers
Email
✴107.000 miljard – emails verstuurd via Internet in ✴294 miljard – Gemiddeld # email berichten per dag. ✴1.88 miljard – Het aantal email gebruikers wereldwijd. ✴480 miljoen – Nieuwe gebruikers sinds 2009. ✴89.1% – Het aandeel van spam emails. ✴262 miljard – Het aantal spam emails per day. ✴2.9 miljard – Het aantal email accounts wereldwijd. ✴25% – Aandeel van email accounts dat corporate is.
Source: Royal Pingdom
2010.
N O B L E S S E O B L I G E strategie
management
Internet 2010 in nummers
Websites
✴ 255 miljoen – het aantal websites December 2010. ✴ 21.4 miljoen – toegevoegde websites in 2010. Web servers
2010.
✴ 55.7% – Growth in the number of Lighttpd websites in 2010.
Source: Royal Pingdom
✴ 39.1% – Growth in the number of Apache websites in 2010. ✴ 15.3% – Growth in the number of IIS websites in 2010. ✴ 4.1% – Growth in the number of nginx websites in 2010. ✴ 5.8% – Growth in the number of oogle GWS websites in
N O B L E S S E O B L I G E strategie
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Internet 2010 in nummers
Domain names
✴ 88.8 miljoen – .COM domain names at the end of 2010. ✴ 13.2 miljoen – .NET domain names at the end of 2010. ✴ 8.6 miljoen – .ORG domain names at the end of 2010. ✴ 79.2 miljoen – The number of country code top-level domains (e.g. .CN, .UK, .DE, etc.).
✴ 202 miljoen – The number of domain names across all ✴ 7% – The increase in domain names since the year before.
Source: Royal Pingdom
top-level domains (October 2010).
N O B L E S S E O B L I G E strategie
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Internet 2010 in nummers
Internet gebruikers
✴ 1.97 miljard – Internet gebruikers worldwide. ✴ 14% – meer Internet gebruikers sinds 2009. ✴ 825.1 miljoen – Internet gebruikers in Azië. ✴ 475.1 miljoen – Internet gebruikers in Europa. ✴ 266.2 miljoen – Internet gebruikers in Noord Amerika. ✴ 204.7 miljoen – Internet gebruikers in Latin America / ✴ 110.9 miljoen – Internet gebruikers in Afrika. ✴ 63.2 miljoen – Internet gebruikers in midden Oosten. ✴ 21.3 miljoen – Internet gebruikers in Oceania / Australië.
Source: Royal Pingdom
Caribbean.
N O B L E S S E O B L I G E strategie
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Internet 2010 in nummers
Social media
✴ 152 miljoen – het aantal blogs op het Internet. ✴ 25 miljard – aantal verzonden tweets on Twitter in 2010 ✴ 100 miljoen – Nieuwe accounts toegevoegd op Twitter in 2010 ✴ 175 miljoen – Mensen op Twitter, September 2010 ✴ 7.7 miljoen – mensen die @ladygaga volgen(Lady Gaga, Twitter’s meest ✴ 600 miljoen – Mensen op Facebook at the end of 2010. ✴ 250 miljoen – Nieuwe mensen op Facebook in 2010. ✴ 30 miljard – Stukjes content (links, notes, fotos, etc.) gedeeld op Facebook per maand.
✴ 70% – Aandeel van Facebook’s users van buiten de United States. ✴ 20 miljoen – Het aantal Facebook apps geïnstalleerd elke dag.
Source: Royal Pingdom
gevolgde gebruikers).
N O B L E S S E O B L I G E
management
De sociale graph verbindt alleen maar mensen. Bedrijven
WEB (3.0) Mensen Emails
Plaatsen
Producten
Interesses
Services
Web Pages
Activiteiten
Documenten
Projecten
Events
Multimedia Groups
Source: Nova Spivack, Radar Networks
strategie
De semantische graph verbindt alles met alles!
N O B L E S S E O B L I G E strategie
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WEB (3.0)
N O B L E S S E O B L I G E strategie
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Web 3.0
Het 3de decennium
• •
•
Het is een periode, niet een technologie Het verbetert de structuur van het web
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Verbeterde kwaliteit voor zoeken, samenwerking, publiceren, advertenties.
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Maakt het mogelijk dat applicaties integreren en intelligenter worden.
Transformeert het web van fileservers naar databases, semantiek gaat daarin een grote rol spelen.
N O B L E S S E O B L I G E strategie
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De intelligentie zit in de connectie
Connectiviteit tussen informatie
Intelligent Web Web OS
Web 4.0 2020 - 2030 Intelligent personal agents
SWRL 2010 - 2020 OWL SPARQL Semantic Databases OpenID AJAX Semantic Search ATOM Widgets Social Web RSS Mashups RDF P2P Office 2.0 Javascript Flash SOAP XML 2000 - 2010 Weblogs Social Media Sharing Java Het Web HTML SaaS Social Networking HTTP Directory Portals Wikis VR Keyword Search Lightweight Collaboration BBS De PC Gopher Websites 1990 2000 SQL MMO’s MacOS Groupware SGML Databases Windows File Servers
Web 2.0
Web 1.0
Het Internet FTP
IRC Email
USENET PC’s
Distributed Search
PC Era 1980 - 1990
Source: Nova Spivack, Radar Networks
Web 3.0
Semantic Web
File Systems
Connectiviteit tussen mensen
N O B L E S S E O B L I G E
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The Intelligent Web
Web 4.0 2020 - 2030
Reasoning
The Semantic Web
Web 3.0
Semantic Search
2010 - 2020
The Social Web The World Wide Web
Web 1.0
The Desktop
PC Era 1980 - 1990
1990 - 2000
Web 2.0 2000 - 2010
Natural language search Tagging
Source: Nova Spivack, Radar Networks
Productiviteit van het Zoeken
strategie
Keyword search
Directories
Files & Folders
Databases
Hoeveelheid data
Het hoge resolutie Web
N O B L E S S E O B L I G E strategie
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Lives in
Joe Person
Subscriber to
IBM.com Web Site IBM Company
Palo Alto City
Fan of
Publisher of
Lives in Employee of
Dave.com RSS Feed
Fan of Coldplay Band
Jane Person
Friend of
Member of
Design Team Group
Source of
Sue Person
Member of
Dave.com Weblog
Bob Person Member of
Author of
Member of Dave Person Member of
Depiction of
Married to
Stanford Alumnae Group
123.JPG Photo Depiction of
N O B L E S S E O B L I G E strategie
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5 benaderingen voor de semantiek
• Tagging • Statistiek • Linguïstiek • Semantisch WEB • Artificiële Intelligentie
N O B L E S S E O B L I G E strategie
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Mashup van Apps
N O B L E S S E O B L I G E strategie
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Web 3.0 Reconnect & Re-use
N O B L E S S E O B L I G E strategie
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Dus.... WEB 3.0 een evolutie of revolutie?
Connectiviteit tussen informatie
Intelligent Web Web OS
Web 4.0 2020 - 2030 Intelligent personal agents
Web 3.0
Semantic Web
Distributed Search
SWRL 2010 - 2020 OWL SPARQL Semantic Databases OpenID AJAX Semantic Search ATOM Widgets Social Web RSS Mashups RDF P2P Office 2.0 Javascript Flash SOAP XML 2000 - 2010 Weblogs Social Media Sharing Java Het Web HTML SaaS Social Networking HTTP Directory Portals Wikis VR Keyword Search Lightweight Collaboration BBS De PC Gopher Websites 1990 2000 SQL MMO’s MacOS Groupware SGML Databases Windows File Servers
Web 2.0
Web 1.0
Het Internet FTP
IRC Email
PC Era 1980 - 1990
USENET PC’s
File Systems
Connectiviteit tussen mensen
N O B L E S S E O B L I G E strategie
management
N O B L E S S E O B L I G E strategie
management
Vragen?
Diederik Burer Noblesse Oblige BV Anthony Fokkerweg 61 1059 CP Amsterdam M. 06 4123 07 03 E.
[email protected] W. www.noblesseoblige.nl
