DAFTAR ISI
DAFTAR TABEL ............................................................................................. xv DAFTAR GAMBAR ......................................................................................... xvi DAFTAR LAMPIRAN ...................................................................................... xviii I
PENDAHULUAN 1.1 Latar Belakang ............................................................................. 1 1.2 Perumusan Masalah ..................................................................... 4 1.3 Tujuan Penelitian .......................................................................... 6 1.4 Manfaat Penelitian ........................................................................ 6 1.5 Ruang Lingkup Penelitian ............................................................. 7
II
TINJAUAN PUSTAKA 2.1 Kerangka Teoritis ......................................................................... 8 2.1.1. Teori Promosi dan Pemasaran .......................................... 8 2.1.2. E-Marketing, E-Business, dan E-Commerce ...................... 10 2.1.3. Web Engineering (Rekayasa Web) .................................... 12 2.1.4. Desain Antarmuka (User Interface Design) ........................ 16 2.1.5. Pembuatan Prototipe ......................................................... 26 2.2 Kajian Penelitian Terdahulu .......................................................... 27 2.3 Kerangka Pemikiran Konseptual................................................... 35
III
METODOLOGI 3.1 Lokasi dan Waktu Penelitian......................................................... 37 3.2 Metode Penelitian ......................................................................... 37 3.3 Jenis dan Sumber Data ................................................................ 38 3.4 Perancangan Toko Buku Online ................................................... 38 3.4.1. Formulasi (formulation) ..................................................... 39 3.4.2. Perencanaan (planning) .................................................... 39 3.4.3. Analisis (analysis) ............................................................. 39 3.4.4. Perancangan (engineering) ............................................... 40 3.4.5. Prototyping ........................................................................ 41 3.5 Alat analisis .................................................................................. 41 3.5.1. Diagram Konteks ............................................................... 41 3.5.2. Data Flow Diagram ............................................................ 41 3.5.3. Entity Relationship Diagram (ERD) .................................... 43 3.6 Evaluasi Prototipe......................................................................... 43
IV
GAMBARAN UMUM PENERBIT IPB PRESS 4.1 Sejarah dan Perkembangan Penerbit IPB Press. ......................... 45 4.1.1. Visi dan Misi. ..................................................................... 46 4.1.2. Filosofi Logo. ..................................................................... 47 4.1.3. Struktur Organisasi. ........................................................... 47 4.1.4. Produk. .............................................................................. 48 4.1.5. Tujuan. .............................................................................. 48 4.1.6. Program. ............................................................................ 49 4.1.7. Budaya Perusahaan .......................................................... 49 4.2 Proses Produksi Sebuah Buku yang Dilakukan oleh Penerbit IPB Press. ...................................................................... 50 4.2.1. Rapat Redaksi. .................................................................. 51
4.2.2. 4.2.3. 4.2.4. 4.2.5. 4.2.6. 4.2.7. V
Proses Editing.................................................................... 51 Proses Pembuatan Sampul Buku ...................................... 52 Proses Layouting. .............................................................. 52 Pembuatan Proof. .............................................................. 53 Pencetakan........................................................................ 53 Pendistribusian Buku. ........................................................ 54
HASIL DAN PEMBAHASAN 5.1 Perancangan Sistem Aplikasi. ...................................................... 55 5.1.1. Formulasi. .......................................................................... 56 5.1.2. Perencanaan Web ............................................................. 59 5.1.3. Analisis .............................................................................. 65 5.2 Pembuatan Prototipe Aplikasi Toko Buku Online. ......................... 70 5.2.1. Desain Data. ...................................................................... 70 5.2.2. Desain Proses. .................................................................. 78 5.2.3. Desain Arsitektur. .............................................................. 79 5.2.4. Desain Navigasi ................................................................. 81 5.2.5. Desain Antar Muka (User Interface) ................................... 85 5.3 Implementasi Aplikasi Toko Buku Online. ..................................... 88 5.3.1. Antarmuka pada User ........................................................ 88 5.3.2. Antarmuka pada Administrator........................................... 95 5.3.3. Fitur Tambahan ................................................................. 100 5.4 Evaluasi Prototipe......................................................................... 108
VI IMPLIKASI MANAJERIAL 6.1 Implikasi Manajerial ....................................................................... 114 VII KESIMPULAN DAN SARAN 7.1 Kesimpulan .................................................................................... 119 7.2 Saran. ............................................................................................ 120 DAFTAR PUSTAKA....................................................................................... 122
DAFTAR TABEL Nomor 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18
Halaman Jumlah Pengguna Internet di Indonesia ....................................... 1 Karakteristik dari GUI ................................................................... 17 Faktor dalam Desain Error message (pesan kesalahan) ............. 25 Sarana perangkat keras yang dimiliki IPB Press untuk melakukan input data.................................................................... 58 Sarana perangkat lunak yang dimiliki IPB Press untuk melakukan input data.................................................................... 59 Spefisikasi perangkat keras yang digunakan dalam pembuatan aplikasi Toko Buku Online. ......................................... 60 Spesifikasi perangkat lunak yang digunakan dalam pembuatan aplikasi Toko Buku Online. ......................................... 61 Jumlah Pengembang .................................................................... 64 Kebutuhan Informasi Untuk Kebutuhan Pengguna. ...................... 66 Kebutuhan Data untuk Pembuatan Toko Buku Online. ................. 66 Hasil evaluasi kuesioner soal nomor 1. ......................................... 109 Hasil evaluasi kuesioner soal nomor 2.......................................... 110 Hasil evaluasi kuesioner soal nomor 3.......................................... 110 Hasil evaluasi kuesioner soal nomor 4.......................................... 110 Hasil evaluasi kuesioner soal nomor 5.......................................... 111 Hasil evaluasi kuesioner soal nomor 6.......................................... 111 Hasil evaluasi kuesioner soal nomor 7.......................................... 112 Hasil evaluasi kuesioner soal nomor 8.......................................... 112
DAFTAR GAMBAR Nomor 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 44 45
Halaman Tahapan proses pada rekayasa perangkat web (Pressman, 2001) ......................................................................... 15 Proses merancang antarmuka ...................................................... 17 Alternatif penyajian informasi ........................................................ 23 Informasi yang dinamis dan nilai relatif ......................................... 23 Textual Highlighting ...................................................................... 24 Error message dengan orientasi yang berbeda ............................ 25 Tahapan Pembuatan Prototipe (McLoad, 2007) ........................... 26 Kerangka Pemikiran Konseptual................................................... 36 Logo Penerbit IPB Press. ............................................................. 47 Struktur Organisasi PT Penerbit IPB Press................................... 48 Alur Proses Produksi Buku di Penerbit IPB Press......................... 50 Diagram Konteks Toko Buku Online. ............................................ 71 DFD Level 1 Proses Manipulasi Data oleh Admin......................... 72 DFD Level 2 Proses Manipulasi Data oleh Admin......................... 73 Relasi Antar Tabel. ....................................................................... 77 Arsitektur Sistem Informasi IPB Press. ......................................... 79 Desain Navigasi Halaman Web Toko Buku Online. ...................... 81 Login User untuk User yang telah terdaftar sebagai member. ....................................................................................... 82 Registrasi User Baru..................................................................... 83 Pesan Kesalahan pada Login User bila salah memasukkan input. 83 Login Administrator....................................................................... 84 Contoh link yang pernah dikunjungi sebelumnya .......................... 85 Lay Out Halaman Utama Toko Buku Online. ................................ 86 Lay Out Halaman Lanjutan Toko Buku Online. ............................. 87 Halaman Utama untuk Member Toko Buku Online. ...................... 88 Halaman Utama untuk Pengguna Umum Toko Buku Online. .......................................................................................... 89 Halaman New Book Toko Buku Online. ........................................ 90 Halaman Detail Buku Toko Buku Online. ...................................... 91 Halaman Caming Soon Toko Buku Online.................................... 92 Halaman Catalogue Toko Buku Online. ........................................ 93 Halaman Author Toko Buku Online............................................... 94 Halaman Detail Author Toko Buku Online..................................... 94 Halaman Event Toko Buku Online. ............................................... 92 Halaman Utama Administrator. ..................................................... 95 Halaman Anggota Administrator. .................................................. 96 Halaman Authors Administrator. ................................................... 94 Halaman Buku Administrator. ....................................................... 97 Halaman Events Administrator. .................................................... 97 Halaman Kategori Administrator. .................................................. 98 Halaman Komentar Administrator. ................................................ 99 Halaman Order Administrator. ...................................................... 99 Halaman Konfirmasi Administrator................................................ 99 Halaman Pencarian Toko Buku Online. ........................................ 100 Hasil Pencarian Toko Buku Online. .............................................. 100 Halaman Online Support. ............................................................. 101
46 47 48 49 50 51 52 53 54 55 56 57
Halaman My Profile. ..................................................................... 101 Halaman My Profile Detail . ......................................................... 102 Halaman Edit My Profile. .............................................................. 102 Halaman Ubah Password. ............................................................ 103 Halaman Link Social Media Facebook dan Twitter. ...................... 103 Mini Chart. .................................................................................... 104 Halaman Kirim Naskah dan Icon Kirim Naskah............................. 104 Halaman About Us tentang Profil Perusahaan. ............................. 105 Halaman About Us tentang Visi Misi Perusahaan. ........................ 105 Halaman Contact Us..................................................................... 106 Halaman Testimonial. ................................................................... 107 Halaman Tata Cara. ..................................................................... 108
DAFTAR LAMPIRAN Nomor 1 2 3 4 5 6 7
Halaman Kuesioner Analisis Komponen Sumberdaya Informasi di PT Penerbit IPB Press .................................................................. 125 Contoh Kuisioner Kebutuhan Data dan Informasi Sistem Informasi Toko Buku Online IPB Press ......................................... 128 Contoh Kuisioner Analisis Kebutuhan Fungsional Sistem Informasi Toko Buku Online ........................................................ 132 Contoh Kuisioner Evaluasi Prototipe Toko Buku Online ............... 133 Entity Relation Diagram (ERD). .................................................... 136 Struktur File Toko Buku Online IPB Press .................................... 137 Desain Arsitektur Web .................................................................. 143
