Presentatie Marktconsultatie Brouwersdam

Presentatie Marktconsultatie Brouwersdam Leon Hombergen Rijkswaterstaat is part of the Dutch Ministry of Infrastructure and the Environment and responsible for the design, construction, management and maintenance of the main infrastructure facilities in the Netherlands.

This includes: The main road network The main waterway network The main watersystems http://www.rijkswaterstaat.nl/en/

An Early Market Consultation From my experience: The Brouwersdam •

What is a market consultation – Why do a market consultation

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How to design a market consultation – Preparation – Execution

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Do’s and Don'ts from own experience – Early Market Consultation: Tidal Power Plant Brouwersdam – www.getijdencentralebrouwersdam.nl or www.gcbd.nl

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Webinar Market consultation

Who am I? A brief introduction •

Leon P.I.M. Hombergen – 45 years, born in Maastricht; now living in Delft, the Netherlands

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Educated as a civil Engineer at Delft University of Technology Working as Senior Advisor Market & Innovation at Rijkswaterstaat Focus on contracts, tenders, procurement, innovation – Now at Major Projects, Market and Innovation Office (RWS-GPO) – Also Assistant Professor at TUDelft • Graduate students, courses on procurement – Board member of Hoogheemraadschap van Delfland – In 2001 involved with the start of PIANOO

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De Brouwersdam: Deltawerk met een recreatieve hotspot maar ook met een probleem...

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Probleem: Slechte Water-Bodem kwaliteit in de Grevelingen Na de bouw van de Deltawerken het grootste zout-water meer van Europa Geen vers water in het meer Probleem met afsterven waterleven op waterbodem bij warm weer

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In this presentation: •

Early Market Consultation

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Follow up: Joint Fact Finding Red Flag Analysis

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How to participate in this presentation? •

Please ask when unclear items

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Maybe I will refer to later slides

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Do interact!

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What is a market consultation? •

A officially arranged dialogue with private companies – Pre-competitive – Fact-finding – No commitments given – To enhance the scope and design of the project • Scope • Process (tender procedure etc.)

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Other advantages: – Private companies are mobilised in a more early stage – Search for partners

– In this webinar: Two-sided market Consultation

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What is it not? •

A panacea for disturbed projects

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A forum to officially commit the market

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A method for cheap advise

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A way to get a better understanding of the project

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What are the possible deliverables? •

Information about an optimal scope

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Information about the possible contract arrangements

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Feasible List of Requirements; Boundary Conditions

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How competitive the market will be?

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Right level of specifications

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Possible innovations in the markets – Alternatives

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The preparation 1: •

Define a clear target; share this in your team – Make all internal key players participate! – Let key players formulate targets and questions • Feasible and reasonable

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Compile the Consultation Document: – Confirmed and selected Information about the project – Goal of the consultation – Procedure of the consultation – Selection of attendance – Well articulated questions – Eventual financial compensation – Follow up

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The preparation 2 •

Announcements – www.Tenderned.nl – Business paper – Your own network – Branche-organisations – International? – When a large response: how to select parties?

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Features of a well organised Market Consultation1 • • • •

Open and transparent Smooth, professionally organised Right timing in the project Adequate level of questions

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All information is open No binding statements

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Searching or confirming questions?

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Features of a well organised Market Consultation2 •

Well compiled report – For all attendants AND non attendants! • Participation may not disturb the level playing field – Findings and results – Recommendations from the participants – Notes of the discussions – – – –

Photographs Cartoons Journalistic report List of attendants Rijkswaterstaat

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Features of a well organised Market Consultation3 •

Make sure participation of the private participants does not require a large effort – Time, money, staff – Compensation is not necessary, but be a good host! • Feel-good factor • Respectful

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Design of the process •

Preparation

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Announcement

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Written Round

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Meeting day of the consultation – Plenary introduction, presentations • Key players! – Round Table Discussions • External chairmen, assistant from the project – Plenary feed back

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Planned bilateral meetings

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Takes about 3 months, but not too long as wel! Rijkswaterstaat

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“Rules” •

Right level of communication

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No binding statements – It is not important who exactly said something; do not quote participants personally

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Communication – Above water, under water

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Theoretical framework •

Specially with integrated contracts:

– Information Asymmetry Principal Agent Theory – Stewardship Theory •

In this approach: – Under water information – Above water information

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Why companies cooperate, or not…. •

Better relation with the client, better understanding – Adds to the professional profile

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To contribute to a better, more feasible project

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Fair distribution of risks and chances

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Not: to show their winning cards

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Practicalities •

Take special care of – Good “”chemistry”, atmosphere, catering – Plenary start with key note speaker – Clear programme, rules – Dialogue in round tables, per topic • More rounds • External chairmen • Assistant from project • Notes (students!) • Note recordings

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Drinks afterwards! (the process continues…..)

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Practicalities • • • • •

Badges with names, evt. coloured key cords for each group Make clear who works on behalf of client in the project team External guests… – Branche-organisations; Be clear about Follow Up Bilats: – No tapes, – Only results will be reported like adjustments in scope or process – No citations, only wrapping up on abstract level

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Resume •

Market consultation is pre-competitive – Not part of the procurement – Level playing field may not be disturbed – Open information, transparent – Clear objectives in advance – NO commitments

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Follow up: Joint Fact Finding Red Flag Analysis Joint Fact Finding: • Met een beperkt aantal bedrijven • “Chinese Walls” tussen de partijen • Werken met geijkte modellen • Zoeken naar oplossingsruimte en kaders om project haalbaar te maken • Vergoeding • Resultaten in abstracte termen openbaar; oplossingen niet • Doorlooptijd ca 4-6 maanden

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Follow up: Joint Fact Finding Red Flag Analysis Red Flag Analysis: • • • • •

Gezamenlijke zoektocht naar verbeteringen in projectdossiers Gedaan voor de hele zuidwestelijke Delta Korte slag, kleine inspanning en doorlooptijd Waar zitten de kansen?

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Randvoorwaarden voor succes: •

Project was nog niet binnen bereik, maar wel kansrijk

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Bemensing vanuit opdrachtgever: open en nieuwsgierig team

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Onderling vertrouwen, reele verwachtingen.

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Thank you! •

More information on: – www.getijdencentralebrouwersdam.nl or www.gcbd.nl – Hand out Market Consultation on www.pianoo.nl – [email protected]

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Presentatie Marktconsultatie Brouwersdam

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