MOŘE FINANCÍ SAILING THE SEA OF FINANCE
MATERIÁLY PRO UČITELE
So my name is Martin Solnička and I started the project website Moře financí.cz which is in Czech means Sea of finance, in English it looks like More of finance. I was studying at the University of Economics here in Prague. And then I started a full-time job here in Prague in KPMG in advisory. The department was risk advisory services where I was about three years, almost three years and during the time actually before leaving, about half a year before leaving it happened to me that I saw a website, an American website, Min.com which is personal tracking finance website and that me like wow, this is amazing and I want to see it in Czech and then I started looking if there is actually anything like that because I thought at that time it was love for the first view, for the first sight…that there is something which is helpful, which helps people to better know where their finance are going and also coming from and that is something which is lacking in the banks. We all know that the Internet banking in the banks in Czech it’s pretty poor. You can just send your payments but that’s all. You see the list of payments but nothing else. You can’t do anything with that. And I thought that was a pity that you cannot really see unless you do your own Excel sheet and you put all the data, you don’t actually know what’s going on with your finance. Pretty much from the beginning I was aware that I got some…because I didn’t start with the huge amount of money in my pocket so I knew I should do something which will attract someone to want to develop it as well. That was my idea and that’s why I started to approach some investors or took part in the competition or it was kind of competition – The Idea of the Year sponsored by Vodafone last year. And this was a way how to get to some investors and how to find someone who would share the same feeling about it and would be able or willing to invest in such project and that was Martin Kasa who is investor on the Czech market who is interested in IT start-ups or IT based start-ups. And we somehow made a deal that he is a part…he just bought a stake in the company and we are trying to develop it on the next stage. This is a project which is not for like quick money making meaning that you will start something and within one month because you’re not selling the bread or shoes, this is something more, let’s say, long-term. But on the other hand, we don’t want to wait or we don’t have money to wait like ten years until it makes something so you are right, the business model is not 100% fixed yet. There are some streams. The main should be the fees of selling products to the customers and the aim is, based on the good data analysis, to be able to offer to someone the product that he might be willing to get the offer or he would appreciate. It’s not about putting a lot of commercial and just making the people fed up with the commercial. That’s not the point. 8:25. So what is the whole service about? If you go to our website, you can make a registration, log-in by any e-mail. The principal is not to have any personal data because we don’t really care kind of about who you are, personally. So you just made up an e-mail, set up a profile and you can either manually input the data which is not for everybody, not everybody is willing to do it manually or you just upload your electronical bank account and the software offers you some pre-categorization meaning based on what you spend on or where it was, it will tell you or give you an idea or give you pre-selection of category that it was and you just confirm or you can change it or you can set up your own categories. Even before you upload your data, there is a test like dummy account that you can see what all you can do with the data, you can sort them, you can see them in the charts, different ways, different charts, different views.
You can sort them on the text basis on the data basis, on term or on the amount of money you’re looking for. So there is many ways you can set up budgets, you set up budget for some category and once you are in half of the month and you already spent all the money within the category, it will give you an e-mail saying: “ Watch out, there is something wrong because you set up either the low budget or you were much more spending than you actually wanted.” So all these supporting services for sharing costs within a group and tracking it because there is always a mess if five people buy something together – for example like celebration and presents – someone buys the flowers, someone buys something else, someone shares part of the present with someone else so all these helpful things within personal finance category itself. And you can set regular payments…so there are lot of services supporting the whole personal finance tracking idea.
Takže já se jmenuji Martin Solnička a začal jsem projekt webových stránek Moře financí.cz, což v angličtině vypadá jako Více financí. Vystudoval jsem VŠE tady v Praze. Potom jsem začal pracovat na plný úvazek v Praze v KPMG v poradenství. Moje oddělení se jmenovalo řízení finančních rizik. Strávil jsem tam asi tři roky, skoro tři roky a během této doby, vlastně před odchodem, půl roku před odchodem jsem náhodou uviděl stránky, americké webové stránky Min.com, které umožňují kontrolovat osobní finance a řekl jsem si, že to je skvělé a že bych to rád viděl i v češtině a začal jsem tak hledat, jestli něco takového vlastně existuje, protože tehdy mi to připadlo jako láska na první pohled. Bylo to užitečné, něco, co pomáhá lidem uvědomit si, kam plynou jejich finance a odkud přicházejí, což v bankách chybí. Všichni víme, že internetové bankovnictví v ČR je na nízké úrovni. Můžete poslat platbu, ale to je tak vše. Vidíte seznam plateb, ale nic víc. Nic s tím nemůžete dělat. A mě napadlo, že to je škoda, že na tom nic nevidíte a dokud si neuděláte vlastní tabulku v Excelu a nevložíte tam svá data, nevíte, co se děje s vašimi financemi. Od samého začátku jsem si uvědomoval, že mám… protože jsem nezačal s obrovskou sumou v kapse, věděl jsem, že musím udělat něco, co přitáhne někoho, kdo by to chtěl také rozvíjet. To byl můj nápad, a proto jsem začal oslovovat některé investory nebo jsem se účastnil soutěží nebo tedy byla to svým způsobem soutěž – Nápad roku sponzorovaný Vodafonem minulý rok. A to byl způsob, jak se dostat k nějakým investorům a jak najít někoho, kdo by sdílel moje pocity a byl by schopen a ochoten investovat do takového projektu. A byl to investor na českém trhu, Martin Kasa, který se zajímá o mladé IT firmy nebo firmy na základě IT. A nějak jsme se dohodli, že bude součástí… že koupil podíl ve firmě a snažíme se jí rozvinout do dalšího stupně. Není to projekt na rychlé zbohatnutí, čímž myslím, že něco začnete a do jednoho měsíce, protože neprodáváte boty ani chleba, to je něco víc, tohle je něco tak nějak dlouhodobějšího. Na druhou stranu nechceme čekat nebo nemáme peníze na to, abychom čekali nějakých deset let, než to něco vydělá, takže máte pravdu. Ten obchodní model ještě není stoprocentně ukotvený. Jsou nějaké toky. Ten hlavní by měly být poplatky za prodej produktů zákazníkům a je naším cílem na základě dobré analýzy dat, abychom byli schopni nabídnout někomu produkt, který by si byl ochotný koupit, nebo který by ocenil. Nejde o to, zaplavit stránky reklamou a tím lidi naštvat. O to nejde. Takže v čem ta služba spočívá? Když vstoupíte na naši webovou stránku, můžete se zaregistrovat a přihlásit z kteréhokoli emailu. Podstatou je nemít žádná osobní data, protože nám je jedno, kdo vlastně jste. Takže si vytvoříte email, profil a můžete vkládat data manuálně, což není pro každého, ne každý je ochoten to dělat manuálně nebo si nahrajete data z vašeho elektronického účtu a náš software vám nabídne předběžné kategorie podle toho, za co utrácíte nebo kde. Nabídne vám tedy možnost nebo předběžnou kategorii, kterou buď potvrdíte nebo změníte nebo si vytvoříte vlastní. Ještě než nahrajete svůj účet, existuje ještě zkušební verze účtu, kde uvidíte, co všechno s daty můžete dělat. Můžete je třídit, vidět je v tabulkách, různými způsoby,v různých tabulkách, různé náhledy. Můžete je třídit na základě textu, data nebo částky, kterou hledáte. Takže svůj rozpočet můžete nastavit mnoha způsoby. Nastavíte strop pro nějakou kategorii a když jste v půli měsíce a v dané kategorii jste už utratili všechny prostředky, dostanete email s textem: „ Pozor, něco je špatně, protože jste buď nastavili nízký strop nebo utrácíte víc, než jste chtěli.“ Takže tam jsou všechny tyto podpůrné služby pro sdílení nákladů v rámci skupiny a jejich sledování, protože
je to vždycky matoucí, když 5 lidí koupí něco společně- např. oslava nebo dárek – někdo koupí květiny, někdo něco jiného, někdo se podílí na dárku s někým jiným, takže tam jsou všechny tyhle užitečné věci z kategorie osobních financí. A můžete i nastavit pravidelné platby … takže je tam spoustu služeb na podporu celé myšlenky sledování osobních financí.
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EXERCISE 1 Discuss and share your answers to the following questions: 1.
How much money do you spend in a month? Where does it come from? Do you earn it? How?
2.
Do you have a budget for any items that you need to spend money on each month? What are they?
3.
Are you good at saving money or do you spend without thinking about it? Have you ever saved money for something over a period of time? What was your experience like?
4.
What is the purpose of financial services? What are they used for? Who uses them? Are there any kinds of financial services that you think you could benefit from? Explain.
EXERCISE 2 Are these statements TRUE or FALSE? 1. The speaker got the idea to start his website while he was working in KPMG. 2. His inspiration was an American website. 3. The speaker believes that the banks in our country offer excellent Internet banking services. 4. The speaker took part in the competition The Idea of the Year in order to attract investors. 5. Martin Kasa is a shareholder in Morefinanci.cz. 6. The speaker expects the website will make him rich fast by means of a lot of advertising. 7. You can choose your own categories or the system offers you some ready-made ones. 8. The system can also be used in case of cost sharing.
EXERCISE 3 Listen and fill in the missing text. 1.
And then I started a full-time job here in Prague in KPMG in advisory.
2. … an American website, which is personal tracking finance website and that (I said) me like wow, this is amazing and I want to see it in Czech… 3. … and that is something which is lacking in the banks. We all know that the it’s pretty . You can just send your payments but that’s all.
in the banks in Czech
4. Pretty much from the beginning I was aware that I got some…because I didn’t start with the huge amount of money in my pocket so I knew I should do something which will to want to develop it as well. That was my idea and that’s why I started to approach some … 5. … the same feeling about it and would be able or willing to such project and that was Martin Kasa who is (an) on the Czech market who is interested in IT start-ups or IT based . And we somehow made a deal that he is a part…he just bought a stake in the company … 6. … to be able to offer to someone the that he might be willing to get the offer or he would appreciate. It’s not about putting a lot of commercial and just making the people fed up with the commercial. 7. Even before you upload your do with the , you can different .
, there is a test like dummy account that you can see what all you can them, you can see them in the charts, different ways, different ,
EXERCISE 4 Match the following English expressions with their Czech equivalent. 1. FULL-TIME JOB
A) OCHOTNÝ
9. START-UP
I) MLADÁ FIRMA
2. ADVISORY
B) SLEDOVAT
10. WILLING
J) ZKUŠEBNÍ
3. TRACK
C) MÍT PLNÉ ZUBY
11. COMMERCIAL
K) PLATBA
4. LACK (OF)
D) NAHRÁT DATA
12. DUMMY
L) PRÁCE NA PLNÝ ÚVAZEK
5. PAYMENT
E) BÝT SI VĚDOM
13. BE FED UP WITH
M) OSLOVIT
6. BE AWARE OF
F) ÚŽASNÝ
14. UPLOAD
N) PODÍL
7. APPROACH
G) TABULKA
15. CHART
O) POSTRÁDAT
8. STAKE
H) PORADENSTVÍ
16. AMAZING
P) REKLAMA
PHRASE BOOK Use the vocabulary list to develop questions you could ask the Manager in a mock interview. With a partner, take turns being the Manager. Role play asking and answering your questions. AMAZING
Idiom expressing extreme appreciation at the creation or development of something.
START-UP
New term which describes a new kind of company or business that is forming in the market.
TO BE FED UP WITH
Idiom meaning being tired of, stated from, or unable to handle something that is repeating.
TO BE AWARE OF
Idiom meaning to have information or knowledge about something.
TO BE WILLING TO
Idiom meaning to be inclined to respond.
TO TRACK
Idiom meaning to follow a course that is made from something. In business, to track something is to follow its pathway, whether it is a series of steps to take, or a communication process, or actions someone needs to make to ensure that a task is completed o developed.
EXERCISE 5 WORK IN SMALL GROUPS Work in small groups. Create a project that you would like to do that you need financing for: i.e. spending a holiday together on a Greek island; making a concert at school with your favourite music group; creating a student store and selling things at school; creating a film project; renting a studio space, making a CD and selling it, etc. Make a budget. How will you determine the costs? What items will it include? Suggest possible ways of financing your idea (e.g. crowd sourcing from the Internet; taking up a collection; DJ nights; etc. How could you earn the money that you would need? Compare your budgets and ideas with the other groups. Which ones are the most interesting ideas? Which ones are the most feasible? Which one would your class like to try together?
EXERCISE 6 GRAMMAR AND SYNTAX TEST 1. The speaker in the video said: “ There is something wrong because you set up either the low budget or you were much more spending than you actually wanted.” It is incorrect. Correct its syntax. 2. There are more pairs of conjunctions like EITHER … OR. Could you match them with each other and then with their Czech equivalents? Then make sentences with the compound phrases. 1. NOT ONLY
A) NOR
1) NEJEN…ALE I
2. BOTH
B) BUT ALSO
2) JAK…TAK
3. NEITHER
C) AND
3) ANI…ANI
3. Are the following sentences correct? A) It’s good to have both money and time. B) I don’t have neither a bank account or a job. C) You can either go to an online company for help or stop by in person in their office. D) Not only is the business successful or it is ecological, too. 4. Translate the following sentences. A) Nejenže pršelo, ale byla ještě zima. B) Můžeme vyrazit buď ráno nebo v noci. C) Líbí se mi jak na horách, tak u moře. D) Nemluvím ani italsky, ani španělsky. 5. Create sentences about the content of the video using these vocabulary words/phrases: track, start-up, advisory, be aware of, be willing to, to be fed up with, lack of, stake, amazing, chart, and upload.
WHILE YOU WATCH EXERCISE 2 1. TRUE, 2. TRUE, 3. FALSE, 4. TRUE, 5. TRUE, 6. FALSE, 7. TRUE, 8. TRUE EXERCISE 3 1.
And then I started a full-time job here in Prague in KPMG in advisory.
2.
… an American website, Min.com which is personal tracking finance website and that me like wow, this is amazing and I want to see it in Czech…
3.
… and that is something which is lacking in the banks. We all know that the Internet banking in the banks in Czech it’s pretty poor. You can just send your payments but that’s all.
4.
Pretty much from the beginning I was aware that I got some…because I didn’t start with the huge amount of money in my pocket so I knew I should do something which will attract someone to want to develop it as well. That was my idea and that’s why I started to approach some investors…
5.
… the same feeling about it and would be able or willing to invest in such project and that was Martin Kasa who is investor on the Czech market who is interested in IT start-ups or IT based start-ups. And we somehow made a deal that he is a part…he just bought a stake in the company …
6.
… to be able to offer to someone the product that he might be willing to get the offer or he would appreciate. It’s not about putting a lot of commercial and just making the people fed up with the commercial.
7.
Even before you upload your data, there is a test like dummy account that you can see what all you can do with the data, you can sort them, you can see them in the charts, different ways, different charts, different views.
AFTER YOU WATCH EXERCISE 4 1L, 2H, 3B, 4O, 5K, 6E, 7M, 8N, 9I, 10A, 11P, 12J, 13C, 14D, 15G, 16F
AFTER YOU WATCH EXERCISE 5 1.
There is something wrong because you either set up the low budget or you were spending much more than you actually wanted.”
2.
1B1), 2C2), 3A3)
3.
A) CORRECT B) I have NEITHER a bank account NOR a job. C) CORRECT D) Not only is the business successful but it is ecological, too.
4.
A) Not only did it rain but it was cold too. B) We can either set off in the morning or in the evening. C) I like both the mountains and the sea. D) I speak neither Italian nor Spanish.