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Ringkasan Latar Belakang Latarbelakangdaripembuatannskripsiiniadalahkarenabesarnyaperanteknol ogidaninformasipadasektorfashiondantingginyakebutuhanPT.Sevele
Indonesia
akansebuahperencanaanstrategisistemdanteknologiinformasi, makapenulistertarikmengadakanpenelitiandanmenulisskripsidenganjudul “PERENCANAAN STRATEGIS SISTEM DAN TEKNOLOGI INFORMASI PADA PT.SEVELE INDONESIA” yang mencakup: 1. Penganalisaan strategi bisnis yang meliputi analisis internal maupun eksternal perusahaan. 2. Seluruhkegiatanbisnis
yang
dalamperusahaandenganmelakukananalisisstrategibisnisdanstrategisistembisn isdanstrategisisteminformasibisnis. 3. Perencanaan
yang
berhubungandenganstrategisistemdanteknologiinformasipadaPT.Sevele Indonesia.
Metodepenelitian
yang
digunakanuntukmencapaitujuan
yang
dirumuskandalamskripsiadalahsebagaiberikut : 1. StudiLiteratur 2. MetodePengumpulan Data Teknik yang dilakukan untuk mendapatkan data, antara lain menggunakan metode : a.
Observasi
b.
Wawancara
c.
Kuesioner
3. MetodeAnalisis Kegiatan yang akandilakukandalamtahapananalisisadalah : a. Analisis Lima DayaSaingMenurut Porter b. AnalisisValue Chain c. AnalisisSWOT ( Strength, Weakness, Opportunity, Threats )
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d. Analisis CSF dan KPI 4. Menyusunperencanaanstrategisistemdanteknologiinformasisesuaidengan yang dibutuhkanolehPT.Sevele Indonesia. UntukSistematika penulisan skripsi ini dibagi menjadi 5 ( lima) babdanuntuklandasanteoridibagimenjadi 2 yaitu:
1. Teori Dasar/Umum Subbab ini berisikan teori-teori yang dipakai dalam penulisan skripsi mengenai perencanaan strategi sistem dan teknologi informasi. Perusahaan membutuhkan perencanaan strategi sistem dan teknologi informasi untuk : 1. Menyediakan pemahaman mengenai sistem dan teknologi infomasi. 2. Dapat mengkomunikasikan masa depan perusahaan kepada pihakpihak yang berada dalam perusahaan tersebut. 3. Membantu para manager tingkat tinggi dan para ahli dalam bidang teknologi informasi dalam membuat keputusan yang mendasar . 4. Perusahaan akan siap menghadapi perubahan yang terjadi. 5. Dapat membantu mengalokasikan sumber daya dan menentukan prioritas untuk proyek-proyek sistem dan teknologi informasi. 6. Dapat menjadi alamat komunikasi yang baik terhadap manajemen puncak. 2.Teori Khusus Subbab ini berisi teori pendukung dalam penulisan skripsi perencanaan strategi sistem dan teknologi informasi. Hasil perencanaan sistem dan teknologi informasi adalah perpaduan antara hard dan soft output. Sejarah Perusahaan
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PT
Sevele
Indonesia
didirikanpadatahun
olehBapakMendiWijayaselakudirekturutama,
yang
2012
berlokasi
di
Komp.BangunReksa Indah I, Blok H No.21 Tangerang. Perusahaan ini bergerak dalam bidang distribusi produk fashion seperti baju dan aksesorisnya. VisidanMisi Perusahaan Adapun tujuan perusahaan, yaitu mencapai peningkatan dari tahun ke tahun yang dilakukan dengan memperluas daerah distribusi produk, serta menjalankan visi dan misi perusahaan dengan baik. Visi perusahaan adalah “Mengenalkanbrand-brand
Indonesia
yang mempunyaidayasaing agar
lebihdikenalsecaranasionalmaupuninternasional”. .
Sementara
misi
perusahaan
antara
lain
“Meningkatkandayasaingantarfashion designergunameningkatkankeunggulankompetitifdibidangfashion. “ Proses Bisnis Fashion designermensubmitproduknyakepadapihakseveledanditerimaolehbagianlogistik, lalubagianlogistikakanmemberikanbuktipenerimaanbarang, rangkappertamadiberikankefashion
designerdanrangkapkedua
di
simpanolehbagianlogistik. Setelahbarangditerimamakabagianlogistikakanmelalukanquality bilaadabarang
yang
control,
rusakmakabagianlogistikakanmembuatretur
yang
akandiberikankepadafashion designerbesertabarang yang rusak. Bagianoperasionalakanmemberikantugaske lokasipemotretandanpropertiserta
fashion
model
harusdisesuaikandenganbarang
manager
yang
yang
untuk
survey
akandipakai
yang
telahditerimasebelumnya.
Setelahsemuanyatelahdilakukanolehfashion
manager,
makamenentukantanggalpemotretan yang akandilakukan. Setelahsetelahmelakukanpemotretan, dilakukanoleh
photographer,
makamasukketahapanpengeditanpoto
setelah
data
potodiedit,
maka
yang data
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tersebutdiberikankepadabagian admin untukmemasukanfoto-fototersebutkewebsite sevele. Setalahkatalogproduk di publis di website, customerbisamelihatproduk – produk yang akandijual, dancustomerbisalangsungmembelinya di website seveledan admin akanmelayanipenjualansecara online sertasebagai customer service. Dan admin akanmenghandeltransaksipembayaran
yang
telahdilakukanolehcustomer,
bilacustomer sudahmembayardanmemberikankonfirmasipembayaran, maka admin akanmemberikaninformasikepadabagiankeuanganuntukmenyiapkanbuktipembayaran , setelahitubagianlogistikakanmengirimbarangtersebutkealamat yang telahdituju. Setiapbulannyabagiankeuanganakanmembuatlaporanpenjualan di tanggal 25-30 yang nantinyaakandiberikankepadasetiapfashion designer,sertamemberikanlaporankeuntungan
yang
didapatselamapenjualanselamasebulankepada CEO. Proses Strategi SI/TI Dari
analisis
yang
telahdilakukanpada
PT
Sevele
Indonesia
didapatbeberapakesimpulanbahwa PT Sevele Indonesia memilikipeluang yang besardalammengembangkanperusahaannya, antara lain:
PT Sevele Indonesia dapatmenjalinhubunganbaikdenganparamitrabisnisnya, yaitupemasok,
pelanggan,
danpemegangsahamdenganmemberikankeinginansesuaidengankebutuhanmer eka.
PT
Sevele
Indonesia
memberikankualitaspelayanan
yang
baikdanmemuaskanbagiparapelanggannyakarenapelangganmerupakanhalpent ingdalamkeberlangsunganperusahaan.
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Summary Background The background of this thesis pembuatann is due to the large role of technology and information in the fashion sector and the high demand for Indonesia PT.Sevele be a strategic planning and information technology systems, the authors are interested to conduct research and write a thesis with the title "STRATEGIC PLANNING IN INFORMATION SYSTEMS AND TECHNOLOGY PT.SEVELE INDONESIA "which includes: 1. Analysing the business strategy that includes internal and external analysis of the company. 2. The entire business activities of the company by analyzing business strategies and business systems strategy and business information systems strategy. 3. Planning strategies related to information technology systems and PT.Sevele Indonesia.
The method used to achieve the goals formulated in the thesis is as follows: 1. Literature 2. Data Collection Methods The technique is done to get the data, such as using the method: a. Observation
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b. Interview c. Questionnaire 3. Analysis Method Activities to be carried out in the analysis stage are: a. Analysis According to Porter's Five Competitiveness b. Value Chain Analysis c. SWOT analysis (Strength, Weakness, Opportunity, Threats) d. Analysis of CSF and KPI 4. Strategic planning and information technology systems as required by PT.Sevele Indonesia. For systematics writing this thesis is divided into 5 (five) chapters and to the basic theory is divided into two, namely:
1. Basic Theory / General This section contains the theories used in the thesis writing regarding strategic planning and information technology systems. Firms need strategic planning and information technology systems for: 1. Provides an understanding of the system and the Information Technology. 2. To communicate the company's future to the parties within the company. 3. Helping high-level managers and experts in the field of information technology in making fundamental decisions. 4. The company will be ready to face the changes. 5. Can help allocate resources and set priorities for projects and information technology systems.
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6. Can be a good communication addresses the top management. 2. Special Theory This section contains the theory supporting the writing of strategic planning and information technology systems. The results of the planning system and information technology is a combination of hard and soft output. Company History PT Sevele Indonesia was established in 2012 by MrMendiWijaya as president, which is located in Comp. Build Mutual Beautiful I, Block H 21 Tangerang. The company is engaged in the distribution of fashion products such as clothes and accessories. Vision and Mission The company's goal of achieving an increase from year to year, which is done by extending the area of product distribution, as well as the vision and mission of the company well. The company's vision is "Introduce Indonesian brands that have a competitive edge to be better known nationally and internationally". . While the mission of the company include "Improving the competitiveness between the fashion designer in order to enhance their competitive edge in the field of fashion. ' Business Process Fashion designers submit their products to the Sevele and accepted by the logistics and logistics will provide proof of receipt of the goods, the first copies given to fashion designer and two copies to be saved by the logistics department. Once the goods are received then the logistics will pass quality control, if the goods are faulty then the logistics would make returns will be given to fashion designer with the damaged goods.
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The operational part of fashion will give the task to the manager to survey the property and the location shooting and the model to be used should be tailored to the goods that have been received before. Once everything has been done by a fashion manager, then specify the date of the shooting will be done. Once after the shooting, then go to the editing stage photograph taken by photographer, after data poto edited, then the data is given to the admin section to include these photos to a website Sevele. After the product catalog publish on the website, customers can see the product - a product that will be sold, and the customer can directly buy it on the website and admin Sevele will serve the online sales as well as customer service. And admin will handles payment transactions made by the customer, if the customer has to pay and confirm the payment, then the administrator will provide information to the finance department to prepare the proof of payment, then logistics will send the item to the address that has been addressed. Each month the finance department will make a statement on the date of sale of 2530 that will be given to each fashion designer, as well as provide a benefit statement for the CEO sales during the month. Strategy Process / IT From the analysis has been done on the PT Sevele Indonesia gained some conclusions that PT Sevele Indonesia has a great opportunity to develop the company, among other things:
PT Sevele Indonesia to establish good relations with its business partners, ie suppliers, customers, and shareholders by providing the desire to fit their needs. PT Sevele Indonesia provide a good quality and satisfactory service to its customers because the customer is essential for survival.
