Theo M.M. Verhallen
Email:
[email protected] Phone: +31-13-4668660 Fax: +31-13-4668619 Room: T722
Current Position Professor of Marketing and Marketing Research Research director TIASNIMBAS Business School, Tilburg University
Major Fields Strategic marketing research, social innovation, international marketing research, business research methods
Employment History 2010 - 2013 Academic director Topinstitute Social Innovation: TiSIL 2007 – 2010 Dean Faculty of Social and Behavioural Sciences 2000 – 2007 Dean Faculty of Economics and Business Administration 1999 - 2000 Head of the Department of Marketing 1996 - 1999 Head of the Department of Business Administration 1991 - present Professor of Marketing and Marketing Research, Tilburg University 1989 - 1991 Director Specialist Units Research International Nederland 1988 - 1991 Research professor (bijzonder hoogleraar vanwege Unilever) Tilburg University TIAS chair Psychological Market Research 1985 - 1991 Research Director of Research International Nederland (before Socmar Unilever) 1983 - 1985 Associate professor in Economic Psychology at Tilburg University 1973 - 1983 Assistant professor in Economic Psychology at Tilburg University 1971 - 1972 Research assistant Socmar, Unilever Rotterdam 1969 - 1970 Research assistant Institute of Applied Sociology, Nijmegen University Present and recent Advisory and Administrative functions 2010 - 2013 Member Academic Council TiasNimbas 2009 - 2012 Chairman advisory board (denktank) Groeiplan Brabant 2008 – present Member of the advisory board of Babylon (intercultural research) 2012 – present Chairman of the advisory board of CBMO (Centrum Bestuur Maatschappelijke Ondernemingen) 2008 – 2013 Chairman of the advisory body of Loket MKB.(Small and Medium sized firms) 2008 – 2013 Member of the board of Brabant Medical School 2007 - present Member of the supervisory Board of Tweestedenziekenhuis 2000 - 2013 Member/Chairperson of the Supervisory Board IVO, Institute for Development Research
Teaching
2010 – present Business Research Methods Master programs TiasNimbas 2009 - present Research methodology for external PhD students (e.g. IVO Indonesia and Ethiopian program, TIAS/Nimbas DBA program) 2008- present Marketing for starting entrepreneurs 1999 - 2001 Methods for Business Research, 1998 - 2003 ISPA National Management program Lisbon 1994 - 2000 ISBW NIMA-C 1993 - 2000 TIAS M&O Executive Education (kerndocent) 1991 - 2000 TIAS BNPO Executive Education (kerndocent) 1991 - 2000 Introduction Marketing Research 1991 - 1997 PhD course Marketing National Network 1988 - 1999 TIAS Marketing College and in company marketing courses, a.o. ING- program 1982 - present Teacher in post experience courses: Erasmus University: corporate communication, Utrecht University: Public Relations, Wageningen University: Consumer Behavior, Netherlands Market Research Organisation: Multivariate analysis, ISPA Lisbon: marketing, Aruba University: marketing 1972 - 1985 Courses offered in the economic psychology program; consumer behaviour, macro economic psychology, market research methods, multivariate analysis, decision making
Professional functions 2011 – 2012 Chairperson of the Jury CRM price 2006 - present Chairperson BOV Jury, Tilburg (Yearly Price for best enterprise, Tilburg a.o.) 1997 - 2000 Member of the Jury Marketing Prijs Marketing College TIAS 1997 - 1999 Member of the Jury Marketing Prijs Stichting Merkartikel 1995 Member of the Jury Tilburg Moderne Industriestad Award 1994 - 2000 Member of the Jury Peter van Westendorp Award NSS 1993 - 1998 Member of the Jury Marketing Award MAN 1993 - 1997 Member of the Jury Sales Manager of the Year Award SMA 1987 Member of the Jury Marijn Veraart Award NVMI
Academic work
2013 Chairperson Accreditation Committee NVAO Business Studies (Bedrijfskunde opleidingen) Netherlands 2012 Member Accreditation Committee NVAO Flemish Universities Management Programs 2009 – present Associated editor of the International Journal Strategic Decision Science. 2004 - present ESOMAR member Professional Standards and Disciplinary Committee 1995 - present Editorial Board Comportamento Organizacional e Gestao 1997 - 2000 Editor Marketing Select, Kluwer 1997 - 1999 Editorial Board Corporate Reputation Review 1997 - 1999 Editorial Board Internationaal Ondernemen 1995 - 2001 Chairperson Examencollege NIMA (Examination Board Dutch Marketing Association) 1993 - 2000 Scientific Advisory Board NIMA (Dutch Marketing Association) 1979 - 2000 Chairperson Methodology section NVMI (Dutch Market Research Association) 1978 - 2000 Editor Interface (scientific contributions) Tijdschrift voor Marketing Reviewer for a.o. Journal of Economic Psychology, International Journal of Research in Marketing, Journal of Consumer Research, European Journal of Social Psychology,Journal of Retailing and Consumer Services, EMAC papers, ACR papers. Co-organiser/ chair of numerous conferences and workshops on Economic Psychology, Consumer Research, Marketing, Chains and Networks. PhD Supervisor at Tilburg University A. Kuijlen The scenario approach. 1991 W. Reijnders Prestaties van netwerken in de detailhandel. 1996 M. Pina e Cunha Determinants of product innovation in organizations: practices and performance in the Portuguese financial sector. 1998 H. van Herk Equivalence in a cross-national context. 2000 P. Ingenbleek Money for value pricing from a resource advantage perspective 2002 P. Driessen Green product innovation strategy. 2004 V. Wiegerinck Consumer trust and food safety. An attributional approach to food safety incidents and channel response. 2006 F. Botter Maatschappelijke ondernemingen 2010 C. Montano Quiroga International food chains (main supervisor) G. Bartels Issue management (main supervisor)
Member of the supervising PHD committee of: G. Wasiwa Univ. Warschau R. Pieters RU Leiden J.-B. Steenkamp LU Wageningen P. van Kenhove RU Gent L. van de Heuvel Tilburg University M. Wedel LU Wageningen C. Marques Tilburg University C. de Bont TU Delft M. Scholten Tilburg University N. Stroeker Erasmus University R. Frambach Tilburg University E. Nijssen Tilburg University M. Dingena Erasmus University J. Leemans Tilburg University M. Vriens RU Groningen H. Roest Tilburg University H. Snelders TU Delft A. Van Asseldonk Tilburg University J. Gunnarson Stockholm School of Economics I. Roozen Antwerpen University P. Plasmeijer Erasmus University J. Oppenhuijzen University of Amsterdam Gewei Ye Tilburg University T.Timmerman University of Amsterdam D. de Raaf Erasmus University M. Louro Tilburg University M. Canever LU Wageningen M. de Jong Tilburg University R. Coelho do Vale Tilburg University L. Lages Universidad Nova, Lisbon Agregacao E. Kambewa LU Wageningen M.Terpstra Tilburg University A.Pieters Tilburg University
Other management functions 2004- 2007 Program Director National Research Program Transforum (Transitie duurzame Landbouw) on International agro food networks (Part of the National ICES/KIS program) 2002-2003 Program Director National Research Program KLICT Demand Steering in Chains and Networks (Part of the National ICES/KIS program) 1992 - 1999 Chairperson Wetenschapscommissie FEW/ Member Central VF Committee Tilburg University 1991 - 1996 Co-organiser VSB Savingproject (VSB Fonds and CentER) 1982 - 1985 Acting Chairperson Department of Economic Psychology Tilburg University 1981 - 1985 Chairperson of the Waste Management project (on behalf of Tilburg University in cooperation with Technical University Eindhoven) Other advisory and supervisory functions 2008 – 2010 Member of the board of European Values Study (EVS) 1993 – 2010 President of the Supervisory Board of Thebe (Home Care) 2001- 2007 Member of the Board CentERdata, Tilburg 2005 Advisor committee to the city of Moerdijk 2002- 2004 Member SER committee on Sustainability marks 2000 - 2003 Member of the Scientific Advisory AgroBoard Rabo-bank, Utrecht 1999 - 2001 Advisor Volvo, Beesd 1998 - 2005 Chairperson Ledenraad Thebe, Tilburg 1996 - 2005 Member of the board CentER AR, Tilburg 1995 - 2000 Advisor International Marketing Research Sara Lee, Utrecht 1995 - 1998 Advisor CZ Insurance, Tilburg 1994 - 1998 Member Scientific Advisory Board Philips, Eindhoven 1991 - 2004 Advisor Research International, Rotterdam
Research grants and Honours
2011 Nuffic Ethiopian Development and PhD program 2.8 M Euro 2002- 2003 Research Budget KLICT Program 2M Euro 2000 - 2003 Klict HAK project, Ahold project, Taylor Made project, Chain development, Food Safety 1991 - 1997 Unilever research grants 400Kf (2 PhD students) 1991- 1996 VSB Savings project VSB Fund 6Mf 1985 Public Information Effectiveness 50Kf Min. of Environment 1982- 1985 Waste management grants Total 500Kf Prov. of Brabant 1981- 1982 Shopping habits Netherlands 200Kf Min. of Economic Affairs 2010 Tjalling C Koopmans Medal Tilburg University 1983- 1990 Listed in both the Yearly Toplist of Dutch economists from ESB (top 30) as the Intermediair (top 40) 1996 Highest scoring teacher in the Business Administration program 1998 Runner up (ranked second) best teacher award Faculty of Economics and Business Administration
LIST OF PUBLICATIONS THEO M.M. VERHALLEN 1
1974-1979
1
Verhallen, Th.M.M., 1974, "Sociale Klasse: Een Probleemanalyse", Marktonderzoek Kwartaalschrift, 6, Nr. 3, p. 31-36.
2
Verhallen, Th.M.M., 1975, "Het Beslissingsproces bij Laagstbetaalden", Gedrag, 3, p. 362-383.
3
Verhallen, Th.M.M., 1977, "Economische Psychologie", De Psycholoog, 12, p. 14-23.
4
Tilburg, A. van, en Verhallen, Th.M.M., 1978, "Markt- en Marketingonderzoek in het Nederlands Taalgebied", Tijdschrift voor Marketing, 12, Nr. 1, p. 1418.
5
Nooij, G.-J. de, and Verhallen, Th.M.M., 1979, "Marketing Mix Sensitivity", In: Proceedings EAARM 1979, Groningen, p. 13-40. 1980 - 1989
6
Kuylen, A.A.A., en Verhallen, Th.M.M., 1980, "Canonische Analyse in Markten Marketingonderzoek", Tijdschrift voor Marketing, 14, Nr. 11, p. 26-30.
7
Maele-Vaernewijck, M.C.L. van de, Raaij, W.F. van, en Verhallen, Th.M.M., 1980, "Energiegedrag in de Woning: Literatuuroverzicht en Gedragsmodel", In: Ben, J.W. van der, e.a. (Eds.): Marktonderzoek en Consumentengedrag. Jaarboek van de Nederlandse Vereniging van Marktonderzoekers, Amsterdam, p. 169-189.
8
Raaij, W.F. van, en Verhallen, Th.M.M., 1980, "Huishoudelijk Gedrag en Stookgasverbruik", Economisch Statistische Berichten, 65, p. 8-13.
9
Verhallen, Th.M.M., 1980, "Retail Mix Sensitivity", In: Consumenten Psychologie en Detailhandel, VEDIS, Den Haag, p. 36-54.
1 Some 250 prepublications and conference papers not included in this list
10
Francken, D.A., Raaij W.F. van, and Verhallen, Th.M.M., 1981, "Satisfaction with Leisure Activities", In: Molt, W. e.a. (Eds.): Advances in Economic Psychology, Edition Meyn, Heidelberg, p. 119-133.
11
Kuylen, A.A.A., and Verhallen, Th.M.M., 1981, "The Use of Canonical Analysis", Journal of Economic Psychology, 1, p. 217-237.
12
Verhallen, Th.M.M., and Raaij, W.F. van, 1981, "Household Behavior and the Use of Natural Gas for Home Heating", Journal of Consumer Research, 8, p. 253-257.
13
Verhallen, Th.M.M., and Raaij, W.F. van, 1981, "Household Behavior and Energy Use": In: Claxton, J.D. e.a. (Eds.): Consumers and Energy Conservation, Prager Publ., New York, p. 32-45.
14
Raaij, W.F. van, en Verhallen, Th.M.M., 1982, "Energiebesparing door Gedragsverandering", Psychologie, 1, Nr. 7, p. 38-42.
15
Verhallen, Th.M.M., and Nooij, G.J. de, 1982, "Retail-Attribute Sensitivity and Shopping Patronage", Journal of Economic Psychology, 2, p. 39-55.
16
Raaij, W.F. van, Verhallen, Th.M.M., en Kok, G.J., 1982, "Gedrag, Attitude en Energiegebruik", In: Colloquium Energiegedrag in Woningen en Gebouwen, TNO, Den Haag, p. 5-7.
17
Verhallen, Th.M.M., en Vogel, H.P., 1982, "Technieken van Kwalitatief Onderzoek -1", Tijdschrift voor Marketing, 16, Nr. 11, p. 28-32.
18
Verhallen, Th.M.M., 1982, "Scarcity and Consumer Choice Behavior", Journal of Economic Psychology, 2, p. 299-322.
19
Verhallen, Th.M.M., 1982, "Schaarste en Economisch Gedrag", In: Soudijn, K.A. (Eds.): Psychologisch Onderzoek in Perspectief, Swets en Zeitlinger, Lisse, p. 121-133.
20
Raaij, W.F. van, and Verhallen, Th.M.M., 1983, "A Behavioral Model of Residential Energy Behavior", Journal of Economic Psychology, 3, p. 39-63.
21
Raaij, W.F. van, and Verhallen, Th.M.M., 1983, "Patterns of Residential Energy Behavior", Journal of Economic Psychology, 4, p. 85-106.
22
Verhallen, Th.M.M., en Vogel, H.P., 1983, "Technieken van Kwalitatief Onderzoek -2", Tijdschrift voor Marketing, 17, Nr. 1, p. 28-33.
23
Vogel, H.P., and Verhallen, Th.M.M., 1983, Forschungsmethoden", Interview und Analyse, 10, p. 146-148.
"Qualitative
24
Vogel, H.P., and Verhallen, Th.M.M., 1983, "Qualitative Forschungsmethoden 2", Interview und Analyse, 10, p. 224-227.
25
Raaij, W.F. van, and Verhallen, Th.M.M., 1984, "Patterns of Residential Energy Behavior", In: Ester P. e.a. (Eds.): Consumer Behavior and Energy Policy, North Holland, Amsterdam, p. 97-118.
26
Verhallen, Th.M.M., and Pieters, R.G.M., 1984, "Attitude Theory and Behavioral Costs", Journal of Economic Psychology, 5, p. 223-249.
27
Verhallen, Th.M.M., and Raaij, W.F. van, 1984, "Energy Conservation through Behavioral Change: The use of Natural Gas for Home Heating", Journal A. Quarterly Journal of Automatic Control, 25, 3, p. 144-149.
28
Verhallen, Th.M.M., 1984, Scarcity: Unavailability and Behavioral Costs, Dissertation Tilburg University, 181 p.
29
Pieters, R.G.M., en Verhallen, Th.M.M., 1985, "Huisvuilscheidingsproeven in Nederland", Beswa-Revue, 56, 1, p. 16-21.
30
Pieters, R.G.M., en Verhallen, Th.M.M., 1985, "Deelname aan Huisvuilscheidingsproeven: Gedragsintenties en waargenomen Kosten en Baten", In: Grumbkow, J. von e.a. (Eds.): Toegepaste Sociale Psychologie 1, Swets en Zeitlinger, Lisse, p. 235-247.
31
Verhallen, Th.M.M., and Raaij, W.F. van, 1985, "A Behavioral Cost-Benefit Approach to the Explanation and Prediction of Behavior", In: Brandstaetter, H. and Kirchler, E. (Eds.): Economic Psychology, Trauner Verlag, Linz, p. 37-53.
32
Verhallen, Th.M.M., 1985, "Psycho-Fysiologische Methoden en het Meten van Reclame-Effecten", Tijdschrift voor Marketing, 19, 6, p. 40-49.
33
Oppedijk van Veen, W.M., and Verhallen, Th.M.M., 1986, "Vacation Market Segmentation: A Domain-specific Value Approach", Annals of Tourism Research, 13, p. 37-58.
34
Pieters, R.G.M., en Verhallen, Th.M.M., 1986, "Milieu-vriendelijk Aankoopgedrag door Consumenten", Tijdschrift voor Marketing, 20, juli/augustus, Nr. 7, p. 2-10.
35
Pieters, R.G.M., and Verhallen, Th.M.M., 1986, "Participation in Source Separation projects: Design Characteristics and Perceived Costs and Benefits", Resources and Conservation, 12, p. 95-111.
36
Verhallen, Th.M.M., 1986, "EMAC-Congres in Helsinki bevestigt belang van Segmentatiestudies", Adformatie, 14, Nr. 25, p. 45.
37
Raaij, W.F. van, and Verhallen, Th.M.M., 1986,, "Determinants of Home Insulation Intention", In: Lutz, R.J. (Eds.): Advances in Consumer Research vol. 13, Association for Consumer Research, Las Vegas, p. 476-480.
38
Verhallen, Th.M.M., and Raaij, W.F. van, 1986, "How Consumers Trade-Off Behavioural Costs and Benefits", European Journal of Marketing, 20, Nr. 3/4, p. 19-34.
39
Steenkamp, J.E.B.M., Trijp, J.C.M. van, and Verhallen, Th.M.M., 1987, "An Integrated Procedure for Building a Common Perceptual Space based on Completely Individualized Data Collection", In: Proceedings 16th Annual Conference of the European Marketing Academy, Toronto, p. Wd5-Wd18.
40
Steenkamp, J.B.E.M., Trijp, J.C.M. van, and Verhallen, Th.M.M., 1987, "Constructing Perceptual Product Spaces with Individualized sets of Attributes", In: Proceedings ORSA-TIMS Marketing Science Conference, Paris, p. TA 421-TA 423.
41
Kasper, J.D.P., en Verhallen, Th.M.M., 1987, "Markt- en Marketingonderzoek aan Nederlandse Universiteiten", Tijdschrift voor Marketing, 21, Nr. 4, p. 3441.
42
Häcker, D.W.F., en Verhallen, Th.M.M., 1988, "Het Voorkomen van Merkverwarring: Adverteert u voor uw Concurrent", Tijdschrift voor Marketing, 22, Nr. 12, p. 28-35.
43
Kuylen, A.A.A., and Verhallen, Th.M.M., 1988, "The Natural Grouping of Banks: A new Methodology for Positioning Research", In: Practical Contributions of Research, ESOMAR, Milaan, p. 219-234.
44
Sikkel, D,. en Verhallen, Th.M.M., 1988, "Implementatie en Analyse van 'Natural Grouping'", In: Programmaboek Statistische Dag, Nederlandse Vereniging voor Statistiek, maart 1988.
45
Verhallen, Th.M.M., en Onzenoort, A.G.L.V. van, 1988, "Domein-specifieke Marktsegmentatie", Geomarktprofiel, maart 1988.
46
Verhallen, Th.M.M., en Poiesz, Th.B.C., 1988, "Hoe Psychologisch is Marktonderzoek", De Psycholoog, 23, Nr. 5, p. 202-207.
47
Verhallen, Th.M.M., 1988, "Begrip Image kent in Wetenschap allerlei uiteenlopende Definities", Adformatie, 3 november 1988, 44, p. 68-71.
48
Verhallen, Th.M.M., 1988, "Vijf Methoden om Image te Meten nader vergeleken", Adformatie, 10 november 1988, 44, p. 40-47.
49
Verhallen, Th.M.M., 1988, "Psychologisch Marktonderzoek", Inaugurale Rede, Tilburg, p. 0-28. ISBN nr. 90-9002629-
50
Poiesz, Th.B.C., and Verhallen, Th.M.M., 1989, "Brand Confusion in Advertising", International Journal of Advertising, 23, Nr. 8, p. 231-244.
51
Steenkamp, J.E.B.M., Trijp, J. van en Verhallen, Th.M.M., 1989, "Procrustus Analyse-1" Tijdschrift voor Marketing, 23, Nr. 6, p. 18-26.
52
Steenkamp, J.E.B.M., Trijp, J. van, en Verhallen, Th.M.M., 1989, "Procrustus Analyse een Toepassing-2 Nieuwe Methode voor Image- en Positioneringsonderzoek" Tijdschrift voor Marketing, 23, Nr. 9, p. 100-105.
53
Verhallen, Th.M.M., 1989, "Marktsegmentatie: How to?", Marketing Associatie Tilburg, Tilburg, p. 19-40.
54
Verhallen, Th.M.M., 1989, "Kwaliteit is voor de Consument Kwaliteitsperceptie" Tijdschrift voor Marketing, 23, Nr. 10, p. 26-27.
55
Verhallen, Th.M.M., 1989, "Multivariate Analyse-Technieken", Stichting Reclame en Marketing, Amsterdam, p. 1-95.
56
Verhallen, Th.M.M., Onzenoort, A.G.L.V. van, and Barzilay, J., 1989, "Typology versus Segmentation: A Domain-Specific Approach to Market Segmentation", ESOMAR Seminar: "Is Marketing Keeping up with the Consumer", Wenen, p. 143-163. 1990-1999
57
Raaij, W.F. van, en Verhallen, Th.M.M., 1990, "Domein-Specifieke Marktsegmentatie", Tijdschrift voor Marketing, 24, Nr. 4, p. 6-15.
58
Raaij, W.F. van, en Verhallen, Th.M.M., 1990, "Domein specifieke marktsegmentatie", In: Handboek Marketing, 3e editie, p.III 2.2.01-16.
59
Verhallen, Th.M.M., 1990, "Domein specifieke marktsegmentatie" In: Zin en onzin van marktsegmentatie, Vereniging voor Distributie Economie, Utrecht. p. 17-34.
60
Van Raay W.F. and Verhallen Th.M.M., 1991, "Domain-specific marketsegmentation" Proceedings IAREP-SASE Conference, Stockholm.
61
Verhallen, Th.M.M., en Freytas, W.H.J. de, 1992, "Internationale Marketing", Tijdschrift voor Marketing, 25, nr. 7, p. 38-41.
62
Barzilay, J., Chada, P.M., van Herk, H., Verhallen, Th.M.M., 1992, "International segmentation" In: Grunert K.G. and Fuglede D. (eds.) "Marketing for europe - marketing for the future" Aarhus, p. 1223-1226.
63
Roest, H.C.A. and Verhallen, Th.M.M., 1992, "Managing service quality expectations" In: Lemmink J. and P.Kunst (eds) "Quality management in services" Maastricht, p.97 - 114.
64
Roest, H.C.A. and Verhallen, Th.M.M., 1992, "Managing service quality perceptions by quality marks" In: Grunert K.G. and Fuglede D. (eds.) "Marketing for europe - marketing for the future" Aarhus, p. 1387-1391.
65
Verhallen, Th.M.M., 1992, "Er gebeurt te weinig aan reclame-onderzoek" In: Lustrumboek, Benjamens, van Doren en Partners, Amsterdam. p. 61-63.
66
Verhallen, Th.M.M., 1992, "De effecten van reclame" In: Reclame; Wetenschap versus Praktijk. Lustrumboek Marketing Associatie , MARUG Groningen. p. 13-24.
67
Verhallen, Th.M.M., 1992, "Internationaal Marktonderzoek", Onderzoek, 1/2, p. 17-19.
68
Verhallen, Th.M.M., 1992, "Het moment als deel van de gedragssituatie", Blad/ Dossier, 2, nr. 4, p. 58-66.
69
Alessie, R.J.M., Camphuis, H., Kapteyn, A., Klijn, F., Verhallen, Th.M.M., 1993, "De spaarder: rationeel of irrationeel; voorspelbaar of grillig?" In: Financiele advisering aan de consument: fictie of realiteit? VSB Jubileum congres uitgave, p.67-102.
70
Heruitgave door NIBE, p.61-88.
71
Kasper J.D.P. en Verhallen, Th.M.M., 1993, "Marketingonderzoek aan Nederlandse Universiteiten", Tijdschrift voor Marketing, 27, nr 7/8 ,p. 38-44.
72
Koelemeijer, K., Roest, H., Verhallen, Th.M.M., 1993, "An integrative framework of perceived service quality and its relations to satisfaction/ dissatisfaction, attitude and repurchase intention" In: J.Chias en J.Sureda (Eds.)" Marketing for the new Europe: dealing with complexity" Barcelona, p.683701.
73
Roest, H., en Verhallen, Th.M.M., 1993, "Kwaliteit als commerciele strategie ", Maandblad voor Accountancy en Bedrijfseconomie, 67, nr 12, p. 581 - 588.
74
Schelbergen, F. en Verhallen, Th.M.M., 1993, "De opmars van de (personal) computer als veldwerker in het marktonderzoek: impact voor de betrokken
partijen" In: P. Debets et al. "De computer als veldwerker: verzameling, invoer en kwaliteit van gegevens." Informatiseringscentrum, Amsterdam, p. 122. ISBN 90-74618-01-4 75
Steenkamp, J-B.E.M., Verhallen, Th.M.M., Gouda, J., Kamakura, W.A., Novak, T.P., 1993, "De zoektocht naar de Europese consument: heilige graal of kansrijke missie ?", Tijdschrift voor Marketing, 27, nr 9 ,p. 17-23.
76
Verhallen, Th.M.M. en Pieters, R.G.M., 1993, "De gouden tijden voor motivatie breken aan", Tijdschrift voor Marketing, 27, nr 11, p.30-31.
77
Verhallen, Th.M.M., 1993, "Marketing en de kwaliteit van dienstverlening" In:" At your service". Marketing congresuitgave, MAKUB, p.8-11. Tilburg.
78
Verhallen, Th.M.M. en Schelbergen, F.J.C.M., 1993, "PC ideale veldwerker voor marktonderzoek", Automatiseringsgids, 12 nov. 1993, p.21.
79
Barzilay J., Chada P.M., van Herk H. and Verhallen Th.M.M., 1994, "International segmentation" in: C. Lambrinopoulos (Ed.) Marketing review Volume 1, H.I.M. & H.M.A., Athens, p. 207 - 208.
80
Barzilay J. and Verhallen Th.M.M., 1994, "The evaluation of food products as consequence of product applications", Appetite, 22, 275 - 276.
81
Bijmolt T.H.A., Frambach R.T. en Verhallen Th.M.M., 1994, "Strategisch marktonderzoek", in: F. Bronner et al. (Eds) Jaarboek Nederlandse Vereniging van Marktonderzoekers p. 41 - 59.
82
Driessen P.H. en Verhallen Th.M.M., 1994, "Marketing en milieu" In: F. Dietz, W. Hafkamp en J. van der Straaten (eds.) Basisboek Milieu-economie, Boom, Amsterdam. p. 311 - 325. ISBN nr. 90 5352 049-x
83
Eimers Y.M., Pieters R.G.M. and Verhallen Th.M.M.,1994, "Product evaluation as a function of consumer type and usage situation" in: G. Antonides and W.F. van Raaij "Integrating views on economic behavior" IAREP/SABE conference, Rotterdam, p. 32 - 50.
84
Greve H.J.M., Frambach R.T. and Verhallen Th.M.M., 1994, "Financial Advice: An observation study of client - advisor behavior in the mortgage mediation process" in: Quality Management in services Part 2, EIASM, Paris, p. 1 - 18.
85
Herk H. van, Verhallen Th.M.M., and Barzilay J. 1994, "Methodological Issues in international segmentation" in: J. Bloemer, J. Lemmink and J. Kasper (eds.) "Marketing: its dynamics and challenges" EMAC, Maastricht, p. 1311 1314. ISBN nr. 90 801929 1 0
86
Kamakura W.A., Novak T.P., Steenkamp J-B.E.M., Verhallen Th.M.M., 1994 "Identification de segments de valeurs pan-europeens par un modele logit sur les rangs avec
regroupements successifs" (Identifying Pan-European value segments with a clusterwise rank-logit model), 1994, Recherche et Applications en Marketing p. 29 - 56. 87
Raaij W.F. van, and Verhallen Th.M.M., 1994, "Domain specific market segmentation", European Journal of Marketing Vol. 28, nr.10, p. 49 - 66.
88
Reijnders W.J.M. and Verhallen Th.M.M., 1994, "Cooperation within strategic alliances in the distribution" in: J. Bloemer, J. Lemmink and J. Kasper (eds.) "Marketing: its dynamics and challenges" EMAC, Maastricht, p. 839 - 858. ISBN nr. 90 801929 1 0
89
Reijnders W.J.M. and Verhallen Th.M.M., 1994, "Entrepreneurial behavior and market performance" in: J. Bloemer, J. Lemmink and J. Kasper (eds.) "Marketing: its dynamics and challenges" EMAC, Maastricht, p. 1427 1430. ISBN nr. 90 801929 1 0
90
Reijnders W.J.M. and Verhallen Th.M.M., 1994, "Cooperation in the distribution" in : Analise Psicologica 1, 12, p. 59 - 75.
91
Robben H.S.J. and Verhallen Th.M.M., 1994, "Behavioral Costs as determinants of cost perception and preference formation for gifts to receive and gifts to give", Journal of Economic Psychology, 15, p. 333 - 350.
92
Roest H., and Verhallen Th.M.M., 1994, "Quality marks: prospective tools in managing service quality perceptions" in: P. Kunst and J. Lemmink (Eds) "Managing service quality QMS series volume 1" P. Chapman Publ. Ltd., London, p. 65 - 78. ISBN nr. 1-85396-293-7
93
Roest H., and Verhallen Th.M.M., 1994, "Managing service quality perceptions by quality marks" in: C. Lambrinopoulos (Ed.) "Marketing review Volume 1" H.I.M. & H.M.A., Athens, p. 223 - 225.
94
Roest H., and Verhallen Th.M.M., 1994, "The marketing of quality" in: Quality Management, in services Part 3, EIASM, Paris, p. 21 - 36.
95
Van de Ven M. en Verhallen Th.M.M., 1994, "Cognitieve effecten van reclame", Tijdschrift voor Marketing 28, 11, p. 40 - 45.
96
Verhallen Th.M.M. and R.T. Frambach, 1994, "Strategy based segmentation of industrial markets" in: J. Bloemer, J. Lemmink and J. Kasper (eds.) "Marketing: its dynamics and challenges" EMAC, Maastricht, p. 1475 1478. ISBN nr. 90 801929 1 0
97
Verhallen Th.M.M., and Robben H., 1994, "Scarcity and preference: An experiment on unavailability and product evaluation", Journal of Economic Psychology, 15, p. 315 - 331.
98
Verhallen Th.M.M. and Robben H.S.J., 1994, "An integrative view of how consumers react to scarcity" in: G. Antonides and W.F. van Raaij "Integrating
views on economic behavior", IAREP/SABE conference, Rotterdam, p. 1326 1342. 99
Verhallen Th.M.M., 1994, "The strength of the brand" In: Unilever Marketingday 1993 -the brand-, Nederlandse Unilever Bedrijven, Rotterdam, p. 13 14.
100
Verhallen Th.M.M., 1994, "Toetsenboek" Stenfert Kroese, Houten. 124 p. ISBN nr. 90-207-24819
101
Herk H. van, Schelbergen F.J.C.M., Sikkel D. en Verhallen Th.M.M.,1995,"Positioneringstechnieken" Tijdschrift voor Marketing, Vol. 29, nr.1, Katern p. 1-15.
102
Herk H. van, and Verhallen Th.M.M., 1995, "Prerequisites for international segmentation" in: M. Bergadaa (Ed.): Marketing Today and for the 21st Century, p. 20532058. CERESSEC, Cergy-Pontoise. ISBN 2-911209-00-1
103
Reijnders W.J.M. and Verhallen Th.M.M., 1995, "Entrepreneurship within strategic alliances in the retail industry" in: M. Bergadaa (Ed.): Marketing Today and for the 21st Century, p. 1965-1970. CERESSEC, Cergy-Pontoise. ISBN 2-911209-00-1
104
Verhallen Th.M.M. and Robben H.S.J., 1995, "Unavailability and the evaluation of goods", Kyklos Vol.48, nr.3, p. 369-387.
105
Driessen P. en Verhallen Th.M.M., "Marketing, consument en milieu", 1995, Maandblad voor Accountancy en Bedrijfseconomie Vol. 69, nr.4, p. 189-197.
106
Roest H., and Verhallen Th.M.M., 1995, "The integration of internal and external quality: a strategic program approach", 2nd International Conference on Recent Advances in Retailing and Services Science, Broadbeach, Australia
107
Herk H. van, and Verhallen Th.M.M., 1995, "Equivalence in empirical international research in the food area" Proceedings of the Second International Conference on "The cultural dimension of international marketing" p. 392-402 Odense
108
Frambach R.T., Verhallen Th.M.M. en Roest H., 1995, "Strategie: marketing als belangrijkste zwakte. Onderzoek naar de marktorientatie van Nederlandse bedrijven" Tijdschrift voor Marketing Vol. 29, nr. 7/8, p. 48-51.
109
Herk H. van, and Verhallen Th.M.M., 1995, "International segmentation" Poster and Presentation Unilever Applied Research Techniques Symposium, Manchester, U.K.
110
Greve H.J.M., Frambach R.T. and Verhallen Th.M.M., 1996, "Financial Advice: Observing the client - advisor interaction" in P.Kunst and J. Lemmink (eds): Managing service quality volume 2, P.Chapman, London, p. 35-48 ISBN 1-85396330-5
111
Bijmolt T.H.A., Frambach R.T. and Verhallen Th.M.M., 1996, "Strategic marketing research", Journal of Marketing Management Vol. 12, nr.1, p. 83-98.
112
Reijnders W.J.M. and Verhallen Th.M.M., 1996, "Strategic alliances among small retailing firms: empirical evidence from The Netherlands” Journal of Small Business Management Vol 34 ,1, p.36-45.
113
Sujan M., Sujan H., Verhallen Th.M.M. and deBont C., 1996, Autobiographical Anticipations: Implications for new product concept testing, in: Beracs, J., Bauer A. and J. Simon (Eds) “Marketing for an expanding Europe, vol II”, p.21712175, Lang Publ.& Hold.
114
Reijnders, W.J.M., Douma S. and Verhallen Th.M.M., 1996, "Samenwerken in de detailhandel loont! De vraag is echter, op welke wijze?" Maandblad voor Accountancy en Bedrijfseconomie ,vol. 70,nr.6, p.318-324.
115
Reijnders W.J.M., Poiesz Th.B.C. and Verhallen Th.M.M., 1996 “Marketing in het Informatietijdperk” In: van Dijk J.J.J. (Ed.) “Leiderschap bij grote veranderingen” p.47-64, Tilburg University Press, Tilburg, ISBN 90-361-9876-3
116
Eimers Y.M., Pieters R.G.M. and Verhallen Th.M.M., 1996, "Product evaluation as a function of consumer type and usage situation" in: Antonides G., van Raaij W.F. and S. Maital "Psychology and Economics" J.Wiley & Sons Ltd., Chichester p.63-79.
117
Herk H. van, and Verhallen Th.M.M., 1996, "Obtaining conceptual equivalence in culturally affected issues: taking into account response effects a necessity" Fourth International Social Science Methodology Conference, Essex, U.K.
118
Herk H. van, and Verhallen Th.M.M., 1996, "Obtaining segmentation results that are comparable across countries” Poster, Unilever Consumer Science Applied Techniques Review, Vlaardingen
119
Reijnders W.J.M., and Verhallen Th.M.M., 1996, "Distribuicao" in : Marques C.A. and M.P. Cunha (Eds.) "Determinantes da Gestao e Relacoes com o mercado (Management and organizational behavior)", Dom Quixote, Lisbon p. 253 - 287.
120
Herk H. van, and Verhallen Th.M.M., 1996, "Response effects in rating scales in three countries" International Journal of Psychology, Vol. 31, iss. 3/4 p.101.
121
Verhallen Th.M.M., 1996, “Marketing & Psychologie” Markit, Vol. 5, nr.4, p. 4-7.
122
Verhallen Th.M.M., Greve H.J.M. and Frambach R.T., 1997, "Consultative
selling in financial services: an observation study" International Journal of Bank Marketing Vol.15, nr.2, p.54-59. 123
Reijnders, W.J.M., Douma S. and Verhallen Th.M.M., 1997, "Commerciele samenwerking in de detailhandel: waarom en waarvoor?" Bedrijfskunde Vol. 69, nr.2 , p.82-88
124
Herk H. van, and Verhallen Th.M.M., 1997, “ Rating or ranking for personal value measurement in cross-national research?” in: D. Arnott et al. EMAC Proceedings Vol. 4, p. 2130-2136.)
125
Reijnders W.J.M., Douma S. and Verhallen Th.M.M., 1997, "Strategische allianzen zwischen kleinen detailhandelsgeschaeften: empirische ergebnisse fuer die niederlande" Zeitschrift fuer Klein- und Mittelunternehmen Vol.45, nr. 1, p. 48-62.
126
Sujan M., Sujan H., Verhallen Th.M.M.and de Bont C. 1997, Experiential versus Analytic thinking: A comparison of two methods of early product testing, Paper ACR Denver
127
Vriens M., Roest H., De Kort G en Verhallen Th. M.M., 1998 Meten van Kwaliteit van Dienstverlening en strategische marketingplanning in: F. Bronner et al. Jaarboek Nederlandse Vereniging van Marktonderzoekers en Informatiemanagement p. 239 - 254 Vriesenborch, Haarlem ISBN nr 90-6076 440-4
128
Verhallen Th. M.M., en M.G.M. Arink 1998, Het gebruik van thema’s en processen voor de effectieve communicatie van milieuresultaten van bedrijven. In: G. Bartels, W. Nelissen en H. Ruelle, De transactionele overheid Kluwer, Deventer ISBN 90 267 28476, p. 410-423.
129
Verhallen Th.M.M., R.T. Frambach and J. Prabhu, 1998, "Strategy based segmentation of industrial markets" Industrial Marketing Management Vol. 27, p. 305-313
130
Pinha e Cunha M. and Verhallen Th.M.M., 1998, Organizational innovation: an overview of topics, models and research directions. Comportamendo organizational e Gestao, Vol.4, nr.2, p. 5-34.
131
Bijmolt T.H.A., Frambach R.T. en Verhallen Th.M.M., 1998, "Strategisch marktonderzoek", in: C. Van Rooij (ed.) Marktonderzoek p. 37-41 Kluwer Bedrijfsinformatie Deventer ISBN 90267 2741 0
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Van de Ven M. en Verhallen Th.M.M., 1998, "Cognitieve effecten van reclame", in: C. Van Rooij (ed.) Marktonderzoek p. 58-69 Kluwer Bedrijfsinformatie Deventer ISBN 90267 2741 0
133
Roest H.C.A., en Verhallen Th.M.M., Kwaliteitskeurmerken gekeurd op kwaliteit. Sigma: Tijdschrift voor Industriële Statistiek en Kwaliteitsbeleid 4, 6-9.
134
Roest , H.C.A. and Verhallen, Th.M.M., Dienstenkeurmerken misbruikt. Tijdschrift voor Marketing, vol.33, nr.3, pp. 38-42.
135
Sujan M., Sujan H., J. Bettman and Verhallen Th.M.M., Sources of consumers stress and their coping strategies. In: B. Dubois, T. Lowrey, L.J. Shrum and M. Vanhuele (eds), European Advances in Consumer Research Vol. IV, ( pp. 182-187). Provo, Utah: Association for Consumer Research.
136
Ingenbleek, P., Frambach, R.T. & Verhallen, Th.M.M., Bringing the Outside In: The Capabilities of Market Information Acquisition," Workshop on Success Factors and Competence Development, European Institute for Advanced Studies in Management, Brussels, December 1999. 2000-2009
137
Roest, H.C.A. & Verhallen, Th.M.M., 2000, O marketing de qualidada. In: Cunha, M. (Ed.), Theoria Organizacional; Perspectivas e Prospectivas (pp. 387-397) Lisbon: Publicacoes Dom Quixote.
138
Ingenbleek, P., Frambach, R.T. & Verhallen, Th.M.M., "The Relationship Between Firms’ Competencies and Strategic Orientation: What Do Their Strategic Marketing Plans Tell Us?" Conference on Competence-Based Management, Helsinki, 2000
139
Ingenbleek, P., Debruyne M,. Frambach R.. T. and Verhallen Th. M.M., "When is Value-Based Pricing Valuable? Consequences and Contingencies of Value-Based Pricing of New Industrial Products," Fordham University Pricing Conference, New York, 2000.
140
Ingenbleek, P., Debruyne M., Frambach, R.T. & Verhallen, Th.M.M., "Effective Pricing of New Industrial Products in a Competitive Context," EMAC Conference, Bergen, 2001
141
Ingenbleek, P., Debruyne M., Frambach, R.T. & Verhallen, Th.M.M., 2001, “On Cost-Informed Pricing: Bridging the Gap Between Academia and Business in the pricing discussion,” Penn State’s ISBM Working Paper Series.
142
Ingenbleek, P., Debruyne M., Frambach, R.T. & Verhallen, Th.M.M., "On CostInformed Pricing and Customer Value: A Resource-Advantage Perspective on Industrial Innovation Pricing Practices," ECIS Conference on the Future of Innovation
Studies,2001, Eindhoven
143
Cunha P., Rijsman J. and Verhallen Th.M.M., “Organisational Learning: a reprise” Third European Conference on Organizational Knowledge, Learning and Capabilities, March 2002
144
Ingenbleek, P., Frambach, R.T. & Verhallen, Th.M.M.,"Leveraging Customer and Competitor Orientations for Value Creation and Value Extraction” Marketing Science Conference, june 2003.
145
Frambach, R.T., Prabhu, J.C. & Verhallen, Th.M.M., The Influence of Business Strategy on New Product Activity: The Role of Market Orientation. International Journal of Research in Marketing Vol.20, nr.4, p.377-379.
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Ingenbleek, P., Debruyne M., Frambach, R.T. & Verhallen, Th.M.M.,, “Succesfull new product pricing practices: a contingency approach” Marketing Letters Vol. 14, nr4, p. 289-305
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Verhallen Th.M.M., Wiegerinck, V.J.J., Gaakeer, C. and Poiesz Th.B.C. (2004) “Demand driven chains and networks” In T. Camps, P. Diederen, G.J. Hofstede, & G.C.J.M. Vos (Eds.), The Emerging World of Chains & Networks (pp. 129-146). Amsterdam: Reed Elsevier Business
148
Herk H. van, Y. Poortinga and Verhallen Th.M.M., " Response Styles In Rating Scales: Evidence of Method Bias in Data from 6 EU Countries” Journal of Cross Cultural Psychology, 2004. Vol. 35, no.3, p.346-360.
149
Ingenbleek, P., Frambach, R.T. & Verhallen, Th.M.M.,"Prijsbepaling ook belangrijk bij innovatie” Economisch Statistische Berichten, 5 maart 2004, nr. 4428, p. 114116.
150
Verhallen, T.M.M., Gakeer, C., & Wiegerinck, V.J.J. (2004). Demand Driven Chains and Networks. The Hague: Reed Business Information.
151
Verhallen, T.M.M., Wiegerinck, V.J.J., Gaakeer, C., & Poiesz, T.B.C. (2004). Demand driven chains and networks. In T.M.M. Verhallen, C. Gaakeer, & V.J.J. Wiegerinck (Eds.), Demand Driven Chains and Networks (pp. 11-27). The Hague: Reed Business Information.
152
Ingenbleek, P., Frambach, R.T. & Verhallen, Th.M.M.,"Leveraging Customer and Competitor Orientations for Value Creation and Value Extraction” Marketing Science Conference, Rotterdam, june 2004
153
Ingenbleek, P., Frambach, R.T. & Verhallen, Th.M.M., “Increasing profit margins of innovations: an empirical analysis of firm’s pricing practices” EMAC conference paper, Murcia, may 2004
154
Ingenbleek, P.T.M., Frambach, R.T., & Verhallen, T.M.M. (2004). Prijsbepaling ook belangrijk bij innovatie. In C. van Ewijk (Ed.), Jaarboek Koninklijke Vereniging voor de Staathuishoudkunde 2003/4 (pp. 78-84). Rotterdam: KVS.
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Ingenbleek, P.T.M., Frambach, R.T., & Verhallen, T.M.M. (2005). The relationship between firms' strategic orientation and capabilities: What do their strategic marketing plans tell us? In R. Sanchez & J. Freiling (Eds.), Research in Competence Based Management Series, Vol. I: The Marketing Process in Organizational Competence (pp. 101-123). Oxford: Elsevier Science.
156
Herk, H. van, Poortinga, Y.H., & Verhallen, T.M.M. (2005). Equivalence of survey data: Relevance for international marketing. European Journal of Marketing, 39(3/4), 351-364.
157
Driessen, P.H., Verhallen, T.M.M. & Cramer, J.M. (2005). Green product innovation: orientations, product innovation strategies, and outcomes. In Proceedings of the 12th international product development management conference. Copenhagen (pp. 367-381).
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Ingenbleek, P.T.M., Backus, G., & Verhallen, T.M.M. (2006). Value pricing capabilities in agribusiness in: the mobilisation of sustainable consumption. (3) pp. 77-108. Zoetermeer: Transforum working papers.
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Ingenbleek, P., Debruyne M., Frambach, R.T. & Verhallen, Th.M.M.,(2009), “Succesfull new product pricing practices: a contingency approach” in John Cadogan (Ed.) Marketing Strategy, April, 2009. SAGE Publications, London ISBN: 978-184860-117-8
2010-present
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Ingenbleek, P., Frambach, R.T. & Verhallen, Th.M.M.,(2010)" The Role of ValueInformed Pricing in Market-Oriented Product Innovation Management” Journal of Product Innovation Management, Vol. 27 nr 7, pp. 1032-1046.
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Driessen P.A., Hillebrand B., Kok R.A.W. and Verhallen Th.M.M. (2013) “Green new product development: the pivotal role of product greenness” IEEE Transactions on Engineering Management Vol. 60 nr. 2, pp. 315-326.
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Ingenbleek, P., Frambach, R.T. & Verhallen, Th.M.M.,(2013)”Best practices for new product pricing: Impact on market performance and price level under different conditions” Journal of Product Innovation Management, Vol. 30 nr 3, pp. 560573.
