61
LAMPIRAN
62
Lampiran 1. Hasil Model Fit Analisis Model Struktural Computation of degrees of freedom (Default model)
Number of distinct sample moments: Number of distinct parameters to be estimated: Degrees of freedom (465 - 67):
465 67 398
Result (Default model)
Minimum was achieved Chi-square = 1147.597 Degrees of freedom = 398 Probability level = .000
Model Fit Summary CMIN
Model Default model Saturated model Independence model
NPAR 67 465 30
CMIN 1147.597 .000 1694.669
DF 398 0 435
P .000
CMIN/DF 2.883
.000
3.896
RMR, GFI
Model Default model Saturated model Independence model
RMR .113 .000 .176
GFI .532 1.000 .387
AGFI .454
PGFI .456
.345
.362
NFI Delta1 .323 1.000 .000
RFI rho1 .260
IFI Delta2 .422 1.000 .000
TLI rho2 .350
Baseline Comparisons
Model Default model Saturated model Independence model
.000
.000
CFI .405 1.000 .000
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Lanjutan Lampiran 1 Parsimony-Adjusted Measures
Model Default model Saturated model Independence model
PRATIO .915 .000 1.000
PNFI .295 .000 .000
PCFI .370 .000 .000
NCP 749.597 .000 1259.669
LO 90 652.050 .000 1136.959
NCP
Model Default model Saturated model Independence model
HI 90 854.763 .000 1389.911
FMIN
Model Default model Saturated model Independence model
FMIN 11.592 .000 17.118
F0 7.572 .000 12.724
LO 90 6.586 .000 11.484
HI 90 8.634 .000 14.040
RMSEA
Model Default model Independence model
RMSEA .138 .171
LO 90 .129 .162
HI 90 .147 .180
PCLOSE .000 .000
AIC
Model Default model Saturated model Independence model
AIC 1281.597 930.000 1754.669
BCC 1342.685 1353.971 1782.022
BIC 1456.143 2141.404 1832.824
CAIC 1523.143 2606.404 1862.824
ECVI
Model Default model Saturated model Independence model
ECVI 12.945 9.394 17.724
LO 90 11.960 9.394 16.484
HI 90 14.008 9.394 19.040
MECVI 13.562 13.676 18.000
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Lampiran 2. Hasil Discriminant Analysis Laki-laki Discriminant Analysis: pilihan rasa versus status mahas, saran teman, ... * ERROR * After subtracting group means, pengalaman terdahulu is highly correlated with other predictors. * ERROR * Calculations for discriminant analysis cannot be done.
Discriminant Analysis: pilihan rasa versus status mahas, saran teman, ... * ERROR * After subtracting group means, media internet is highly correlated with other predictors. * ERROR * Calculations for discriminant analysis cannot be done.
Discriminant Analysis: pilihan rasa versus status mahas, saran teman, ... * ERROR * After subtracting group means, Iklan is highly correlated with other predictors. * ERROR * Calculations for discriminant analysis cannot be done.
Discriminant Analysis: pilihan rasa versus status mahas, saran teman, ... Linear Method for Response: pilihan rasa Predictors: status mahasiswa, saran teman, saran keluarga, kondisi cuaca, spg, besar pengeluaran, variasi rasa, bentuk kemasan, ukuran kemasan, harga, merek, manfaat, atribut, tempat pembelian, kepercayaan, kepribadian, gaya hidup Group Count
1 9
2 8
3 3
Summary of classification Put into Group 1 2 3 Total N N correct Proportion N = 20
True Group 2 3 0 0 8 0 0 3 8 3 8 3 1.000 1.000
1 9 0 0 9 9 1.000
N Correct = 20
Proportion Correct = 1.000
65
Lanjutan Lampiran 2 Squared Distance Between Groups 1 2 3
1 0.000 61.607 183.181
2 61.607 0.000 215.232
3 183.181 215.232 0.000
Linear Discriminant Function for Groups Constant status mahasiswa saran teman saran keluarga kondisi cuaca spg besar pengeluaran variasi rasa bentuk kemasan ukuran kemasan harga merek manfaat atribut tempat pembelian kepercayaan kepribadian gaya hidup
1 -610.64 13.89 -163.59 72.16 -94.65 -6.94 178.67 91.36 83.77 -84.80 55.89 24.03 -12.16 125.48 26.90 114.17 -6.15 26.31
2 -442.87 13.41 -141.31 63.83 -78.02 -12.16 142.62 65.51 66.11 -71.01 57.06 15.76 -4.95 123.81 3.92 106.42 -10.61 36.98
3 -552.73 -0.26 -125.16 34.05 -53.41 8.28 187.27 112.90 68.20 -81.18 2.48 20.00 21.74 47.61 81.92 57.72 32.06 -17.31
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Lampiran 3. Hasil Discriminant Analysis Perempuan Discriminant Analysis: pilihan rasa versus status mahas, saran teman, ... Linear Method for Response: pilihan rasa Predictors: status mahasiswa, saran teman, saran keluarga, kondisi cuaca, spg, besar pengeluaran, variasi rasa, bentuk kemasan, ukuran kemasan, harga, merek, manfaat, atribut, tempat pembelian, kepercayaan, kepribadian, gaya hidup, Iklan, media internet, pengalaman terdahulu Group Count
1 37
2 32
3 11
Summary of classification Put into Group 1 2 3 Total N N correct Proportion
True Group 2 3 6 2 22 1 4 8 32 11 22 8 0.688 0.727
1 26 8 3 37 26 0.703
N = 80
N Correct = 56
Proportion Correct = 0.700
Squared Distance Between Groups 1 2 3
1 0.00000 1.68557 3.24520
2 1.68557 0.00000 4.19403
3 3.24520 4.19403 0.00000
Linear Discriminant Function for Groups Constant status mahasiswa saran teman saran keluarga kondisi cuaca spg besar pengeluaran variasi rasa bentuk kemasan ukuran kemasan harga merek manfaat atribut tempat pembelian kepercayaan kepribadian gaya hidup
1 -36.568 2.666 3.607 -1.330 1.700 1.017 -0.021 2.634 2.244 -2.047 5.120 1.562 -0.937 1.156 2.021 0.469 4.357 -1.604
2 -36.180 2.003 3.687 -1.834 1.369 1.609 0.478 2.483 2.139 -2.516 4.680 1.468 -1.279 1.362 2.199 0.590 3.752 -1.260
3 -33.869 1.796 3.380 -0.943 1.858 1.999 0.542 2.390 0.533 -1.229 4.404 0.628 -1.187 2.176 2.775 0.383 4.811 -2.342
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Lanjutan Lampiran 3 Iklan media internet pengalaman terdahulu
-3.514 -0.869 1.850
-3.391 0.397 1.853
-3.017 -1.146 1.164
Summary of Misclassified Observations Observation 2**
True Group 3
Pred Group 1
3**
1
3
6**
2
3
7**
2
1
8**
2
1
9**
1
2
15**
1
3
27**
2
1
32**
1
2
41**
2
3
42**
2
1
49**
1
2
55**
1
2
56**
1
3
60**
3
2
61**
2
3
63**
3
1
64**
1
2
Group 1 2 3 1 2 3 1 2 3 1 2 3 1 2 3 1 2 3 1 2 3 1 2 3 1 2 3 1 2 3 1 2 3 1 2 3 1 2 3 1 2 3 1 2 3 1 2 3 1 2 3 1 2
Squared Distance 13.76 16.19 18.68 18.93 17.76 17.56 32.56 29.95 23.92 30.63 32.16 36.42 12.82 14.16 18.48 20.37 19.74 21.15 19.77 21.30 17.76 33.67 36.30 34.51 13.097 9.959 15.314 23.01 21.94 17.53 14.03 15.57 18.96 29.76 26.06 28.55 13.14 11.20 19.40 14.61 16.14 14.26 24.76 21.32 22.87 21.02 21.91 19.11 9.954 12.718 11.725 14.43 13.26
Probability 0.723 0.215 0.062 0.210 0.375 0.415 0.013 0.046 0.941 0.658 0.306 0.036 0.637 0.325 0.037 0.328 0.450 0.222 0.238 0.111 0.651 0.519 0.139 0.341 0.163 0.783 0.054 0.055 0.094 0.851 0.646 0.299 0.055 0.109 0.692 0.200 0.272 0.716 0.012 0.376 0.175 0.449 0.109 0.610 0.281 0.236 0.151 0.613 0.601 0.151 0.248 0.333 0.598
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Lanjutan Lampiran 3 66**
1
2
68**
2
1
69**
1
2
70**
2
1
75**
1
2
78**
2
3
3 1 2 3 1 2 3 1 2 3 1 2 3 1 2 3 1 2 3
17.60 24.27 22.47 24.73 17.36 17.48 24.80 24.64 21.16 27.80 19.06 20.73 25.06 28.05 28.04 29.63 9.543 10.303 7.436
0.068 0.235 0.578 0.187 0.508 0.479 0.012 0.145 0.825 0.030 0.674 0.292 0.034 0.407 0.409 0.184 0.220 0.150 0.630
Discriminant Analysis: pilihan rasa versus status mahas, saran teman, ... Linear Method for Response: pilihan rasa Predictors: status mahasiswa, saran teman, saran keluarga, kondisi cuaca, spg, besar pengeluaran, variasi rasa, bentuk kemasan, ukuran kemasan, harga, merek, manfaat, atribut, tempat pembelian, kepercayaan, kepribadian, gaya hidup, Iklan, media internet, pengalaman terdahulu Group Count
1 26
2 22
3 8
Summary of classification Put into Group 1 2 3 Total N N correct Proportion N = 56
True Group 2 3 1 1 21 0 0 7 22 8 21 7 0.955 0.875
1 26 0 0 26 26 1.000
N Correct = 54
Squared Distance Between Groups 1 2 3
1 0.0000 11.3858 18.1287
2 11.3858 0.0000 17.1057
3 18.1287 17.1057 0.0000
Proportion Correct = 0.964
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Lanjutan Lampiran 3 Linear Discriminant Function for Groups 1 -51.861 8.181 3.570 -3.498 2.808 -2.707 -3.769 2.224 7.685 -3.310 8.920 4.960 3.301 -0.806 2.370 0.834 3.260 1.755 -3.357 -5.598 1.931
Constant status mahasiswa saran teman saran keluarga kondisi cuaca spg besar pengeluaran variasi rasa bentuk kemasan ukuran kemasan harga merek manfaat atribut tempat pembelian kepercayaan kepribadian gaya hidup Iklan media internet pengalaman terdahulu
2 -47.705 5.330 3.472 -3.537 2.082 -0.880 -0.976 2.128 6.767 -4.990 7.545 2.763 1.480 0.130 2.222 1.823 0.969 1.458 -2.128 -0.392 1.793
3 -40.154 3.482 3.999 -1.758 3.625 1.043 -0.407 1.475 3.064 -1.969 6.252 0.370 0.656 3.738 2.619 -0.384 4.587 -1.947 -2.025 -3.911 0.580
Summary of Misclassified Observations Observation 44**
True Group 2
Pred Group 1
56**
3
1
Squared Distance 12.24 12.85 18.89 23.42 29.72 24.89
Group 1 2 3 1 2 3
Probability 0.564 0.416 0.020 0.657 0.028 0.315
Discriminant Analysis: pilihan rasa versus status mahas, saran teman, ... Linear Method for Response: pilihan rasa Predictors: status mahasiswa, saran teman, saran keluarga, kondisi cuaca, spg, besar pengeluaran, variasi rasa, bentuk kemasan, ukuran kemasan, harga, merek, manfaat, atribut, tempat pembelian, kepercayaan, kepribadian, gaya hidup, Iklan, media internet, pengalaman terdahulu Group Count
1 26
2 21
3 7
Summary of classification Put into Group 1
True Group 2 0
1 26
3 0
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Lanjutan Lampiran 3 2 3 Total N N correct Proportion N = 54
0 0 26 26 1.000
21 0 21 21 1.000
0 7 7 7 1.000
N Correct = 54
Proportion Correct = 1.000
Squared Distance Between Groups 1 2 3
1 0.0000 13.3887 28.7053
2 13.3887 0.0000 23.9499
3 28.7053 23.9499 0.0000
Linear Discriminant Function for Groups Constant status mahasiswa saran teman saran keluarga kondisi cuaca spg besar pengeluaran variasi rasa bentuk kemasan ukuran kemasan harga merek manfaat atribut tempat pembelian kepercayaan kepribadian gaya hidup Iklan media internet pengalaman terdahulu
1 -66.206 12.490 3.152 -2.787 0.336 -2.509 -4.415 3.924 12.848 -2.938 10.852 6.963 2.957 -2.883 1.309 2.700 2.444 4.248 -6.147 -6.151 1.626
2 -59.967 9.034 2.769 -3.312 0.031 -0.726 -1.148 3.782 10.793 -4.619 9.242 4.630 0.584 -1.439 1.549 3.520 -0.097 3.837 -4.613 -0.177 1.676
3 -41.056 5.098 3.583 -1.661 2.606 1.059 -0.473 2.202 4.856 -1.814 6.905 1.241 0.238 2.903 2.262 0.426 3.942 -0.776 -3.099 -3.651 0.539
