DAFTAR ISI LEMBAR HAK CIPTA LEMBAR PENGESAHAN DAFTAR ISI ......................................................................................................... iii DAFTAR GAMBAR ............................................................................................ iv DAFTAR TABEL ..................................................................................................v DAFTAR GRAFIK .............................................................................................. vi ABSTRAK .............................................................................................................. i BAB I PENDAHULUAN .......................................................................................1 A. B. C. D. E.
Latar Belakang ...................................................................................................1 Identifikasi dan Perumusan Masalah .................................................................4 Tujuan Penelitian ...............................................................................................5 Manfaat Penelitian .............................................................................................5 Struktur Organisasi Skripsi ................................................................................6
BAB II KAJIAN PUSTAKA .................................................................................7 A. Kajian Pustaka....................................................................................................7 1) Tinjauan Mata Kuliah Publikasi Mode ........................................................7 2) Tujuan Perkuliahan Mata Kuliah Publikasi Mode .......................................7 3) Cover Majalah Mode ....................................................................................8 a. Jenis-Jenis Cover Majalah Mode.............................................................9 b. Elemen-Elemen Layout Cover Majalah Mode ......................................11 c. Prinsip-Prinsip Layout Cover Majalah Mode ........................................30 B. Indikator-Indikator pada Penilaian Kualitas Tugas Pembuatan Cover Majalah Mode ..................................................................................................34 C. Analisis Kualitas Tugas Pembuatan Cover Majalah Mode..............................35 BAB III METODE PENELITIAN .....................................................................40 A. B. C. D. E.
Lokasi, Populasi dan Sampel Penelitian ..........................................................40 Metode Penelitian.............................................................................................40 Definisi Operasional.........................................................................................41 Instrumen Penelitian.........................................................................................43 Teknik Pengumpulan Data ...............................................................................43
Sinta Kumalasari,2013 ANALISIS KUALITAS TUGAS PEMBUATAN COVER MAJALAH MODE PADA MATA KULIAH PUBLIKASI MODE Universitas Pendidikan Indonesia | repository.upi.edu | perpustakaan.upi.edu
BAB IV HASIL PENELITIAN DAN PEMBAHASAN....................................47 A. Analisis Data ....................................................................................................47 B. Pembahasan Hasil Penelitian ...........................................................................87
BAB V KESIMPULAN DAN SARAN ...............................................................96 A. Kesimpulan ......................................................................................................96 B. Saran .................................................................................................................97
DAFTAR PUSTAKA ...........................................................................................98 LAMPIRAN ........................................................................................................100 A. B. C. D.
Kisi-Kisi Instrumen Penelitian ......................................................................100 Instrumen Penelitian .....................................................................................104 Tugas Cover Majalah Mode..........................................................................112 Surat-Surat ....................................................................................................119
DAFTAR RIWAYAT HIDUP
DAFTAR GAMBAR Gambar Sinta Kumalasari,2013 ANALISIS KUALITAS TUGAS PEMBUATAN COVER MAJALAH MODE PADA MATA KULIAH PUBLIKASI MODE Universitas Pendidikan Indonesia | repository.upi.edu | perpustakaan.upi.edu
2.1 Contoh Cover Majalah Mode Wanita Dewasa ..................................................9 2.2 Contoh Cover Majalah Mode Pria Dewasa ......................................................10 2.3 Contoh Cover Majalah Mode Remaja .............................................................10 2.4 Contoh Cover Majalah Mode Muslimah .........................................................11 2.5 Penggunaan Foto dengan Fokus Busana Pada Cover Majalah Mode .............................................................................13 2.6 Penggunaan Foto dengan Fokus Wajah (foto beauty) Pada Cover Majalah Mode .............................................................................13 2.7 Penggunaan Artwork Pada Cover Majalah Mode ............................................14 2.8 Contoh Format Background Warna Netral ......................................................15 2.9 Contoh Format Background Warna Aksen ......................................................16 2.10 Contoh Format Background Gradasi Warna ..................................................16 2.11 Contoh Format Background Tekstur ..............................................................17 2.12 Contoh Format Background Gambar (picture) ..............................................18 2.13 Contoh Macam-Macam Barcode ...................................................................19 2.14 Contoh Masthead ...........................................................................................20 2.15 Contoh Main Cover Line................................................................................21 2.16 Contoh Cover Lines .......................................................................................22 2.17 Contoh Small Print Alamat Website ..............................................................23 2.18 Contoh Small Print Nama Negara Penerbit ...................................................24 2.19 Contoh Small Print Date Line & Price Line ..................................................24 2.20 Contoh Margin ...............................................................................................25 2.21 Contoh Karakter Margin Pada Cover Majalah Mode ....................................25 2.22 Contoh Grid ...................................................................................................26 2.23 Contoh Karakter Grid Pada Cover Majalah Mode ........................................26 2.24 French Script Salah Satu Contoh Huruf Script ..............................................28 2.25 Edwardian Script Salah Satu Contoh Huruf Dekoratif ..................................28 2.26 Courier Salah Satu Contoh Huruf Monospace ..............................................28 2.27 Rockwell Salah Satu Contoh Huruf Slab Serif ...............................................29 2.28 Gill Sans Salah Satu Contoh Huruf Sans Serif ..............................................29 2.29 Penerapan Prinsip Layout Keseimbangan Simetris .......................................31 2.30 Penerapan Prinsip Layout Keseimbangan Asimetris .....................................31 2.31 Penerapan Prinsip Layout Kesatuan (unity) ...................................................32 2.32 Penerapan Prinsip Layout Urutan (sequence) huruf S Terbalik (gbr.1), Urutan (sequence) huruf C (gbr.2), Urutan (sequence) huruf L Terbalik (gbr.3) ....................................................33 2.33 Penerapan Prinsip Layout Penekanan (emphasis) ..........................................34
DAFTAR TABEL Tabel 4.1 Analisis Kualitas Tampilan Bentuk Pada Main Image ....................................47 Sinta Kumalasari,2013 ANALISIS KUALITAS TUGAS PEMBUATAN COVER MAJALAH MODE PADA MATA KULIAH PUBLIKASI MODE Universitas Pendidikan Indonesia | repository.upi.edu | perpustakaan.upi.edu
4.2 Analisis Kualitas Tampilan Warna Pada Main Image .....................................48 4.3 Analisis Kualitas Tampilan Main Image Secara Keseluruhan .........................50 4.4 Analisis Kualitas Tampilan Bentuk Pada Masthead ........................................52 4.5 Analisis Kualitas Tampilan Warna Pada Masthead .........................................54 4.6 Analisis Kualitas Tampilan Masthead Secara Keseluruhan ............................56 4.7 Analisis Kualitas Tampilan Bentuk Pada Main Cover Line ............................58 4.8 Analisis Kualitas Tampilan Warna Pada Main Cover Line .............................60 4.9 Analisis Kualitas Tampilan Main Cover Line Secara Keseluruhan .................62 4.10 Analisis Kualitas Tampilan Bentuk Pada Cover Lines ..................................64 4.11 Analisis Kualitas Tampilan Warna Pada Cover Lines ...................................66 4.12 Analisis Kualitas Tampilan Cover Lines Secara Keseluruhan .......................68 4.13 Analisis Kualitas Tampilan Bentuk Pada Small Print ...................................70 4.14 Analisis Kualitas Tampilan Warna Pada Small Print ....................................72 4.15 Analsis Kualitas Tampilan Small Print Secara Keseluruhan .........................73 4.16 Analisis Kualitas Tampilan Barcode Secara Keseluruhan.............................75 4.17 Analisis Kualitas Tampilan Format Pada Background ..................................77 4.18 Analisis Kualitas Tampilan Background Secara Keseluruhan.......................79 4.19 Analisis Kemampuan Mengolah Cover Majalah Mode Berdasarkan Prinsip Keseimbangan (balance) ...................................................................81 4.20 Analisis Kemampuan Mengolah Cover Majalah Mode Berdasarkan Prinsip Kesatuan (unity) .................................................................................83 4.21 Analisis Kemampuan Mengolah Cover Majalah Mode Berdasarkan Prinsip Urutan (sequence) ..............................................................................84 4.22 Analsis Kemampuan Mengolah Cover Majalah Mode Berdasarkan Prinsip Penekanan (emphasis) .......................................................................86
DAFTAR GRAFIK Grafik 4.1 Grafik Hasil Analisis Kualitas Cover Majalah Mode Ditinjau Dari Kualitas Tampilan Background .................................................88 Sinta Kumalasari,2013 ANALISIS KUALITAS TUGAS PEMBUATAN COVER MAJALAH MODE PADA MATA KULIAH PUBLIKASI MODE Universitas Pendidikan Indonesia | repository.upi.edu | perpustakaan.upi.edu
4.2 Grafik Hasil Analisis Kualitas Tugas Cover Majalah Mode Ditinjau Dari Kualitas Tampilan Masthead .....................................................89 4.3 Grafik Hasil Analisis Kualitas Cover Majalah Mode Ditinjau Dari Kualitas Tampilan Main Image .................................................90 4.4 Grafik Hasil Analisis Kualitas Tugas Cover Majalah Mode Dintijau Dari Kualitas Tampilan Main Cover Line .........................................91 4.5 Grafik Hasil Analisis Kualitas Cover Majalah Mode Ditinjau Dari Kualitas Tampilan Cover Lines .................................................92 4.6 Grafik Hasil Analisis Kualitas Cover Majalah Mode Ditinjau Dari Kualitas Tampilan Small Print ..................................................93 4.7 Grafik Hasil Analisis Kualitas Cover Majalah Mode Ditinjau Dari Kualitas Tampilan Barcode .......................................................94 4.8 Grafik Hasil Analisis Kualitas Cover Majalah Mode Ditinjau Berdasarkan Prinsip-Prinsip Layout Cover Majalah Mode ...............95
Sinta Kumalasari,2013 ANALISIS KUALITAS TUGAS PEMBUATAN COVER MAJALAH MODE PADA MATA KULIAH PUBLIKASI MODE Universitas Pendidikan Indonesia | repository.upi.edu | perpustakaan.upi.edu
