Analisa & Pembahasan Manajemen atas Kinerja Perusahaan
-ANAGEMENT $ISCUSSION !NALYSIS OF 4HE #OMPANYS 0ERFORMANCE
-ENGOPTIMALKAN +APASITAS Operasional untuk -ENINGKATKAN +INERJA
Optimizing Operational #APACITY TO )MPROVE 0ERFORMANCE
46
Garuda Indonesia Laporan Tahunan 2008
'ARUDA )NDONESIA !NNUAL 2EPORT
47
Corporate Profile
Our Goals, Strategies & KPIs
Management Report
Management Discussion & Analysis
Corporate Governance
Corporate Social Responsibility
Consolidated Financial Report
Corporate Data
4INJAUAN )NDUSTRI s )NDUSTRY /VERVIEW
Peluang di Tengah Ketidakpastian
/PPORTUNITIES !MIDST 5NCERTAINTY
Di tengah pertumbuhan ekonomi nasional yang moderat dan kenaikan jumlah wisman yang cukup BESAR 0ERUSAHAAN MENGHADAPI TANTANGAN BERUPA tingginya harga bahan bakar, ketatnya persaingan BISNIS DAN DEPRESIASI NILAI 2UPIAH
Despite the moderate national economy growth and an increase in the number of foreign tourists, the Company faced numerous challenges from the high fuel prices, intense competition and Rupiah depreciation of Rupiah.
48
Garuda Indonesia Laporan Tahunan 2008
3ITUASI -AKRO DAN 0ERSAINGAN Pertumbuhan ekonomi nasional yang cukup moderat memberikan peluang bisnis yang berkelanjutan. Pada tahun 2008, perekonomian Indonesia mencatat pertumbuhan sekitar 6,1%, sebagaimana yang dilaporkan oleh Badan Pusat Statistik (BPS). Pertumbuhan ini didorong oleh kuatnya permintaan domestik, khususnya konsumsi masyarakat, pertumbuhan ekspor dan peningkatan investasi yang tinggi.
-ACRO 3ITUATION #OMPETITION The moderate national economic growth offered sustainable business opportunities. In 2008, the Indonesian economy grew by around 6.1%, as reported by the Indonesian Central Statistics Agency (BPS). This growth was spurred by strong domestic demand, especially due to public consumption, an increase in exports and a significant rise in investments.
Jumlah wisatawan mancanegara (wisman) ke Indonesia lewat 11 pintu masuk utama selama tahun 2008 mencapai 6,2 juta orang, meningkat 13,2% dibanding jumlah wisman tahun lalu sebanyak 5,5 juta orang, menurut BPS.
The number of foreign tourists to Indonesia via 11 main entry points in 2008 reached 6.2 million, an increase of 13.2% compared to last year, which was at 5.5 million according to BPS.
Perkembangan ini sangat menguntungkan bagi kalangan industri pariwisata dan menunjukkan meningkatnya daya saing pariwisata nasional. Nilai tukar rata-rata Rupiah terhadap Dollar Amerika tahun 2008 dan akhir tahun terdepresiasi masingmasing 4,3% dan 16,3%. Kurs rata-rata tahun 2008 IDR 9.529 per Dollar. Kurs per 31 Desember 2008 IDR 10.950 per Dollar.
Such developments were particularly conducive for the tourism industry and signaled an improved competitiveness in Indonesian tourism. The average exchange rates of Rupiah against the US Dollar in 2008 and at the end of 2008 depreciated by 4.3% and 16.3% respectively. The average exchange rate in 2008 was Rp 9.529/USD. However, on 31 December 2008 the rate was Rp 10.950/ USD.
'ARUDA )NDONESIA !NNUAL 2EPORT
49
Corporate Profile
Our Goals, Strategies & KPIs
Management Report
Management Discussion & Analysis
Corporate Governance
Corporate Social Responsibility
Consolidated Financial Report
Corporate Data
4INJAUAN )NDUSTRI s )NDUSTRY /VERVIEW
Tabel 1 Table 1 0ERKEMBANGAN 7ISMAN 0EREKONOMIAN .ILAI 4UKAR DAN (ARGA "AHAN "AKAR 4AHUN 'ROWTH OF &OREIGN