XXI. CEO Summit Spirit Hotel*****, Sárvár 30 March - 1 April 2011 (Wednesday - Friday)

XXI. CEO Summit 30 March -1 April 2011 (Wednesday –Friday) Spirit Hotel *****, Sárvár

XXI. CEO Summit Spirit Hotel*****, Sárvár 30 March - 1 April 2011 (Wednesday - Friday)

Europe and Us Growth chances II The main topic of the 20th (jubilee) CEO Summit was economic growth. Is the economic crisis over, are there any signs of growth and if so, where, what are the chances of domestic companies and undertakings – these are the primary questions for which answers are sought. As from January 2011 Hungary will hold the office of EU Presidency for six months. The CEO Summit XXI will be held during that period and will offer an excellent opportunity of considering the problems and prospects of Europe as well as of reviewing the social and economic situation of our country in the context of Europe. The situation is not simple at all. We are far from the phase when the European Union can be considered a uniform, continent-size market of 500 million consumers and about 20 million undertakings though that would be necessary as the Union has to face rivals so huge as the United States, China and India showing increasingly spectacular developments, not to mention Brazil and, of course, Russia. Important steps have to be taken for the avoidance of making the union a mass of diverse markets showing different features, subjected to different regulations and using different currencies. The harmonization of the EU market is important for our domestic companies, too but may also make competition even fiercer. During the period of Hungary’s EU Presidency prior reconciliation of the national budgets should be introduced, the harmonization of national economic policies is to be given institutional frames, the legislation process serving harmonization should be given stimulus and a new competitiveness strategy is to be launched. In the course of all this attention is to be paid to the observation of common rules by all operators. Making work plans is not easy, either – unforeseeable, serious situations, different problems necessitating the introduction of prompt measures may emerge as the European society is full of tensions and the economic situation of certain EU countries is extremely uncertain. In addition to advanced international attention, the Hungarian Presidency will offer us the opportunity of influencing the development of Europe. How to do that, what results have already been achieved and what is still to be done by the operators of the domestic economy? The 21st Summit will focus on the above problems. Since many standpoints are expected to emerge and talks will presumably be spirited, as compared to former practice we plan to provide more time to round-table discussions and debates. Spirit Hotel in Sárvár, being popular among the participants of the event and satisfying all requirements, as proven by former events, will host the Summit.

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 Program  Wednesday, 30 March 2011 10.00 – 11.00

Arrival at the hotel, occupation of the rooms, registration. Registration for a test drive with the exhibited Audi models

11.00 – 11.10

Moderator's welcome speech: Dénes Fodor, Partner, CEMI

11.10 – 11.40

Constantin Vayenas Head of emerging market research, UBS AG

11.40 – 12.10

György Mosonyi CEO, MOL Nyrt.

16.40 – 17.10

The Hungarian Government's steps to improve and facilate the investment environment.

Emerging Markets: The source of growth for the decade ahead

The increase chances of perspective

an

international energy company's

12.10 – 12.40

András Simor President, National Bank of Hungary

12.40 – 14.10

Lunch

14.10 – 14.25

Hajnalka Csorbai Director, Opten Kft.

Macro-economic outlook

A bit irresponsible, a bit foolhardy, but Hungarianbusiness culture Pitfalls

it is

17.10 – 17.25

Q&A with the presenters

17.25 – 17.55

Coffee break

17.55 – 18.10

Gábor Zsámboki CEO, Állami Nyomda Nyrt.

18.10 – 18.25

Judit Kiss Managing director, Manpower Munkaerő-szervezési Kft.

18.25 – 19.15

Round table talk of Hungarian big companies Business Risks in a Changing Hungary in 2011

ours. The

14.25 – 14.55

Harry van Dorenmalen chairman, IBM Europe

14.55 – 15.25

Enrique Rueda-Sabater Senior Director, Strategy & Economics for Emerging Markets, Cisco

Ágnes Tringer Henterné Leader of the Investment & Strategy Department, Ministry for National Economy

How smarter technologies are helping Europe progress 19.15 – 19.40

The effectiveness of innovation The human age

Péter Lakatos CEO, Videoton Holding Zrt. Gábor Hegedüs CEO, Kancellár.hu Zrt. Tamás Schenk Managing Director, OTP Bank Nyrt. Gábor Zsámboki CEO, Állami Nyomda Nyrt. István Fodor President of the board, Budapesti Városüzemeltetési Központ Zrt.

The state role in economy - now

Megatrends and Business Models: Scenarios on the Future of the Internet to 2025

19.40 – 20.40

Lifestyle Round Table Talk

15.25 – 15.50

Bence Rétvári Parliamentary Secretary, KIM

Big Company Executives on Lifestyle, Challenges and Best Practices in Business and Private Life

15.50 – 16.40

Round table talk of international big companies

Andrea Jádi Németh Managing partner, Jádi Németh Attorneys at Law Béla Forgó CEO, Alcoa Köfém Kft. Kovács Ferenc Mayor, Nyíregyháza Megyei Jogú Város Polgármesteri Hivatal Tímea Samu Economic-CEO, EPAMEDIA Hungary Zrt.

Competitive administration, competitive Hungarian companies

Hungary as a Target of Investment in 2011

Péter Feiner Managing Director, SPAR Magyarország Kereskedelmi Kft. Dale A. Martin Chairman-CEO, Siemens Zrt. Attila Suhajda Director of government relations, IBM Magyarország Kft., Chairman, HOA János Takács CEO, Electrolux Lehel Kft., Chairman, Befektetői T.

20.40 -

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Buffet reception, wine tasting, from the wines of the Sauska Win


07.00 – 09.45

Breakfast

Thursday, 31 March 2011

Moderator: György Bőgel – CEU Business School 09.45 – 10.15 Gergely Gulyás Deputy-leader, Fidesz (plenary presentation)

Moderator: Dénes Fodor partner, CEMI

Current constitutional issues - economicaspects

10.15 – 11.15

Water Room

ROUND TABLE TALKS 10.15 – 11.15

ROUND TABLE TALK OF THE EXECUTIVES OF AMERICAN BIG COMPANIES

Presentation: Judit Budai partner, Szecskay Attorneys At Law  Lobbying in the European Way

Are Fortune 50 Companies Long-term Partners in the Modernisation of Central Europe?

ROUND TABLE TALK OF FAMILY BUSINESSES

Risks and Opportunities in Generation Transfers in the Time of Crisis

Moderator: Péter Dávid Managing Director, AmCham László Ábrahám Managing director, Mmd Public Relations Hungary Gergely Gulyás Deputy-leader, Fidesz Eszter Szabó Communications and Public Affairs Director CEE and Turkey, GE Corporate Zsolt Török General manager, Codexis Laboratories Hungary Kft.

Moderátor: Kürti Tamás Vice President KÜRT Zrt. és A Felelős Családi Vállalkozásokért Magyarországon Egyesület (FBN-H) Péter Berendi Founder Roland Divatház Zrt.; Founder , FBN-H Hajnalka Csorbai Director, Opten Kft. László Rudas Istenhegyi Klinika; Founder-president, FBN-H Dénes Purnhauser Managind director, Hauser Magyarország; Founder, FBN-H

11.15 – 11.45 11.45 – 12.45

Coffee break Water Room

Fire Room


ROUND TABLE TALK OF THE EXECUTIVES AGRICULTURAL COMPANIES

Fire Room

ROUND TABLE TALK OF THE EXECUTIVES OF IT COMPANIES

You are what you eat

2011: Year of the changing technological strategies

Moderator:

Moderator: Mihály Sugár leader advisor, Bellresearch Kft.

Gábor Antal CEO, Hód-Mezőgazda Zrt. István Erdélyi President-CEO, Gallicoop Pulykafeldolgozó Zrt. Zsolt Harsányi Managing Director, Axiál Kft. Mihály Kun CEO, Mezőhegyesi Ménesbirtok Zrt. Tibor Mélykúti Managing Director, Alföldi Tej Kft.

Róbert Budafoki CEO, Central Europe On-Demand Zrt. László György Managing Director, Cisco Systems Magyarország Kft. Csaba Reményi Managing Director, Oracle Hungary Kft. György Zsembery COO, Invitel Zrt. Gergely Gulyás Kovács Deputy CEO Strategy and Business Development, Euro One Számítástechnikai Zrt. Pál Vadász Managing Director, Montana Tudásmenedzsment Kft. Zsolt Veres CEO, IBM Hungary Kft.

József Popp Deputy Director General, Agrárgazdasági Kutató Intézet, MTA

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PRESENTATIONS 12.45 – 13.05

Water Room

12.45 – 13.15

József Keleti Managing director, Dun & Bradstreet Hungary Kft.

Balázs Németh Managing Director, Kvalikon Kft.

Europe and Hungary – Risks and Opportunities

Crisis as an Opportunity– the Results and Experience of the Introduction of Lean at Hungarian Companies 13.10 – 14.40

Fire Room

Lunch, personal talks ROUND TABLE TALKS

14.40 – 16.00

Water Room

14.40 – 15.40

ROUND TABLE TALK ENERGY SECTOR

Fire Room

Presentations:

Domestic energy market outlook

László Tóth Managing Director, Transearch Hungary Kft. The HR leader, as the most important partner of CEOs

Moderator: Tibor Bacsó Managing Director, Accenture Kft. Róbert Csapó Director Gas Sales, Tigáz Zrt. Péter Csiba General Deputy CEO, GDF SUEZ Energia Holding Zrt. Nicholas Katcharov Chairman and CEO, Budapesti Erőmű Zrt. – EDF Group Miklós László Relationship director, MOL Nyrt.

Sándor Dobozi CEO, AAM Vezetői Informatikai Tanácsadó Zrt.  Hungarian Experts and Knowledge Export in the Service of the EU. Opportunities of Hungarian Companies for Regional Expansion

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Water Room

15.40 – 16.40

Presentations: The Relationship of Healthcare as a "Production

Sector" with the Other Sectors of Economy.

Zoltán Tamás Kiss CEO, Szabolcs-Szatmár-Bereg Megyei Egészségügyi Szervezési és Szolgáltató Holding Nonprofit Zrt.  Holding - the new model for operating the healthcare system in

Fire Room

ROUND TABLE TALK OF THE EXECUTIVES OF STATE-OWNED COMPANIES Our Client is Society – Practical Experience at Home and Elsewhere in Europe Moderator: Dénes Fodor partner, CEMI

Hungary

Miklós Devecz Managing Director, Parking Kft. Ilona Dávid CEO, GYSEV Zrt. Pál Schmidt CEO, Magyar Posta Zrt. Dávid Vitézy CEO, Budapesti Közlekedési Központ Zrt.

Károly Pikó Deputy CEO, Szabolcs-Szatmár-Bereg Megyei Egészségügyi Szervezési és Szolgáltató Holding Nonprofit Zrt.  Health tourism György Béres Business Director General, Szabolcs-Szatmár-Bereg Megyei Egészségügyi Szervezési és Szolgáltató Holding Nonprofit Zrt.  The Relationship of Healthcare Supporting Services with the

Other Sectors of Economy

17.00 – 17.20

Opening Audi A6 exhibition

17.20 – 20.00

Free time, wellness programs

20.00 – 20.30

Buffet reception with champagne, opening of the exhibition of contemporary artist MSL

20.30 – 22.30

Reception, Adventures in World of Wines with Agnes Herczeg - International Wine Expert

10.00

Surprise Program!

22.00 –

4th CEO Poker Championships in the Luna Bar provided by Casino Sopron CEBC key partner in the research is Bellresearch The conference technic partner is AVadvice, the simultaneous translation is provided by InterContact

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Friday, 1 April 2011 Moderator of the day: Bőgel György - CEU Business School

07.00 – 10.00

Breakfast, leaving hotel rooms

10.00 – 10.30

Dávid Tibor CEO, Masterplast Group Zrt.

10.30 – 11.30

Round Table Talk of Risk Funds Corporate acquisitions and financing in Hungary and in CEE

Masterplast - International expansion opportunities and threats

Moderator: László Vadas partner, CEMI Ádám Hegyi Director, KBC Corporate Finance Péter Hodina Managing Director, Specializált Finanszírozás, K&H Bank Zrt. Béla Lendvai-Lintner Partner, Arx Equity Partners Miklós Bethlen Director, Mid Europa Partners Kft., elnök, Magyar Kockázati és Magántőke Egyesület

11.30– 11.45

Coffee break

11.45 – 12.15

Péter Füzes Government Business Manager, EE&CIS Regions, Oracle Corporation

12.15 – 13.15

Expat-CEO Round Table Talk Outsider insiders – How expats see and feel about the Hungarian economy Moderator: Melinda Tünde Dóra Editor-in-Chief, BBJ

13.15 –

Governmental approach - Experiences from Austria, Hungary to Kyrgyzstan

Christophe Gourlet CEO, sanofi-aventis Zrt. Emile Bootsma CEO, Kempinski Hotel Corvinus Budapest Henk Slagdt CEO, Sága Foods Zrt. John Smith CEO, Recruitment International Kft. Patrick Eeckelers CEO, GDF SUEZ Magyarország Zrt. Philippe Michalak managing partner, Mazars in Hungary Conclusion of the Conference, lunch, personal talks Presenters are under request, we reserve the right of program changing! During the entire time of the event we provide English simultaneously translation!

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XXI. CEO Summit Spirit Hotel*****, Sárvár 30 March - 1 April 2011 (Wednesday - Friday)

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