NOBILIS TILIA BEAUTY FROM NATURE
MATERIÁLY PRO UČITELE
I think the trend is generally moving towards natural and people do take care of what they eat and also what they put on their skin. So more health conscious people get, the better for us because they tend to look for cosmetics that is natural and that they doesn’t consist of any synthetics or hard preservatives. We have certification CTK which is certified natural cosmetics or CTK bio which is certified natural bio or organic cosmetics and we have to stick to very strict rules what it can or cannot contain. There is a positive list of preservatives so we have to stick to just those that are listed. We mustn’t use any parabens or methyl-parabens which are quite usual preservatives in cosmetics. The cosmetics shouldn’t contain any synthetics such as sodium laureth sulphate, which is the usual ingredient in wash products. To produce natural cosmetics for large companies can be a problem because of the price of the product and the price of the incoming ingredients. Because we always tend to look for good quality ingredients, for good quality essential oils, good quality of vegetable oils, good quality of the base. So literally the price then prevents us as a small company to go to a larger market because we can’t give such a margin as big companies that use synthetic materials. To good quality you have to source out. You can’t say that the best country is France. France, it may be the best country for lavender, for thyme, for certain essential oils or flower waters but then again for example rose is the best quality in Bulgaria and the best quality of Argan oil is from Morocco so there are different countries for different sources, different materials but that’s connected to nature on its own because the natural environment for certain plants and species is just there and nowhere else. Such as coconut oil, you can’t raise coconut oil in Czech Republic. You have to go to Carribean. It’s still…the supplier’s chain is still moving and that’s a very live structure because it keeps changing. One year there may not be a good harvest in France so you have to go elsewhere but I think the main important thing is that you should have a personal contact and you must know the supplier to be able to judge the quality because you really need to know the chain of production of that certain ingredient. From the way of…from the time you harvest to the time you get the essential oil. If you want to found a cosmetic salon for example then you can obviously use our products, we would be really happy to supply you our products. We usually don’t have the demand for exclusivity because in cosmetic salons the cosmeticians usually like to have a variation of certain products to serve the client’s needs. But we would definitely like you to be aware of aromatherapy, to know aromatherapy effects so that you can educate your clients and select correctly the products for their type of skin or for their psychic state, let’s say.
Myslím, že dnešním trendem je příklon k přírodě a lidem není jedno, co jedí a také, co si aplikují na kůži. Takže, čím víc se lidé budou soustředit na své zdraví, tím lépe pro nás, protože budou vyhledávat kosmetiku, která je přírodní a neobsahuje syntetika a tvrdé konzervanty. Máme certifikát CTK, což je certifikovaná přírodní kosmetika nebo CTK bio, což je certifikovaná bio kosmetika. Musíme se držet velice přísných pravidel ohledně toho, co může a nemůže obsahovat. Existuje seznam doporučených konzervantů, takže se musíme držet těch, které jsou na seznamu. Nesmíme používat parabeny ani metyl-parabeny, které jsou v kosmetice celkem běžné konzervanty. Taková kosmetika by neměla obsahovat žádná syntetika jako je laulentsulfát sodný, což je běžná přísada v pracích prostředcích. Vyrábět přírodní kosmetiku pro velké firmy může být problém, kvůli ceně výrobku a ceně vstupních ingrediencí. Protože se vždy snažíme hledat složky s dobrou kvalitou, kvalitní esenciální oleje, kvalitní rostlinné oleje, kvalitní základ. Takže cena nám doslova brání jako malé firmě vstoupit na větší trh, protože nemůžeme poskytnout takové marže jako velké firmy používající syntetické materiály. Pro dobrou kvalitu se musíte poohlédnout po světě. Nelze říct, že nejlepší zem je Francie. Francie je možná nejlepší na levanduli, na tymián, na určité esenciální oleje nebo květinové vody, ale například růže jsou nejkvalitnější v Bulharsku a nejlepší kvalita argenového oleje je v Maroku. Takže čerpáme zdroje a materiály z různých zemí, ale to je v souladu s přírodou samou, protože přírodní prostředí pro některé rostliny a druhy je jen a jen na jednom místě. Například kokosový olej. V České republice kokosový olej nevyrobíte. Musíte do Karibiku. Je to stále… řetězec dodavatelů se stále hýbe a je to velice živoucí struktura, protože se neustále mění. Jeden rok třeba není dobrá sklizeň ve Francii, takže musíte jinam. Ale myslím, že hlavní je mít osobní kontakt a to, že musíte dodavatele znát, abyste mohli posoudit, protože je opravdu nutné znát celý výrobní řetězec dané ingredience. Od způsobu… od doby, kdy sklidíte, až po dobu, kdy získáte esenciální olej. Jestli si chcete založit kosmetický salón, můžete samozřejmě používat naše výrobky, opravdu vám je rádi budeme dodávat. Obvykle nemáme nárok na exkluzivitu, protože v kosmetických salónech obvykle kosmetičky rády využívají celou škálu určitých výrobků, aby uspokojily potřeby klienta. Ale byli bychom rádi, kdybyste znali aromaterapii, znali její účinky a mohli tak vzdělávat klienty a správně vybírat výrobky pro jejich typ kůže a, řekněme, duševní rozpoložení.
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EXERCISE 1 Discuss and share your answers to the following questions: 1. Describe your relationship to nature. What words come to mind when you hear the word, ‘natural’? What does it mean to you? 2. Do you have strong memories connected with smell? What kind of smells do you find attractive? What kinds of smells repulse you? Is it possible to educate your sense of smell? Explain. 3. Which smells do you like to use in personal hygiene products, e.g. toothpaste, shampoo, soap, mouthwash, etc. What kinds of herbs do you like to use from the garden? Do you use any in the home i.e. decoration, kitchen or closets e.g. lavender, thyme, rosemary, dill, mint, basil, etc. What are their Czech names? 4. What are your buying habits when it comes to purchasing personal care products? Do you insist on buying products that are labelled organic or do you use other criteria for selection? What would make you more interested in purchasing organic products?
EXERCISE 2 Are these statements TRUE or FALSE? 1. The trend is for natural and people are taking more and more care what they eat and put on their skin. 2. People generally take less care of what cosmetics contains. 3. Cosmetics with CTK certificate can only contain natural products. 4. Natural cosmetics are cheaper to produce than synthetic cosmetics. 5. France produces the best essential oils in the world. 6. It is important to know the producers personally. 7. If you own a salon and decide to use the speaker’s brand of cosmetics, you cannot use any other brand in your salon. 8. It is important to educate yourself on the principles of aromatherapy if you are going to use the company’s products in your salon.
EXERCISE 3 Listen and fill in the missing text. 1. So more are
people get, the better for us because they tend to look for and that don’t consist of any
2. … or CTK bio which is certified natural bio or what it can or cannot . 3. To produce and the
for of the incoming
4. … there are different on its own because the
a you our products.
.
cosmetics and we have to can be a problem because of the .
for different , different for certain and
5. One year there may not be a 6. If you want to happy to
or
that
very of the product
but that’s connected to nature is just there and nowhere else.
in France so you have to go elsewhere. for example then you can
our products, we would be really
EXERCISE 4 Match the following English expressions with their Czech equivalent. 1. Consist of
a) konzervant
8. Species
h) zdroj
2. Preservative
b) sklizeň
9. Harvest
i) skládat se z
3. Organic
c) obsahovat
10. Found
j) pečující o zdraví
4. Ingredient
d) rostlina
11. Supply
k) bio
5. Source
e) prostředí
12. Stick to
l) dodávat
6. Environment
f) založit
13. Contain
m) druh (rostl.)
7. Health conscious
g) držet se čeho
14. Plant
n) ingredience
PHRASE BOOK Use the vocabulary list to develop questions you could ask the speaker in a mock interview. With a partner, take turns being the speaker and the questioner. Role play asking and answering your questions about the importance and impact of using natural products in Czech Republic. AROMATHERAPY
The use of medicinal essential oils and their smells for health purposes.
ESSENTIAL OILS
Highly concentrated plant material that are used for a variety of allopathic purposes.
COSMETIC
A substance that is applied to the body or to the face to improve its appearance.
HEALTH CONSCIOUS
Part of a global movement to be aware of the source of, and the composition of ingredients in natural and man-made products including how the ingredients are grown, how the items are made, what they are assembled with and/or treated by.
ORGANIC
A certified process by which produce is grown without the use of synthetic chemicals such as pesticides and herbicides.
PRESERVATIVE
Natural or synthetic compound that is added to extend the shelf-life of a product.
STICK TO
Idiomatic expression to express perseverance or going forward in spite of obstacles.
EXERCISE 5 GROUP DISCUSSION 1. What does being health conscious mean to you? Are you health conscious? Give examples supporting both the positive and the negative viewpoints. 2. What is beauty? What is natural beauty in a man or a woman? How do you respond to a naturally beautiful person? Can beauty be a quality that is not based on appearance? 3. Have you ever been to a cosmetics salon? If not, what would make you go there? What is your opinion about them? Do you enjoy using beauty-enhancing products? Is there a psychological factor involved in the use of the product? Is there a difference for you in using a product that is organic or natural over other similar products that are non-organic? Are there other reasons to buy organic? 4. How much time do you spend each week using and watching media where you see images of popular or famous people in media or the news? Do you agree that people are obsessed with their appearance nowadays? Deliberate on the pros and cons of other forms of beauty enhancements.
EXERCISE 6 GRAMMAR AND SYNTAX TEST 1. The speaker said, ‘So more health conscious people get, the better for us.’ Correct the grammar. Go back to the script and find other mistakes to correct. 2. What does the following sentence mean? ‘The more I work, the more money I earn. ’ A) Když budu pracovat víc, vydělám peníze. B) Čím víc pracuji, tím víc peněz vydělám. C) Jestli-že budu pracovat, vydělám víc peněz. 3. Make sentences similar to the sentence in italics above. A) more/you/money/the/have, worried/the/more/are/you. B) you/the/harder/study, better/you/job/the/get. C) less/speak/the/you, you/more/hear/the. D) the/are/slimmer/you, better/the/look/you. 4. Use the following vocabulary words and phrases in sentences about the company: consist of, preservative, organic, environment, health conscious, synthetic, strict, aromatherapy, cosmetics, and contain.
BEFORE YOU WATCH EXERCISE 1 1. LAVENDER-LEVANDULE; THYME-TYMIÁN; ROSEMARY-ROZMARÝN; DILL-KOPR; MINT-MÁTA; BASILBAZALKA
AFTER YOU WATCH EXERCISE 2 1. TRUE, 2. FALSE, 3. TRUE, 4. FALSE, 5. FALSE, 6. TRUE, 7. FALSE, 8. TRUE
EXERCISE 3 1. So more health conscious people get, the better for us because they tend to look for cosmetics that are natural and that don’t consist of any synthetics or hard preservatives. 2. … or CTK bio which is certified natural bio or organic cosmetics and we have to stick to very strict rules what it can or cannot contain. 3. To produce natural cosmetics for large companies can be a problem because of the price of the product and the price of the incoming ingredients. 4. … there are different countries for different sources, different materials but that’s connected to nature on its own because the natural environment for certain plants and species is just there and nowhere else. 5. One year there may not be a good harvest in France so you have to go elsewhere. 6. If you want to found a cosmetic salon for example then you can obviously use our products, we would be really happy to supply you our products.
AFTER YOU WATCH EXERCISE 4 1i, 2a, 3k, 4n, 5h, 6e, 7j, 8m, 9b, 10f, 11l, 12g, 13c, 14d
AFTER YOU WATCH EXERCISE 6
1. So THE more health conscious people get, the better for us because they tend to look for cosmetics that ARE natural and that they doesn’t DON’T consist of any synthetics or hard preservatives. To GET good quality you have to source out. You can’t say that the best country is France. France, it may be the best country for lavender, for thyme, for certain essential oils or flower waters but then again, for example, rose is the best quality in Bulgaria and the best quality of Argan oil is from Morocco. SO, there are different countries for different sources, different materials but that’s ARE connected to nature on its THEIR own because the natural environment for certain plants and species is just there and nowhere else. Such as coconut oil, you can’t raise coconut oil in Czech Republic. You have to go to THE Carribean. We usually don’t have the demand for exclusivity because in cosmetic salons the cosmeticians usually like to have a variation VARIETY of certain products to serve the client’s needs.
2. B 3. A) THE MORE MONEY YOU HAVE, THE MORE WORRIED YOU ARE. B) THE HARDER YOU STUDY, THE BETTER JOB YOU GET. C) THE LESS YOU SPEAK, THE MORE YOU HEAR. D) THE SLIMMER YOU ARE, THE BETTER YOU LOOK.
