ABSTRACT
In designing a retail, there are many aspects that need to be considered such as display systems, circulation, atmospheric space, lighting and so on. The facilities were added such as workshops, repairing area and coffee shop to attract visitors and provide their own uniqueness in this design. In the workshop area visitors can participate in various workshops held by studying the style trends of the world and apply on fabrics and shaped such that the more unique and easy to digest. There is also the support facilities that are not so large in scale that photobooth area, where the place was designed white with eclectic decor that clothes are photographed by a visitor more prominent. Furniture that supports the concept and easily removable so required by a retail. In addition to furniture, a retail should pay attention to the lighting because it will greatly affect the goods are displayed. After the various processes of designing the Vintage Concept Store with Pop Eclectic design concept has been applied very suitable for a concept store that carries vintage concepts in its products. Keywords : design, display, eclectic, furniture, retail, vintage.
i
Universitas Kristen Maranatha
ABSTRAK
Dalam mendesain sebuah ritel banyak aspek yang perlu diperhatikan seperti sistem display, sirkulasi, atmosfer ruang, pencahayaan dan sebagainya. Fasilitas yang ditambahkan seperti workshop, area repairing dan coffee shop untuk menarik minat pengunjung dan memberi keunikan sendiri pada perancangan ini. Pada area workshop pengunjung dapat mengikuti berbagai workshop yang diadakan dengan mempelajari style tren dunia dan menerapkannya pada kain-kain dan dibentuk sedemikian rupa sehingga lebih unik dan mudah dicerna. Selain itu juga terdapat fasilitas pendukung yang tidak begitu besar skalanya yaitu area photobooth, dimana tempatnya didesain berwarna putih dengan dekorasi eklektik supaya baju yang difoto oleh pengunjung lebih menonjol. Furnitur yang mendukung konsep dan mudah dipindah-pindah sangat dibutuhkan oleh sebuah ritel. Selain furnitur, sebuah ritel harus memperhatikan pencahayaan karena itu akan sangat berpengaruh terhadap barang yang didisplay. Setelah dilakukan berbagai proses perancangan desain Vintage Concept Store dengan konsep Pop Eclectic desain yang telah diterapkan sangat cocok untuk sebuah concept store yang mengusung konsep vintage pada produknya.
Keywords : desain, display, eklektik, furnitur, ritel, vintage.
ii
Universitas Kristen Maranatha
DAFTAR ISI
PERNYATAAN PUBLIKASI PERNYATAAN HASIL KARYA PRIBADI LEMBAR PENGESAHAN ABSTRAK........................................................................................................i KATA PENGANTAR.....................................................................................iii DAFTAR ISI...................................................................................................vi BAB I 1.1
Latar Belakang Masalah.......................................................................1
1.2
Identifikasi Masalah.............................................................................2
1.3
Ide/Gagasan Perancangan....................................................................2
1.4
Rumusan Masalah................................................................................2
1.5
Tujuan Perancangan.............................................................................3
1.6
Manfaat Perancangan...........................................................................3
1.7
Ruang Lingkup Perancangan...............................................................4
1.8
Sistematika Penulisan..........................................................................4
BAB II 2.1
Concept Store......................................................................................6
2.2
Interior Bergaya Vintage.....................................................................7
2.3
Interior Bergaya Eklektik..................................................................17
2.4
Pengertian Vintage............................................................................19
2.5
Sejarah Dunia Mode di Era Vintage..................................................21
vi
Universitas Kristen Maranatha
2.6
Sejarah Perkembangan Ritel Fashion di Bandung.............................27
2.7
Desain Ritel........................................................................................29
2.8
Ergonomi Ruang Vintage Concept Store...........................................32
BAB III 3.1
Deskripsi Proyek................................................................................37
3.2
Deskripsi Site.....................................................................................37 3.2.1
Analisa Fungsi.......................................................................37
3.2.2
Analisa Site............................................................................38
3.2.3
Analisa Building....................................................................40
3.3
Identifikasi User.................................................................................42
3.4
Flow Activity.....................................................................................43
3.5
Programming.....................................................................................51
3.6
3.7
3.5.1
Tabel Kebutuhan Ruang...................................................51
3.5.2
Zoning & Blocking...............................................................53
3.5.3
Bubble Diagram....................................................................54
Ide Implementasi Konsep Pada Objek Studi....................................55 3.6.1
Penjelasan Tema...................................................................55
3.6.2
Penjelasan Konsep................................................................55
Implementasi Konsep dan Tema......................................................55 3.7.1
Konsep Bentuk.....................................................................55
3.7.2
Konsep Warna......................................................................57
3.7.3
Konsep Material...................................................................59
3.7.4
Konsep Pencahayaan............................................................60
3.7.5
Konsep Penghawaan.............................................................62
vii
Universitas Kristen Maranatha
3.8
Studi Banding...................................................................................63
BAB IV 4.1
4.2
4.3
Ide Implementasi Konsep Pada Objek Studi....................................68 4.1.1
Penjelasan Tema...................................................................68
4.1.2
Penjelasan Konsep................................................................69
Implementasi Konsep dan Tema.......................................................70 4.2.1
Konsep Bentuk......................................................................70
4.2.2
Konsep Warna.......................................................................71
4.2.3
Konsep Material....................................................................72
4.2.4
Konsep Pencahayaan.............................................................73
4.2.5
Konsep Penghawaan..............................................................74
Implementasi Konsep Pada Desain....................................................75 4.3.1
General Plan and Section......................................................75
4.3.2
Denah Khusus........................................................................80
4.3.3
Detail Furnitur........................................................................83
4.3.4
Detail Interior.........................................................................85
4.3.5
Perspektif Vintage Concept Store..........................................87
BAB V 5.1
Simpulan...........................................................................................93
5.2
Saran.................................................................................................94
DAFTAR PUSTAKA LAMPIRAN
viii
Universitas Kristen Maranatha
DAFTAR GAMBAR
Gambar 2.1 Concept Store Gambar 2.2 Concept Store Gambar 2.3 Interior Vintage Retro Gambar 2.4 Interior Vintage Retro Gambar 2.5 Interior Vintage Industrial Gambar 2.6 Vintage Industrial Gambar 2.7 Interior Vintage Country Gambar 2.8 Interior Vintage Country Gambar 2.9 Interior 50’s Gambar 2.10 Interior 50’s Gambar 2.11 Interior 60’s Gambar 2.12 Interior 60’s Gambar 2.13 Interior 60’s Gambar 2.14 Interior 70’s Gambar 2.15 Interior 70’s Gambar 2.16 Interior 70’s Gambar 2.17 Keramik hitam putih tile Gambar 2.18 Contoh dinding retro Gambar 2.19 Pattern fauna Gambar 2.20 Pattern buah-buahan Gambar 2.21 Pattern fauna Gambar 2.22 Pattern buah-buahan Gambar 2.23 Desain Interior Eklektik Gambar 2.24 Desain Interior Eklektik Gambar 2.25 Desain Interior Eklektik Gambar 2.26 Skematik Periode Gaya Vintage Gambar 2.27 Fashion 20’s Gambar 2.28 Fashion 30’s Gambar 2.29 Fashion 40’s Gambar 2.30 Fashion 40’s
ix
Universitas Kristen Maranatha
Gambar 2.31 Fashion 50’s Gambar 2.32 Fashion 50’s Gambar 2.33 Fashion 60’s Gambar 2.34 Fashion 70’s Gambar 2.35 Fashion 70’s Gambar 2.36 Fashion 70’s Gambar 2.37 Jarak Pandang Optimum Gambar 2.38 Ergonomi Display Tinggi Gambar 2.39 Ergonomi Display Pakaian Gambar 2.40 Ergonomi Ruang Ganti Gambar 2.41 Ergonomi Snack Bar Gambar 2.42 Sirkulasi dan Meja Makan Berdua Gambar 2.43 Ergonomi Counter Makan Gambar 2.44 Ergonomi Jalur Sirkulasi antara Stool Gambar 2.45 Ukuran Minimum dan Optimum Meja Makan Gambar 2.46 Ergonomi Meja Makan Gambar 2.47 Ergonomi untuk Pelayan dan Sirkulasi Gambar 2.48 Ergonomi Sirkulasi Waitress Gambar 2.49 Ergonomi Meja untuk Akustik dan Privasi Visual Gambar 3.1 Site Map Gambar 3.2 Fasad Bangunan Gambar 3.3 Hierarki Perusahaan Gambar 3.4 Flow Activity Direksi Gambar 3.5 Flow Activity Manager Gambar 3.6 Flow Activity Staff Admin Gambar 3.7 Flow Activity Staff Accounting Gambar 3.8 Flow Activity Staff Cashier Gambar 3.9 Flow Activity Store Staff Gambar 3.10 Flow Activity Storage Staff Gambar 3.11 Flow Activity Chef Gambar 3.12 Flow Activity Waiter
x
Universitas Kristen Maranatha
Gambar 3.13 Flow Activity Office Boy Gambar 3.14 Flow Activity Security Gambar 3.15 Zoning-Blocking Lt. Dasar Gambar 3.16 Zoning-blocking Lt.1 Gambar 3.17 Zoning-Blocking Lt. 2 Gambar 3.18 Zoning-Blocking Lt. 3 Gambar 3.19 Bubble Diagram Lt. Dasar Gambar 3.20 Bubble Diagram Lt.1 Gambar 3.21 Bubble Diagram Lt.2 Gambar 3.22 Bubble Diagram Lt.3 Gambar 3.23 Bentuk Furniture Retro Gambar 3.24 Bentuk Furniture Retro Gambar 3.25 Bentuk Furniture Retro Gambar 3.26 Bentuk Furniture Retro Gambar 3.27 Bentuk Furniture Retro Gambar 3.28 Bentuk Furniture Retro Gambar 3.29 Bentuk Furniture Retro Gambar 3.30 Bentuk Furniture Retro Gambar 3.31 Contoh Warna Retro 1960-an Gambar 3.32 Contoh Warna Retro 1960-an Gambar 3.33 Contoh Warna Retro 1960-an Gambar 3.34 Material Retro Gambar 3.35 Retro Pattern Gambar 3.36 Material Glossy (Besi) Gambar 3.37 Lampu Retro Gambar 3.38 Lampu Retro Gambar 3.39 Lampu Retro Gambar 3.40 Lampu Retro Gambar 3.41 Lampu Retro Gambar 3.42 Lampu Retro Gambar 3.43 Lampu Retro
xi
Universitas Kristen Maranatha
Gambar 3.44 Lampu Retro Gambar 3.45 Penghawaan Alami Gambar 3.46 Beyond Retro, London Gambar 3.47 Beyond Retro, London Gambar 3.48 Beyond Retro, London Gambar 3.49 Beyond Retro, London Gambar 3.50 Beyond Retro, London Gambar 3.51 Beyond Retro, London Gambar 3.52 Widely Project, Bandung Gambar 3.53 Widely Project, Bandung Gambar 3.54 Widely Project, Bandung Gambar 3.55 Widely Project, Bandung Gambar 3.56 Widely Project, Bandung Gambar 3.57 Widely Project, Bandung Gambar 3.58 Barton’s Bonbonniere Gambar 3.59 Barton’s Bonbonniere Gambar 3.60 Barton’s Bonbonniere Gambar 3.61 Barton’s Bonbonniere
xii
Universitas Kristen Maranatha
