We are bridge between companies and the media
SIT E P RESENTAT ION PRESS ROOM is a website, created by people with years of experience in the field of media, PR and production. Thanks to our knowledge in the field of advertising and promotion, we have decided to create a site that will help companies whose goal is to promote their products, business or service. Simultaneously it is designed for journalists who search and use information for their work (mainly for printed magazines, online magazines and blogs.) You can promote your products, services or your company via PRESS ROOM at minimal cost and in a more efficient way than ever before. First of all, the site represents big data storage – there are pictures, texts, press releases and information on various branches. It can be useful for magazines, online magazines and blogs. The site facilitates direct and controllable communication with the media. It is suitable for all types of companies, no matter if they already have their own PR section or PR agency or if they have just started to think about some kind of promotion. Everyone will find their place on the site, both small and large company.
HOW DOES THE SITE WORK?
Data storage on PRESS ROOM Purchase of the product or service
COMPANY
The entire PRESS ROOM works on the basis of a large photo database. It is divided into two sections – Companies and Media.
Company uploads its logo, pictures, press releases and complete descriptions of their services or products, including pricing.
Media representatives will sign up first using a registration form. When their registration is confirmed by the website operator, they can freely browse the website and download pictures, descriptions, prices, press releases and more information useful for their work for free. All it takes for downloading complete and necessary data is registration and a few mouse clicks.
PRESS ROOM clients therefore gain a chance to publish their information in the media.
END-CUSTOMER
JOURNALISTS
CLIENT
Logos, pictures, videos Press releases
Publication of the data for readers
Downloading data
ADVANTAGES FOR THE MEDIA:
ADVANTAGES FOR THE CLIENT:
Free downloading of pictures = reducing
Direct contact with the media– influence ence
photography costs= saving money Direct contact with the client, opportunity to establish future cooperation in advertising or any other sphere. It makes work of editors easier, simpler and quicker - no more lengthy downloading via FTP, CD or DVD Current and interesting topics covered (St Valentine‘s Day, Easter etc.) Pre-selection of interesting products All the data at one place Rewards and motivational competitions
on your advertisement Hidden advertising with minimal effort ort Regular publication of your vouchers s in the media Saving time on data transfer Selection of advantageous advertising ng campaign Saving money on manufacturing promotional CDs and DVDs Comparing your services with those of other companies Data storage for your clients and graphic aphic editors
At minimal expenses you will be where everyone wants to be. Your materials and promotion will be published by the media. Another advantage is monitoring - you can track interest in your services, products and company. Client can handle his data at the portal whenever he likes independently accessing his folder, or the data can be entered by a PRESS ROOM operator for a surcharge. Other additional service of the site is also taking pictures of products, creating descriptions, press releases and other materials necessary for promotion.
EX A MP L ES OF OUT PUTS IN TH E MEDIA Presentation in printed media ku Pro kamarád přináší v tomto
speciál
LOOK
Značka iBlues limitopředvánočním obdobís motivem vanou edici přívěskůna kovovém ne panenky Josephi potažen černým řetízku, který je Kč. saténem. 2 500
Presentation in online media
náhrdelník, Swarovski,
a Rinaldi,
móda
9 200 Kč
nákrčník, Marin
19 500 Kč
šaty, Karen Millen, 5 850 Kč
ramínek, podprsenka bez , Dessous Dessus 2 390 Kč
Smutková
Správný relax wellness víkendu
Jedinečné vůně svíček
Exkluzivní edice Fatale Pañpuri Femme . je ideálním dárkem hned Můžete si vybrat ých z několika omamn vůní jako např. Kleopa Helena tra, Mata Hari, t Scarlet Trojská nebo Kč, O´Hara. 1 500 www.panpuri.cz.
82 LOOK magazine
1 290 Kč
psaníčko, Cerruti,
Vida
1 199 Kč
panenky Bydlení pro princezna bude
Každá malá ku pro panenky! nadšená z domeč pořídit v síti Jeden takový můžeteskládací, obsaJe obchodů Tchibo. obývací pokoj, huje zařízení pro volně stojící scholožnici, kuchyni, ivé panenky. diště a dvě pohybl 1 000 Kč, cca Cena za 16 dílů www.tchibo.cz.
ová smyslná, květin vůně J´Adore info L´Absolu, Dior, síti o ceně v běžné parfumerií střevíčky, Karen Millen,
NA VEČÍREK 5 330 Kč
a: Barbora Lindex, připravil
KY DÁprR o každého
I mobil a tablet ty Ordning & Reda dro. Všechny produknatelné podle svého jsou snadno rozpoz typického puncu skanjednoduchého stylu,. Cena od 649 Kč, dinávského designu . www.ordning-reda.cz
s Dessus,
kalhotky, Dessou
ilustrační foto:
V obchodě které budou značky Mimou, í. Vybrat doplňky švédské pro vaše nejbližš , povlečení jistě vhodným dárkem nabídky polštářů si můžete z široké lů. Cena od 1 280 Kč, z přírodních materiá www.natynaty.cz.
n Severský desig lní pouzsi zaslouží originá
Foto: archiv firem,
vníky dekoru vé Pro miloNatyN aty naleznete interiéro
připravila: Alice
Dárek v podobě us Resort**** je v hotelu Maxim všechny, kteří milují skvělý nápad pro V ceně balíčku je těla. relax a hýčkání nze, vstup do wellubytování, polope ol, masáže atd. ness, privátní whirpo Kč za osobu, 2 350 Cena balíčku je aximus-resort.cz. více na www.m
Foto: archiv firem,
LOOK
Presentation in printed media
50 LOOK magazine
SERVICE
PRODUCT
PRODUCT
GOA L OF PR ESS ROOM Our goal is to create a website that will represent a virtual bridge between the media and clients. The website will offer better promotion and presentation of products, services and companies. It will set independent communication in the field of advertisement and promotion. It will interconnect people from different branches. It will help to gain new business contacts.
Royal Promotion s.r.o. Legerova 26 120 00 Praha 2 e-mail:
[email protected] www.pressroom.eu, www.pressroom.cz Information on the project Tereza Rabasová
[email protected], tel.: +420 777 667 000 Registration:
[email protected] Information:
[email protected]