FACULTY OF BUSINESS AND ECONOMICS, MENDEL UNIVERSITY BRNO, CZECH REPUBLIC
ENTERPRISE AND COMPETITIVE ENVIRONMENT 16 th Annual International Conference
March 7–8, 2013
ENTERPRISE AND COMPETITIVE ENVIRONMENT
ENTERPRISE AND COMPETITIVE ENVIRONMENT
16 Annual International Conference
16 th Annual International Conference
th
Place:
Jiří Devát
Mendel University in Brno,
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General CEO of Cisco Czech Republic
Faculty of Business and Economics,
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Previously: Microsoft, Czech Airlines, Scitec Australia, THEMOS System Partner, etc.
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Swinburne University of Technology in Melbourne
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Prague
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Czech Republic
Zemědělská 1, Block Q, Plenary Room Q01 Thursday, 7th March 2013: REGISTRATION OF PARTICIPANTS: 8:00 – 9:50 Foyer, Building Q, Ground floor
PLENARY SESSION 10:00 – 12:15, Room Q01, Building Q, Ground floor •
Welcoming Remarks: Prof. Jana Stávková (Dean, Mendel University)
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Professor Milan Sojka Award and Tomáš Kotrba Award: Assoc.Prof. Danuše Nerudová (Vice Dean, Mendel University)
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Keynote Address: Jiří Devát, Václav Sochor, Tomáš Sedláček
LUNCH
Václav Sochor •
Editor in chief of Marketing & Media
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Previously: BBC, Strategie, Czech Radio, Z1, Czech Television, TV Nova, Prague International Advertising Festival,
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Charles University in Prague
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Prague
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Czech Republic
12:15 – 13:30 Foyer, Building Q, Ground floor CONFERENCE SESSIONS 13:30 – 15:00 COFFEE BREAK
Tomáš Sedláček
15:00 – 15:30 Foyer, Building Q, Ground floor
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Economist, Macroeconomic strategist at ČSOB, writer, teacher
CONFERENCE SESSIONS
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Previously: Counselor of Czech President and Minister of Finance, National Economic Council in Prague,
SOCIAL RECEPTION
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Charles University in Prague
18:00 Departure with guides from the building Q to the Avanti Hotel
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Prague
18:30 – 23:30 Social reception – Avanti Hotel
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Czech Republic
15:30 – 17:30
ENTERPRISE AND COMPETITIVE ENVIRONMENT
ENTERPRISE AND COMPETITIVE ENVIRONMENT
16 Annual International Conference
16 th Annual International Conference
th
Friday, 8th March, 2013:
Session: New Trends in Business Economics and Finance
Sessions 9:00 – 10:30
Chair of the Session: Michaela Beranová, Jan Vavřina
10:30 – 11:00 Foyer, Building Q, Ground floor
Language: English
Sessions 11:00 – 12:00
Author
Theme
Lunch
Pankaj Kumar Gupta, Jasjit Bhatia
Investment Sensitivity and Managerial Decision Making Behaviour of Indian Firms
Zuzana Křížová, Jaroslav Sedláček, Eva Hýblová
Analysis of Mergers in Selected Countries in Central and Eastern Europe
Jaroslav Belás, Lubor Homolka
Development of Customer Satisfaction in the Banking Sector of Slovakia in the Turbulent Economic Environment.
Zuzana Svitálková
Evaluation of Bank Efficiency in Selected Countries in EU
Jana Erina and Natalja Lace
The New Banking Business Model Based on Ecosystem
Mara Del Baldo
Corporate Social Responsibility in Italian Family Firms: Back to Values, Family and Territory
12:30 – 13:30 Foyer, Building Q, Ground floor
SOCIAL RECEPTION DETAILS AVANTI Hotel, Střední 61, 602 00 Brno GPS : 49°12’46.714”N, 16°36’16.531”E Connection:
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Bus 67 from Schodová (bus stop is situated approx. 300 meters from school down the hill) to NC Královo Pole (Shopping center). Get off at bus stop Sportovní. Duration is approx 10 minutes, It is also possible to take a walk directly from school (approx 15 minutes).
Marcela Basovníková, Economic Performance of Czech Business Entities in Context Eva Abramuszkinová Pavof the Corporate Social Responsibilities´ Implementation líková, Jan Vavřina
Source: www.mapy.cz
Kamila Růžičková
Valuation of Agricultural Enterprises in the Czech Republic: The Income Approach
Jana Lososová, Radek Zdeněk, Daniel Kopta
Differences in the Land Rent between EU Countries
Lubor Lacina, Jan Vavřina
The Impact of Financial and Economic Crisis on Business Sector in Selected Eurozone Member Countries
Anastasia Petlina
Trends of the European Mortgage Market
Zdeněk Konečný
Corporate Life Cycle and its Impact on the Items Influencing Cash Flow
Zlata Kovtun
Differences between Affecting of Financial Crisis on Russian and European Credit Supply of Commercial Banks.
Radim Gottwald
Value at Risk Model Application to Stocks from the Prague Stock Exchange
15:30 - 17:30
•
Time
13:30 - 15:00
Coffee break
Thursday, 7th March (Q35)
ENTERPRISE AND COMPETITIVE ENVIRONMENT
ENTERPRISE AND COMPETITIVE ENVIRONMENT
16 Annual International Conference
16 th Annual International Conference
th
Session: New Trends in Business Economics and Finance
Session: Czech Economy in the Integration Processes / Global Competitive Environment
Friday, 8th March (Department of Business Economics Meeting Room, 6.01)
Thursday, 7th March (Q33)
Chair of the Session: Michaela Beranová, Jan Vavřina
Chair of the Session: Svatopluk Kapounek, Petr Rozmahel
Language: English
Language: English
Petr Zeman
High-Frequency Data and the Effectiveness of the Spot Exchange Rate EUR / USD
Time
Logistic Regression as an Approach for the Financial Distress Classification in Agribusiness
Radek Zdeněk
Prediction of Farms' Financial Distress
Jiří Hřebíček, Oldřich Trenz, Eliška Vernerová
Optimal Set of Agri-Environmental Indicators for Agricultural Sector of Czech Republic
Pavla Vodová
Liquidity Scenario Analysis in the Czech Banking Sector
Konstantin Chernavsky
Using Alternative Approaches for Diagnostics of Financial Capacity of Enterprise Under Competitive Environment
Reinhard Ematinger, Sandra Schulze
Accelerating Transformational Innovation with Business Design
Oldřich Šoba, Martin Macholán
Active and Passive Stock Investment Strategy in the Selected World Stock Markets
Pavlína Pinková, Sylvie Inter- and Intra-Industry Variations of Capital Structure in the Riederová Czech Manufacturing Industry Monika Garguláková, Jaroslav Belás
Stress Testing of Company Financial Performance
Daniel Kopta
Impact of the Structure of Agricultural Production to the Financial Health of Farms
Jakub Tabas, Michaela Beranová
Comparative Base of Simplified Financial Plan for Determination Innovations´ Economic Effect in Small and Medium-Sized Enterpris
Michaela Beranová
The Problem of Accounting Methods in Connection to Company Valuation
Katarzyna Sieradzka
Innovativeness of Enterprises in Poland
11:00 - 12:30
Jan Vavřina, David Hampel, Jitka Janová
9:00 - 10:30
Jiří Omelka, Michaela Comparison of the Models of Financial Distress Prediction Beranová, Jakub Tabas
Author
Theme
Jana Soukopová, Eduard Bakoš
Economic Potential and its Impact on Competiveness of Regions in the Czech Republic
Peter Huber
Does Liberalization of Migration Improve the Skill Structure of Migrants?
Jana Soukopová, Ivan Malý, Jiří Hřebíček
Competitive Environment in Waste Management and its Impact on Municipal Expenditures
Milan Hnátek, Jarmila Šebestová
An Overview of Approaches to Family Business: What Can Learn Czech and Turkish Entrepreneurs from Each Other?
Lea Kubíčková
Risk Factors in the Process of Internationalization of SMEs
Aleksandra Mihnenoka, Maija Senfelde
How Structural Changes Impact on the Development of Knowledge Based Economy?
Alena Melicharová
The Role of the Income Effects in Households Consumption Analysis
Pavel Syrovátka
Analysis of Supply Side on the Czech Market with Wheat
Svatopluk Kapounek, Radka Martináková
Economic Sentiment Indicator and its Information Capability in the Czech Republic
Nikola Najman, Petr Rozmahel
Business Cycle Coherence and Clustering in EU Countries
Klára Plecitá, Ladislava Grochová, Luboš Střelec
Current Account Imbalances in the Euro Area
Ladislava Grochová, Klára Plecitá, Luboš Střelec
On Internal and External Macroeconomic Imbalances and Competitiveness
Pavlína Balcarová
Competitiveness in South-east European Countries
Time
13:30 - 15:00
Theme
15:30 - 17:30
Author
ENTERPRISE AND COMPETITIVE ENVIRONMENT
ENTERPRISE AND COMPETITIVE ENVIRONMENT
16 Annual International Conference
16 th Annual International Conference
th
Session: Accounting, Taxes and Finance in the Global Environment Thursday, 7th March (Q23)
Session: Czech Economy in the Integration Processes / Global Competitive Environment
Chair of the Session: Hana Bohušová
Friday, 8th March (Department of Finance Meeting Room, 4.74)
Language: English
Theme
Ladislava Grochová, Luděk Kouba
The Challenges to the Welfare State from the Prospect of New EU Member States
Petr Toman
State Support of Venture Capital in the V4 Countries
Pavel Breinek, Jitka Dušková
The Growth Policy in the Czech Republic
Ales Franc
Immigrants in the Czech Labour Market
Tomáš Krištofóry
Hayek v. Keynes Discussion in Context of the History of Economic Thought
Marcel Ševela
Factor Movement Theory of International Trade: Case of the Czech Republic
Time
9:00 - 12:30
Author
Author
Theme
Leoš Vítek, Jan Pavel
Impact of Taxes on Redistribution in the Czech Republic
Irena Szarowská
Shift in Tax Burden and its Impact on Economic Growth in the European Union
Karel Brychta and Pavel Svirák
International Taxation of Dividends – a Comparative Study
Monika Grebíková
Tax Burden in the European Union: a Comparative Study
Pavel Svirák, Karel Brychta
International Taxation of Incomes and Exchange of Information
Zita Drábková
The Potential to Reduce the Risk of Manipulation of Financial Statements Using the Identification Models of Creative Accounting
Danuše Nerudová
Taxing of Financial Sector as Possible Own Resource of EU Budget
Jan Široký, Jolana Kvíčalová
Quantification of Factors Influencing the Difference in Household Income in the Czech Republic
Petr David, Milan Křápek
Solution of the Issue of Older Motor Vehicles and Other Aspects of Environmental Tax in the Czech Republic
Veronika Solilová
Practical Application of Art. 9 OECD Model Convention: the Czech Republic
Time
13:30 - 15:00
Language: English
Pavel Semerád, Sebastian Czech and Austrian Fuel Markets: Are There Any Possibilities of Pfeiffer Excise Duty Fraud? Miloš Grásgruber, Milena Otavová, Pavel Semerád
Effects of Application of the Reverse Charge VAT
Veronika Sobotková
Are the Tendencies of the Race to the Bottom Real in the European Union?
Jan Pavel
Comparison of Efficiency of Public Procurement Organized by Public Sector and Local Monopolies
Jana Vrtalová
Effects of Exercise Švarcsystem in Selected Sports to Employers, Employees and State
Patrizia Gazzola, Stefano Amelio
The Other Comprehensive Income in Turbulent Time
Miroslava Vlčková
Using the AHP Method in Quantifying the Quality of Accounting Data
15:30 - 17:30
Chair of the Session: Svatopluk Kapounek, Petr Rozmahel
ENTERPRISE AND COMPETITIVE ENVIRONMENT
ENTERPRISE AND COMPETITIVE ENVIRONMENT
16 th Annual International Conference
16 th Annual International Conference
Session: Marketing, Trade and Tourism
Session: Accounting, Taxes and Finance in the Global Environment
Thursday, 7th March (Q13)
Friday, 8th March (Department of Finance and Accounting Meeting Room, 3.76)
Chair of the Session: Lea Kubíčková, Ladislav Stejskal
Chair of the Session: Hana Bohušová
Language: English
Emission Allowances - Financial and Accounting View
Martin Štefko
Pyramid Analysis of Debts for Municipalities
Jaroslav Sedláček, Petr Valouch, Alois Konečný
Synergistic Motives and Economic Success of Mergers Czech Companies
Natalia Mokhova, Marek Zinecker
The Determinants of Capital Structure: the Evidence from the European Union
Gerrit Kaufhold
Benefit and Cost of IFRS for SMEs Implementation in Germany
Xiaosong Zheng
A Credit Policy Study of Chinese Commercial Banks on Small And Medium-Sized Enterprises
Hans-Guenther Barth
Repurchase Obligations in the Annual Statutory Financial Statements of German Car Dealerships
Darina Saxunová
Stock Options as a Tool for Employees or Directors’ Compensation in the Competitive Environment of Corporations.
Martin Širůček
Impact of Money Supply on Stock Bubbles
Lucie Bartůňková
The Influence of the New Methodology of Lease Reporting on Small and Medium Enterprises
Jana Gláserová, Eva Vávrová
Accounting and Tax Implications of the Creation and Use of Technical Provisions of Commercial Insurance Companies
Hana Bohušová, Patrik Svoboda
Convergence of IFRS and US GAAP in the Field of Lease: the New Methodological Approaches for Lessor Operating Lease Reporting
Author
Theme
Ľubica Kubicová, Ľudmila Nagyová
Comparison and Modeling of Households Food Expenditures in Slovakia with Regard to the Economic Status and Job Position of the
Dana Skálová, Jana Stávková, Veronika Antošová
Chances in Consumer Behaviour of Household in the Czech Republic in the Years 2007 to 2011
Jana Stávková, Martin Souček, Naďa Birčiaková
Income Situation of Households as an Indicator of Social Status
Veronika Antošová, Jana Stávková, Dana Skálová, Naďa Birčiaková
Development and Subsequent Comparison of the Cost of Living in Different Social Groups in Czech Republic
Dagmar Lesáková
Shopping Decisions of Senior Consumers
Adriana Pelikánová, Ľudmila Nagyová, Martina Hanová
Effect of Advertisment Expenses on the State Economic Growth
Lenka Procházková, Miroslav Radiměřský
The Economic Performance of Regions in the Czech Republic
Jitka Kalábová, Stanislav Mokrý, Jana Turčínková
Regional Differences of Consumer Preferences when Shopping for Regional Products
Šárka Stojarová
The Development and the Comparison of Cultural Dimensions of Selected Countries with Regard to their Use in Marketing
Martin Souček, Ondřej Dufek
Word-of-Mouth Marketing and Social Networks
Oldřich Tvrdoň, Šárka Stojarová
The Using of Marketing Tools in the Bakery Industry
Martin Prokeš
The Development of Wine Tourism in South Moravia
Time
13:30 - 15:00
Jaroslav Svoboda
Time
9:00 - 10:30
Theme
11:00 - 12:30
Author
15:30 - 17:30
Language: English
16 Annual International Conference
16 th Annual International Conference
Session: Marketing, Trade and Tourism
Session: Enterprise in Legal and Social Environment
Friday, 8 March (Department of Marketing Meeting Room, 3.57)
Thursday, 7th March (Q25)
Chair of the Session: Ladislav Stejskal
Chair of the Session: Jana Mikušová, Eva Abramuszkinová Pavlíková
Language: English
Language: English
th
Author
Theme
Karolina Ratajczyk, Anna Staszewska
Time
Theme
Tourist Promotion of the Region Through the Use of Traditional Silesian Cuisine
Martina Urbanová, Jana Dundelová, Daniela Dvořáková
Values and Entrepreneurship
Stanislav Mokrý
Concept of Perceptual Carrying Capacity and its Use in the Creation of Promotional Materials of Tourist Destination
Pavel Grebeníček, Oldřich Hájek, Lenka Smékalová, Lukáš Danko
Support of Business and Innovations in Strategic Planning of Regional Development in Legal Environment of the Czech Republic
Michał Żemła
Destination Brand Licencing - the Case of Porta Lubavia Brand
Kateřina Ryglová, Ida Vajčnerová, Jakub Šácha
Approaches to Quality Management in Hotel Industry
Lenka Smékalová, Pavel Bednář, Oldřich Hájek, Jiří Novosák, Lukáš Danko
Competitive Region in the Knowledge Economy: Development and Regional Disparities of Creative Industries in the Czech Republic
Peter Thijs
Barbora Antonová
Crisis and Accommodation Facilities in the Olomouc Region
Economic and Social Potential of Family-Supporting Services, Limits and Challenges
Ida Vajčnerová, Kateřina Ryglová, Jakub Šácha
Key Business Restart Drivers in Slovakia
The Impact of Factors Influencing Destination Quality on Overall Customer Satisfaction
Anna Pilková, Marian Holienka Eleonora Marišová, Zuzana Ilková, Tomáš Malatinec, Eva Lazarová
Assessment of the State Administration Effectiveness in the Field of Small Business in Slovakia
Martina Krásnická
Legal and Economic Aspects of the Deeper Economic Integration in the Czech Republic
Marta Uhlířová
Legal Aspects of the Crimes Committed in Insolvency Proceedings - Comparison of Czech and Austrian legislation
Rudolf Hrubý
New Challenges in Public Procurement
Zdeněk Strnad
Bankruptcy – Victory or Loss?
Hana Kelblová
Right to Privacy and Some Methods of Direct Marketing
Jarmila Pokorná, Eva Večerková
Trade Name versus Domain
Eva Daniela Růžičková
Limited Liability Company according to the New Act on Commercial Corporations
Blahoslav Rozbořil, Eva Abramuszkinová Pavlíková
Dialogical Art as a Challenge for Competitive Environment
9:00 - 12:30
Author
Time
13:30 - 15:00
ENTERPRISE AND COMPETITIVE ENVIRONMENT
th
15:30 - 17:30
ENTERPRISE AND COMPETITIVE ENVIRONMENT
16 Annual International Conference
16 th Annual International Conference
Session: Enterprise in Legal and Social Environment
Session: Quantitative Methods in Business
Friday, 8 March (Department of Law and Social Sciences Meeting Room, 6.19)
Thursday, 7th March (Q38)
Chair of the Session: Jana Mikušová, Eva Abramuszkinová Pavlíková
Chair of the Session: Václav Adamec, David Hampel
Language: English
Language: English
th
Author
Theme
Jana Mikušová
Time
Theme
EU Courts' Review of Decisions Imposing Fines in EU State Aids Cases
Stanislav Sendek
Quantifying the eHealth ICT Project in the Slovak Republic
Daniela Dvořáková
Regulation of Lobbying in the European Union and Czech Republic: Institutional Constraints and Opportunities
Iveta Řepková, Daniel Stavárek
Relationship between Competition and Efficiency in the Czech Banking Industry
Michaela Poremská, Bohumil Vítek
Network Structure of Relations in Business Environment of Public Procurement
Jaroslav Belás, Eva Cipovová
Techniques for Credit Risk Lowering a their Impact on the Capital Requirement of the Commercial Bank
Radek Jurčík
Collaborative Defence Procurement in the European Union and in the Czech Republic
Jiří Hřebíček, Jiří Kalina, Jana Soukopová
Integrated Economic Model of Waste Management: Case Study of South Moravia Region
Eva Žatecká
Selected Aspects of the Criminal Liability of Legal Persons
Zuzana Richterková, Petr Koráb
What is the True Effect of Insurance Activity on Economic Growth? A Meta-regression Analysis
Věra Kalvodová
Legal Persons and Penal Law - Principles of Sentencing
Kateřina Myšková, David Hampel, Anna Dobešová
Impulse-Response Analysis of Monetary Policy - Visegrad Group Countries case
Daniela Světlíková
Impact of the Article 318 of the Labor Code on Trade Business
Jana Mervartová
Illegal Employment
Luboš Střelec, Václav Adamec
Exploration into Power of Serial Correlation Tests and Homogeneity Tests
Martin Janků
Violation of the Preemption Right and its Legal Consequences
Martina Zámková, Veronika Blašková
Factors Affecting Students' Attitude Towards Introduction of Tuition Fees for Higher Education in the Czech Republic
Dana Zapletalová
The Ownership and Ownership Right
Radka MacGregor Pelikánová
Internet my Dearest, what Type of European Integration is the Clearest …
Petr Zach, Pavel Kolman, Josef Holoubek
Developing of E-learning Applications for Graph Theory Problems.
Bohumila Salachová, Bohumil Vítek
Interpretation of European Law, Selected Issues
Václav Klepáč, Petr Kříž, David Hampel
Real Option Analysis in the Engineering Company Practice
Jana Dudová, Jan Duda
The Influence of Environment and Human Rights in the Business - the Concept of Public Health
Jana Dundelová
Issues of Environmental (Ir)Responsibility
11:00 - 12:30
9:00 - 10:30
Author
Time
13:30 - 15:00
ENTERPRISE AND COMPETITIVE ENVIRONMENT
th
15:30 - 17:30
ENTERPRISE AND COMPETITIVE ENVIRONMENT
16 Annual International Conference
16 th Annual International Conference
Session: Management in Competitive Environment
Session: Management in Competitive Environment
Thursday, 7th March (Q22)
Friday 8th March (Department of Management Meeting Room, 5.16)
Chair of the Session: Helena Chládková, Hana Stojanová
Chair of the Session: Helena Chládková, Hana Stojanová
Language: English
Language: English Theme
Jan Hron, Tomáš Macák
Time
Author
Theme
Application of Design of Experiments to Welding Process of Food Packaging
Erika Pluskalová
The Place of Taboos in Work-Team Communication
Avinash Mulky
Corporate Social Responsibility in 100 Largest Indian Companies- An Analysis of Website Communication
Renata Skýpalová
The Role of the State in Launching Social Responsibility in Small and Medium Enterprises
Marie Duspivová, Růžena Krninská
Human Resources Management Within the Process Management in Small and Medium-Sized Enterprises
Lenka Rabeková
New Adaptive Methods of Knowledge Management
Monika Švárová, Jaroslav Vrchota
Comparing the Level of Strategic Management in Small and Medium-Sized Enterprises
Zuzana Danišková
The Limits of Corporate Social Responsibility Approach
Peter Gál, Miloš Mrva, Matej Meško
Heuristics, Biases and Traps in Managerial Decision Making
Jiří Duda, Lenka Žůrková
Costs of Employee Turnover
Jarmila Šebestová, Kateřina Nowáková
Dynamic Strategy and Sustainable Business Development: Lessons Learned from Crisis
Helena Hejmalová
The Strategic Importance of the Wine-Making Branch in the South Moravian Region
Monika Chobotová
Using of Dynamic Strategy Model in Innovation Process
Hana Stojanová
Šárka Zapletalová
The Global Approach to the Internationalization of Entrepreneurial Activities of the Czech Entrepreneurial Subjects
The Disparity of Czech Labour Market at the Segment of University Graduates as the Challenge for the Development of Human Resources
Andrea Hrdličková
Property Rights, Ownership and Ownership Law within the New Codification of the Private Law
13:30 - 15:00
Author
The Analysis of Selected CRM Solutions and Profit per Employee
Anna ZabłockaKluczka
Specific Immunity of the Organization
Sylvie Gurská, Adriana Válová
Corporate Social Responsibility in Mining Industry
Mohieddin Almanae
Organizational Environment and its Effect on Performance and Job Satisfaction of Employees and Customers Satisfaction
Tomáš Pyšný, Andrea Hrdličková
Quality Management Principles in Contemporary Management
Zuzana Chvátalová, Ivana Šimberová
Analysis and Categorization of ESG Indicators for Measuring Enterprise Performance
New Managerial Approaches Application in the State Administration
Jozef Hvorecký
Design of Tacit Knowledge Managment
Tomáš Pyšný, Marian Charvát, Andrea Hrdličková
Radka Šperková, Helena Hejmalová
Attractiveness of the Wine-Production Sector in the Czech Republic
Helena Chládková
Success Factors of Agricultural Company
Emil Svoboda
Economic Crisis in Business Management and Possibilities of their Solving
Tomasz Norek
The Effectiveness of Innovative Processes Implemented by the SME Companies. Presentation of the Results of Empirical Research
Frerich-Weers Bremer
What about to be Agile – (R)evolution in Project Management
15:30 - 17:30
Jan Němeček
Time
9:00 - 10:30
ENTERPRISE AND COMPETITIVE ENVIRONMENT
th
11:00 - 12:30
ENTERPRISE AND COMPETITIVE ENVIRONMENT
16 Annual International Conference
16 th Annual International Conference
Session: IS/ICT and Competitiveness of Enterprises
Session: IS/ICT and Competitiveness of Enterprises
Thursday, 7th March (Q15)
Friday, 8th March (Department of Informatics Meeting Room, 2.52)
Chair of the Session: Ivana Rábová, David Procházka
Chair of the Session: Ivana Rábová, David Procházka
Language: English
Language: English
Jan Němeček
Search Engine Optimization as a Competitive Advantage for Universities
Michal Munk, Martin Drlik, Peter Švec, Jozef Kapusta, Anna Pilková
Modelling of Domestic and Foreign Visitors' Behaviour at Commercial Bank Website during the Recent Financial Crisis
Peter Švec, Jozef Kapusta, Michal Munk, Martin Drlik, Anna Pilková
Data Pre-processing for Web Log Mining: Case Study of Commercial Bank Website Usage Analysis
Peter Sprongl
Gaining Competitive Advantage by the Use of Business Analytics
Michal Hodinka, Michael Štencl, Jiří Hřebíček, Oldřich Trenz
Business Intelligence in Environmental Reporting Powered by XBRL
Jaroslava Klegová, Ivana Rábová
Enterprise Content Management in the Cloud
Zuzana Priščáková, Ivana Rábová, Aba Teleki
An Accessibility Solution of Cloud Computing by Solar Energy
Pavel Turčínek, Arnošt Motyčka
Knowledge Discovery over Consumers’ Behaviour
František Dařena, Radek Tesař, Michal Košíček, Roman Malo
Electronic Supply Chain Management Module as a Part of an Enterprise Information System
František Dařena, Filip Vaníček
Automated Tracking Information on the Web for Competitive Intelligence
Time
13:30 - 15:00
Theme
15:30 - 17:30
Author
Author
Theme
Jan Přichystal
Use of Business Intelligence Technologies in Environment of Small and Medium-Sized Enterprises
Jiří Brázdil, Jiří Šťastný
The Modification of the Universal Style Sheet Language Environment for the Business Use
Jiří Lýsek, Jiří Šťastný
Classification of Economic Data into Multiple Classes by Means of Evolutionary Methods
Milan Mišovič, Ivana Rábová
Classical Process Diagrams and SOA
Tomáš Foltýnek, Jiří Rybička
Training of Academic Writing: Improving Competitiveness of Czech Universities
Jiří Fejfar, Jiří Šťastný, Martin Pokorný, Jiří Balej, Petr Zach
Analysis of Sound Data Streamed Over the Network
David Procházka, Jaromír Landa, Tomáš Koubek, Vít Ondroušek
Mainstreaming Gesture Based Interfaces
Tomáš Koubek, David Procházka, Jiří Šťastný
Augmented Reality Services
Jaromir Landa, David Prochazka, Jiri Stastny
Point Cloud Processing for Smart Systems
Time
9:00 - 10:30
ENTERPRISE AND COMPETITIVE ENVIRONMENT
th
11:00 - 12:30
ENTERPRISE AND COMPETITIVE ENVIRONMENT
ENTERPRISE AND COMPETITIVE ENVIRONMENT
ENTERPRISE AND COMPETITIVE ENVIRONMENT
16 Annual International Conference
16 th Annual International Conference
th
Surname
Name
Contact
Surname
Name
Contact
Gurská
[email protected]
Eva
Abramuszkinová Pavlíková
[email protected]
Sylvie
Mohieddin
Almanae
[email protected]
David
Hampel
[email protected]
Barbora
Antonová
[email protected]
Helena
Hejmalová
[email protected]
Veronika
Antošová
[email protected]
Milan
Hnátek
[email protected]
Hodinka
[email protected]
Pavlína
Balcarová
[email protected]
Michal
Hans-G.
Barth
[email protected]
Lubor
Homolka
[email protected]
Lucie
Bartůňková
[email protected]
Peter
Huber
[email protected]
Hrdličková
[email protected]
Marcela
Basovníková
[email protected]
Andrea
Michaela
Beranová
[email protected]
Rudolf
Hrubý
[email protected]
Hana
Bohušová
[email protected]
Jiří
Hřebíček
[email protected]
Hvorecký
[email protected]
Jiří
Brázdil
[email protected]
Jozef
Pavel
Breinek
[email protected]
Konstantin
Chernavsky
[email protected]
Frerich-Weers
Bremer
[email protected]
Helena
Chládková
[email protected]
Chobotová
[email protected]
Karel
Brychta
[email protected]
Monika
Eva
Cipovová
[email protected]
Zuzana
Chvátalová
[email protected]
Zuzana
Danišková
[email protected]
Martin
Janků
[email protected]
František
Dařena
[email protected]
Radek
Jurčík
[email protected]
Kalábová
[email protected]
Petr
David
[email protected]
Jitka
Zita
Drábková
[email protected]
Věra
Kalvodová
[email protected]
Jiří
Duda
[email protected]
Svatopluk
Kapounek
[email protected]
Kaufhold
[email protected]
Jana
Dudová
[email protected]
Gerrit
Jana
Dundelová
[email protected]
Hana
Kelblová
[email protected]
Daniela
Dvořáková
[email protected]
Jaroslava
Klegová
[email protected]
Kolman
[email protected]
Reinhard
Ematinger
[email protected]
Pavel
Jana
Erina
[email protected]
Zdeněk
Konečný
[email protected]
Jiří
Fejfar
[email protected]
Daniel
Kopta
[email protected]
Tomáš
Foltýnek
[email protected]
Tomáš
Koubek
[email protected]
Kovtun
[email protected]
Aleš
Franc
[email protected]
Zlata
Monika
Garguláková
[email protected]
Martina
Krásnická
[email protected]
Patrizia
Gazzola
[email protected]
Tomáš
Krištofóry
[email protected]
Krninská
[email protected]
Jana
Gláserová
[email protected]
Růžena
Radim
Gottwald
[email protected]
Zuzana
Křížová
[email protected]
Miloš
Grásgruber
[email protected]
Lea
Kubíčková
[email protected]
Kubicová
[email protected]
Monika
Grebíková
[email protected]
Ľubica
Ladislava
Grochová
[email protected]
Jolana
Kvíčalová
[email protected]
Pankaj Kumar
Gupta
[email protected]
Jaromir
Landa
[email protected]
ENTERPRISE AND COMPETITIVE ENVIRONMENT
ENTERPRISE AND COMPETITIVE ENVIRONMENT
16 Annual International Conference
16 th Annual International Conference
th
Surname
Name
Contact
Surname
Name
Contact
Dagmar
Lesáková
[email protected]
Jan
Přichystal
[email protected]
Jana
Lososová
[email protected]
Lenka
Rabeková
[email protected]
Jiří
Lýsek
[email protected]
Karolina
Ratajczyk
[email protected]
Tomas
Macak
[email protected]
Zuzana
Richterková
[email protected]
Radka
MacGregor Pelikánová
[email protected]
Petr
Rozmahel
[email protected]
Mara
Del Baldo
[email protected]
Kamila
Růžičková
[email protected]
Eleonora
Marišová
[email protected]
Eva Daniela
Růžičková
[email protected]
Alena
Melicharová
[email protected]
Kateřina
Ryglová
[email protected]
Jana
Mervartová
[email protected]
Iveta
Řepková
[email protected]
Aleksandra
Mihnenoka
[email protected]
Bohumila
Salachová
[email protected]
Jana
Mikušová
[email protected]
Darina
Saxunová
[email protected]
Milan
Mišovič
[email protected]
Jaroslav
Sedláček
[email protected]
Natalia
Mokhova
[email protected]
Pavel
Semerád
[email protected]
Stanislav
Mokry
[email protected]
Stanislav
Sendek
[email protected]
Miloš
Mrva
[email protected]
Katarzyna
Sieradzka
[email protected]
Avinash
Mulky
[email protected]
Dana
Skálová
[email protected]
Michal
Munk
[email protected]
Renata
Skýpalová
[email protected]
Kateřina
Myšková
[email protected]
Veronika
Sobotková
[email protected]
Ľudmila
Nagyová
[email protected]
Veronika
Solilová
[email protected]
Jan
Němeček
[email protected]
Martin
Souček
[email protected]
Danuše
Nerudová
[email protected]
Jana
Soukopová
[email protected]
Tomasz
Norek
[email protected]
Peter
Sprongl
[email protected]
Jiří
Omelka
[email protected]
Lenka
Smékalová
[email protected]
Jan
Pavel
[email protected]
Jana
Stávková
[email protected]
Pavel
Grebeníček
[email protected]
Hana
Stojanová
[email protected]
Anastasia
Petlina
[email protected]
Šárka
Stojarová
[email protected]
Petr
Zeman
[email protected]
Zdeněk
Strnad
[email protected]
Anna
Pilková
[email protected]
Luboš
Střelec
[email protected]
Pavlína
Pinková
[email protected]
Peter
Švec
[email protected]
Klára
Plecitá
[email protected]
Daniela
Světlíková
[email protected]
Erika
Pluskalová
[email protected]
Pavel
Svirák
[email protected]
Michaela
Poremská
[email protected]
Zuzana
Svitalkova
[email protected]
Zuzana
Priščáková
[email protected]
Jaroslav
Svoboda
[email protected]
David
Procházka
[email protected]
Emil
Svoboda
[email protected]
Lenka
Procházková
[email protected]
Pavel
Syrovátka
[email protected]
Martin
Prokeš
[email protected]
Irena
Szarowská
[email protected]
ENTERPRISE AND COMPETITIVE ENVIRONMENT
ENTERPRISE AND COMPETITIVE ENVIRONMENT
16 Annual International Conference
16 th Annual International Conference
th
Surname
Name
Contact
Jarmila
Šebestová
[email protected]
Marcel
Ševela
[email protected]
Jan
Široký
[email protected]
Martin
Širůček
[email protected]
Oldřich
Šoba
[email protected]
Radka
Šperková
[email protected]
Martin
Štefko
[email protected]
Monika
Švárová
[email protected]
Jakub
Tabas
[email protected]
Peter
Thijs
[email protected]
Petr
Toman
[email protected]
Pavel
Turčínek
[email protected]
Oldřich
Tvrdoň
[email protected]
Marta
Uhlířová
[email protected]
Ida
Vajčnerova
[email protected]
Jan
Vavřina
[email protected]
Eva
Večerková
[email protected]
Leos
Vitek
[email protected]
Miroslava
Vlčková
[email protected]
Pavla
Vodová
[email protected]
Jana
Vrtalová
[email protected]
Tomáš
Pyšný
[email protected]
Anna
Zabłocka-Kluczka
[email protected]
Martina
Zámková
[email protected]
Šárka
Zapletalová
[email protected]
Dana
Zapletalová
[email protected]
Radek
Zdeněk
[email protected]
Michał
Żemła
[email protected]
Xiaosong
Zheng
[email protected]
Eva
Žatecká
[email protected]
Conference Scientific Committee Prof.
Jana Stávková
Dr.
Pavel Tomšík
Assoc. Prof.
Prof. Assoc. Prof.
Danuše Nerudová
Prof.
Peter Huber Pavel Žufan
Jarko Fidrmuc
Conference Organisation Committee Danuše Nerudová
David Procházka
Lucie Kamenická
Petr Rozmahel
Silvie Klapalová
Jiří Urbánek
FACULTY OF BUSINESS AND ECONOMICS, MENDEL UNIVERSITY BRNO, CZECH REPUBLIC
ENTERPRISE AND COMPETITIVE ENVIRONMENT 16 th Annual International Conference
March 7–8, 2013
Faculty of Business and Economics Mendel University in Brno Zemědělská 1 613 00 Brno Czech Republic