Augmented Reality as a Game Changer

Augmented Reality as a Game Changer Putting Augmented Reality to work, TWNKLS.com © 2015 twnkls | augmented reality

13 oktober 2015 Smart Maintenance

http://www.smc-congres.nl/

Gerben Harmsen www.twnkls.com

Alexander Apostolovski [email protected]

+31-6-22.444.637

© 2015 twnkls | augmented reality

A quick demo.


TWNKLS | we have worked with

campaign

experience © 2015 twnkls | augmented reality

enterprise

TWNKLS | awards and nominations Awards

“Auggie” for “Best enterprise AR project” at the Augmented World Expo 2013, (USA) “Best Mobile business Platform” at MMMA 2013, Amsterdam (NL) Runner Up for “Best AR campaign” at the Augmented World Expo 2013 (USA). FWA site of the day for “Staatsloterij Campaign” 2013 (Global) Nominations Nominated for “Best use of AR” at Technology Expo London 2015 (UK) Finalist for “Beste enterprise AR project” at the Augmented World Expo 2014, (USA) Nominated for Dutch Interactive Awards “Disrupter” 2014, Amsterdam (NL) Nominated for SpinAwards “Disrupter of the Year” 2013, Amsterdam (NL) Nominated for Dutch Interactive Awards “Innovation” 2013, Amsterdam (NL) Nominated for Augmented Summit “Best AR Practical case study ” 2013, London (UK)


TWNKLS | in this presentation 1. About TWNKLS

Who we are and what we do

2. The new medium

The meaning of augmented reality

3. Value chain

Putting AR to work

4. Welding inspections Applus RTD

5. Questions


Remixing the real world with virtual add-ons


TWNKLS | virtuality continuum


TWNKLS | virtuality continuum


TWNKLS | the new medium

AR is a new medium to work, learn and experience


TWNKLS | the new medium

context


TWNKLS | producten



TWNKLS | producten



Game Changer


Stories from the past Museum on the Market square © 2015 twnkls | augmented reality

TWNKLS | Museum on the market square






Adding value to your business


TWNKLS | The new medium

AR is the most natural translation between information and action

Desire




Information searching

Interpret

Desire





Interpret

Desire


Interpret

Action




Interpret

Desire

Interpret

Education

Performance Validation Help


Action



Information

Desire


Action

The Value Chain | According to Porter


Rexel Smart Sun Augmented visualization and saving © 2015 twnkls | augmented reality






Otolift App Stairs View Augmented Virtual Showroom © 2015 twnkls | augmented reality

TWNKLS/ Stairlift configurator








• Water taxi

Assistance and training Maritime augmented reality © 2015 twnkls | augmented reality


The Value Chain | training and education


Education and Discovery






What we set out to do | Goals

20% quicker repairs Dealer

80% less misdiagnoses (helpdesk calls, sendbacks)

Dealer

OEM

Dealer

OEM

Dealer

OEM

30% less calls (helpdesk calls, sendbacks)

25% faster reeducation (time lost schooling)


Client

TWNKLS/ initiatieven

Augmented Reality AR studyUrban bij Applus+RTD Welding inspection via non-destructive testing (NDT) ©©2014 2014twnkls twnkls| augmented | augmentedreality reality


De context






Omgeving









Lekkages / Corrosie







Nieuwbouw






Liever direct dan te laat repareren.




Applus+RTD producten / scan methodes






IWEX




De techniek










Introductie van AR binnen IWEX

? Research project: IWEX data bij de realiteit brengen. © 2015 twnkls | augmented reality









Lessons learned

• Niet voor on site maintenance • Praktische restricties • Omgeving: Ruwe/natte omgeving, moeilijk bereikbaar, • Externe factoren: Reflecties door lichtinval, • Technisch: Batterijduur. • Teveel detail voor het beoogde doel bij de buis • Evaluator: Geen noodzaak om defect op exacte locatie te visualiseren, • Lasser: Tonen van lasinstructies is voldoende, niet de details.


Lessons learned

• Toepasbaar in • Trainingen voor operators (Confirmatie 3D real life naar 2D software)

• Aantonen 3D mogelijkheden in sales trajecten (Niet alleen in VR, maar dus ook interactief AR) • Demonstraties aan niet professionals (Onzichtbare gebreken zichtbaar maken)

.. “Clear insight” wordt “Clearer insight”


Toekomst

• Permanent monitoring verzameld data van assets over tijd. De status en de projectie over tijd kan geprojecteerd worden op een camerabeeld.


• Via GPS, gyroscoop en bovengrondse markers kan visuele representatie gemaakt worden van de buizen stelsels. • In combinatie met reparatie instructies kan een visualisatie gemaakt worden







The best way to predict the future is to create it!


Gerben Harmsen [email protected] www.twnkls.com @twnkls_AR



Augmented Reality as a Game Changer

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